Freshly Baked Communications
presents...
10 Things You Should Know About Social Media
March 2010
1.
Pepsi understands
the power of social
media
They dropped their TV
advertising for the 2010 Super
Bowl after 23 years. I...
2.
Best Buy tweets
There are over 2,500 employees
that help customers shop and
make decisions via Twitter as
part of their...
3.
They want to be your
friend
Over 40% of people have
“friended” a brand or business on
Facebook or MySpace.


Source: e-...
4.
Dell is getting paid
from Twitter
They can directly correlate $6.5
million in sales revenue from buzz
their company has...
5.
The year 2011 will
show significant
social media growth
In 2011, 99% of online retailers
plan to have a Facebook Fan
Pag...
6.
Follow the leaders
53% of the Fortune 500 and 57%
of the Fortune 100 have at least
one active Twitter account.


Source...
7.
Small businesses are
starting to harness
free advertising
68% of small businesses will
increase their social media effo...
8.
You need to respond
to what is being said
about you
58% of people said if they
“tweet” about a bad experience,
they wou...
9.
Social media is not a
platform for students
anymore
Twitter’s estimated valuation is
$1 billion and Facebook’s
estimate...
10.
You don’t need to be
an internet expert to
join these websites
Freshly Baked Communications
can assist with all your s...
Contact Lauren Young at
Freshly Baked Communications today
312.212.3083
Lauren@FBC-Chicago.com

Twitter: twitter.com/laure...
Copywriting/Proofreading
        Website Content    312.212.3083
            Social Media
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10 Things You Should Know About Social Media

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Still think that your business does not need social media? Take a look at this presentation and decide! Contact Lauren Young at Freshly Baked Communications for more information - 312.212.3083 or Lauren@FBC-Chicago.com.

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  • 10 Things You Should Know About Social Media

    1. 1. Freshly Baked Communications presents...
    2. 2. 10 Things You Should Know About Social Media March 2010
    3. 3. 1. Pepsi understands the power of social media They dropped their TV advertising for the 2010 Super Bowl after 23 years. Instead, they invested the $20 million dollars reserved for one broadcast on this year’s social media campaign. Source: Panorama - Pepsi Sidelines Super Bowl Ads, Opts for Social Media Push, January 5, 2010
    4. 4. 2. Best Buy tweets There are over 2,500 employees that help customers shop and make decisions via Twitter as part of their “Twelpforce” initiative. Source: Twitter - www.twitter.com/twelpforce
    5. 5. 3. They want to be your friend Over 40% of people have “friended” a brand or business on Facebook or MySpace. Source: e-Marketer - Social Media for Business - Deep Brand Engagement Creates Customers, November 18, 2009
    6. 6. 4. Dell is getting paid from Twitter They can directly correlate $6.5 million in sales revenue from buzz their company has received on Twitter. Source: BrandRepublic - Dell sales via Twitter leap more than 100% to $6.5m, December 8, 2009
    7. 7. 5. The year 2011 will show significant social media growth In 2011, 99% of online retailers plan to have a Facebook Fan Page and 91% plan to have a Twitter page. Source: e-Marketer - Hopes and Fears of Social Media Marketing, September 29, 2009
    8. 8. 6. Follow the leaders 53% of the Fortune 500 and 57% of the Fortune 100 have at least one active Twitter account. Source: 20 Decibels - Social Media for Business - 31 Stats and Anecdotes, January 15, 2010
    9. 9. 7. Small businesses are starting to harness free advertising 68% of small businesses will increase their social media efforts over this year. Source: 20 Decibels - Social Media for Business - 31 Stats and Anecdotes, January 15, 2010
    10. 10. 8. You need to respond to what is being said about you 58% of people said if they “tweet” about a bad experience, they would like the company to respond to their comment. Source: USA Today - Social media like Twitter change customer service, November 18, 2009
    11. 11. 9. Social media is not a platform for students anymore Twitter’s estimated valuation is $1 billion and Facebook’s estimated valuation is upwards of $10 billion. Source: USA Today - Social media like Twitter change customer service, November 18, 2009
    12. 12. 10. You don’t need to be an internet expert to join these websites Freshly Baked Communications can assist with all your social media needs from account creation, content writing and lead generation.
    13. 13. Contact Lauren Young at Freshly Baked Communications today 312.212.3083 Lauren@FBC-Chicago.com Twitter: twitter.com/laurenatfbc Facebook: facebook.com/freshlybakedcommunications LinkedIn: linkedin.com/in/fbcchicago
    14. 14. Copywriting/Proofreading Website Content 312.212.3083 Social Media

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