Portfolio Of Work 1 Fritha Sutherland

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    Notes on slide 1

    This Portfolio contains a selection of some of the print magazines I have edited, launched and re-launched, where I have held a combination commercial, editorial and art direction responsibility. Additionally, it includes pitch & tender work that I have previously led and won. When viewed in ‘Slide Show’ mode, the explanatory notes do not appear. For explanatory notes, please email me directly and I can send them in Microsoft Word format.

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    Portfolio Of Work 1 Fritha Sutherland - Presentation Transcript

    1. Portfolio of Editorships Fritha Sutherland This Portfolio contains a selection of magazines I have edited, launched and re-launched, where I have held a combination of commercial, editorial and artistic responsibility for their print version and associated websites. Additionally, it includes pitch & tender work that I have led and won. When viewed in ‘SlideShow’ mode, the explanatory notes do not appear. Explanatory notes in Microsoft Word format are available on request by emailing me at : frithasutherland@hotmail.com
    2. INSURANCE PROFESSIONAL (IP)
      • Pitch work: as Managing Editor (Finance), I led the editorial pitch for IP
      • New Launch: Insurance Professional (IP)
      • Client: AXA Insurance UK plc
      • Contract Publisher: Ten Alps Publishing (TAP)
      • Market: AXA customers, including 4,500 UK-based insurance brokers
      • Size: 44pp
      • Format: A4 Full Colour
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    4. EMMA
      • Pitch work: as Group Managing Editor of MEMedia Group, I led the editorial pitch for EMMA tender & relaunched it in my capacity of Editor
      • Title: EMMA magazine print & online
      • Website: www.emma.tv
      • Client: NatWest EMMA Awards (2002)
      • Editor: Fritha Sutherland
      • Contract Publisher: MEMedia Group
      • Market: contract Awards magazine and website; Awards broadcast on BBC2
      • Size: 60pp Format: A4 Full Colour
      • Frequency: Annual Circulation: 30,000 UK
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    7. PAISA
      • New Launch: PAISA magazine
      • Editor: Fritha Sutherland
      • Publisher: MEMedia Group
      • Market: B2B, Consumer B2B, Asian SMEs
      • Size: 52pp
      • Format: A4 Full Colour
      • Frequency: monthly, 12 issues per year
      • Readership & Circulation (subscription & controlled): 25,000 UK
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    13. Accounting Technician
      • Re-Launch: Accounting Technician magazine
      • Websites: accountingtechnician.co.uk & aat.org.uk
      • Client: Association of Accounting Technicians (AAT)
      • Editor: Fritha Sutherland
      • Contract Publisher: Ten Alps Publishing (TAP) from January 2005-September 2008
      • Market sector: Accountancy, Business, Finance
      • Size: 52pp-60pp
      • Format: A4 Full Colour
      • Frequency: 108,000 copies monthly, 11 issues per year
      • Readership & Circulation (controlled): professional membership magazine reaching 108,000 AAT members in 85 countries worldwide
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    28. Ultimate Sales Professional
      • New Launch: Ultimate Sales Professional magazine
      • Launch Editor: Fritha Sutherland
      • Publisher: Media4Sight
      • Market: business magazine aimed at the ambitious and influential sales professional
      • Size: 68pp
      • Format: A4 Full Colour glossy
      • Frequency: monthly, 11 issues per year
      • Readership & Circulation (controlled & subscription): 30,000 Sales Professionals in selected industries, Managing Directors and Business Development Managers.
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    33. Managing Growth
      • Re-Launch: 3i Managing Growth magazine Winter 2005 Issue 2
      • Websites: www.3i.com/Managing_Growth www.cwcomms.com/sites
      • Client: 3i Group plc
      • Editor: Fritha Sutherland
      • Contract Publisher: Citroen Wolf Communications
      • Size: 162pp
      • Format: A4 Full Colour glossy
      • Frequency: monthly, 11 issues per year
      • Readership & Circulation: 3i customers, clients and partners, SMEs
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    38. Cable & Satellite Europe
      • Title: FT Cable & Satellite Europe magazine
      • Editor: Fritha Sutherland
      • Publisher: Financial Times (Media & Telecoms)
      • Market: B2B
      • Size: 64pp-140pp
      • Format: A4 Full Colour
      • Frequency: monthly, 11 issues per year
      • Circulation (subscription & controlled): 30,000 - Europe, Middle East, Africa & USA
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    41. ECC Show Daily
      • Title: European Cable Communications (ECC) Exhibition Official Show Daily
      • Editor: Fritha Sutherland 1998, 1999
      • Publisher: Financial Times (Media & Telecoms) on behalf of the event organisers
      • Size: 16pp x 4 issues
      • Format: A4 Full Colour gloss
      • Frequency: annual
      • Readership & Circulation: all delegates and exhibitors attending the ECC exhibition; publication carried sponsorship & advertising
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    44. FT Communications Newsletter
      • Title: Financial Times Communications Newsletter
      • Editor: Fritha Sutherland
      • Publisher: Financial Times (Media & Telecoms)
      • Size: 16pp x 2 issues per month
      • Format: A4
      • Frequency: fortnightly
      • Readership & Circulation (subscription & controlled): Telecoms operators, telecoms professionals and decision-makers
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    46. writing samples
      • Ultimate Sales Professional:
      • PAISA:
      • FT Cable & Satellite Europe:
      • FT Cable:
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    + frithafritha, 2 years ago

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