ChinaConnect 2014_by TechNode

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  • 1. Chineseness of Internet Market in China Dr. Gang LU | Founder of TechNode.com http://gang.lu
  • 2. Figures by end of 2013 • • • • Internet Users: 618 millions Internet Penetration Rate: 45.8% Mobile Internet Users: 500 millions 93.1% of enterprises have adopted computers and 83.2% use the Internet. 23.5% businesses sell products online, 26.8% make purchases online and 20.9% do online marketing.
  • 3. Chineseness #1 Innovation •OR Micro-Innovation
  • 4. Changba – Mobile KTV Apps
  • 5. Papa Papa – the photo can speak
  • 6. eDaiJia – the App can ‘Save’ your life
  • 7. Chineseness #2 : Social Media WeChat • OR Weibo (Chinese Twitter) • AND Something like Facebook? NONE!
  • 8. Chineseness #3: Chinese Philosophy Product •OR Platform
  • 9. WeChat
  • 10. QR-Code Group Chat
  • 11. Official Account
  • 12. Banking
  • 13. Chineseness #4: All about Game Gaming •AND Gamification
  • 14. Top 5 Game Categories in Terms of Growth Rate for Daily Engagement Times Data Source: UMeng
  • 15. Game: Find Something
  • 16. Chineseness #3: Madness Reform the market •OR Destroy the market
  • 17. RMB500m Burned within a month. But, It’s NOT about Taxi market, it’s about Mobile Payment
  • 18. Chineseness #5: Hardware Chinese Shanzhai •OR Chinese Brands
  • 19. Phones
  • 20. Setbox
  • 21. Even Taobao Has One!
  • 22. Codoon
  • 23. Mobile WiFI 360
  • 24. GEAK Watch GEAK RING
  • 25. Smart Watch for Women
  • 26. Bracelet for Kids
  • 27. Smart Router
  • 28. Chineseness #6: Trend Cloud Service • AND Online Education • AND Online Financing
  • 29. Government Relationship You Have to Do It! Product Localisation Internet Culture Awareness
  • 30. gang@technode.com twitter: @ganglu wechat: ganglu