SEO and Social Media
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SEO and Social Media

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13 Tips on Using Social Media to Help Improve Your Online Presence.

13 Tips on Using Social Media to Help Improve Your Online Presence.

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    SEO and Social Media SEO and Social Media Presentation Transcript

    • SEO andSocial Media
    • WHY YOU SHOULD CAREABOUT SOCIAL MEDIA
    • 1. IVITYTOP  ONLINE  ACT
    • 2. 2/3  of  the  Inte rnet   cial   ulatio n  vis it  sopop  web sitesne two rking
    • 3. CC: C NT  C ONT ENT  CO NSTA CREA TION
    • 4. STER INDE XED  2X  FA
    • 5.REPUTATION   AGEMENT  TOOLMAN
    • 6. FREE
    • 13using tips onSocial Media vto help improve your Online PRESENCE @KArimFRenn
    • CREATE  SHARE-­‐WORTHY   CONTENT Tip #1
    • Create Share-Worthy Content Win the Internet More Searchers Biased to Seeing Share Socially Your StuffEarn the Social Rankings Boost Amplify Network Reach Get Natural Links from Earn More Social FollowersContent’s Visibility and Value Tip #1 : Create Share-Worthy Content
    • PUT  SOCIAL  MEDIA   ICONS  ON  YOUR   WEBSITETip #2
    • Links to the website’s social media pages Sharebuttons Tip #2 : Put Social Media Icons on Your Website
    • ASK  PEOPLE  TO  SHARETip #3
    • Pay for free ? Tip #3 : Ask People to Share
    • TWO  TIPS  TO  GETTHE  MOST  OUT   OF  FACEB OOK
    • KEYWORDS    IN  THE   ‘ABOUT’  SECTIONTip #4
    • Highest Place in the CSS Structure of the Page to Add Custom TextTip #4 : Keywords in the ‘About’ Section
    • TARGET  USERS  ON   f FOR  FREETip #5
    • Target by Location and/or LanguageTip #5 : Target People on C for Free
    • GRO W  YOURTWITTER AUDIENC E
    • KEYWORDS  IN  YOUR t  BIOTip #6
    • Tip #6 : Keywords in your M Bio
    • KEYWORDS  EARLY  IN   TWEETSTip #7
    • Only the first few words appear in the titleTip #7 : Keywords Early in Tweets
    • BUILD  RELATIONSHIPSTip #8
    • Reply to TweetsHandle Negative Feedback Say Thank You Tip #8 : Build Relationships
    • FOLLOWERS  BOOST   YOUR  PAGERANKTip #9
    • Why more Followers = higher PageRank ?When you have a certain number of followers, you have this same number of Twitter profiles linking to your Twitter profile. More pages linking to your profile = Higher PageRank Tip #9 : Followers Boost your PageRank
    • NAME  YOUR  t   PROFILE  PICTURETip #10
    • Pictures on Twitter are indexed tooTip #10 : Name your Twitter Profile Picture
    • MP  UP  YOUR               RAGOOGLE+  PRESEN CE
    • CREATE  AN  OFFICIAL   BRAND  PAGETip #11
    • Tip #11 : Create an Official Brand Page
    • ADD  A  GOOGLE+  BADGE   TO  YOUR  WEBSITE Tip #12
    • Makes it Easy for People to Add you to their CirclesTip #12 : Add a Google+ Badge to your Website
    • LINK  YOUR  GOOGLE+   PAGE  TO  YOUR  ADSTip #13
    • Get Your Page Verified Link your Google+ Page and your website to each other to verify that you own both Create a new Campaign with Social ExtensionsUnder Ad Extensions > Social, check the box next to “Connect my Google+1 Page to my ad campaign and enter the landing page URL of your Page New, Available and Free Tip #13 : Link your Google+ Page to Your Ads
    • GET  ON  PINTERESTBonus Tip
    • Visual content you already have Photos of your customersStrong visuals from Blog Articles Infographics and Data Charts Bonus Tip : Get on Pinterest
    • Thank You! v @KArimFRenn
    • CREDITShttp://www.brafton.com/blog/six-tips-to-make-google-drive-seo-and-social-success-for-your-business-insights-from-adtech-san-francisco April 6, 2012http://thenextweb.com/socialmedia/2011/05/11/the-top-seo-tips-for-social-media-profiles/ May 11, 2011http://searchengineland.com/the-social-search-revolution-8-social-seo-strategies-to-start-using-right-now-113911 March 20, 2012http://exciramedia.com/10-reasons-to-care-about-social-media/ Feb 15, 2012http://socialmouths.com/blog/2012/04/04/social-media-and-seo/ April 4, 2012 My friends and I are from http://www.slideshare.net/jessedee/how-to-be-awesome-on-slideshare-6968993 by Jesse Desjardins @JesseDee The fonts I used were found and downloaded from www.dafont.com All the photos were either ‘screenshot’ by me or found on Google Images. All are property of their respective owners.