Reinventing
books
magazines
and
newspapers
in
the
digital
age
    Frédéric Kaplan / ozwe.com / craft.ep!.ch
    Cristiana ...
What
is
the
future
of
reading
...

There
is
no

such
thing
as

reading
Reading
is
a
familly
of

behaviors
that
look
the

same...
...
but
are
fundamentally

differents
Di!erent navigation patterns

Linear

Novel, Essay, Comics, Children Books
Di!erent navigation patterns

Hierachical

Magazines, Co!ee Table Books, Travel Guides
Di!erent navigation patterns

Indexed

Dictionnary, ...
Di!erent navigation patterns

Branching

Interactive novels...
Di!erent consumption style

Bounded

Magazine, Novel,...
Di!erent consumption style

Endless

Dictionnaries, Encyclopedia.
Di!erent gesture grammar


one-handed

Paperback books
Di!erent gesture grammar


Two-handed

Newspapers
Di!erent gesture grammar


Interactive

Children books
. Magazines          . Novels
. Newspaper          . Travel Guides
. Comics             . Dictionaries
. Children’s books ...
O
     One-handed                   Two-handed           Extended

         .   Novels
                                   ...
?
21st Century
Stable Reading Forms
Stable
forms
can
evolve

when
new
reading

interfaces
are
introduced
CD-ROM
New navigation pattern > Hypertext
New gesture grammar > Pointer / Keyboard
New “semi-stable” reading forms
- Multi...
Web
Real-time updating
Open, easily expandable content

New stable reading forms
- Blog posts
- Twitter messages
FIVE
new

reading

interfaces
21st Century
Stable Reading Forms
Barcodes
+
scanners
Smartphones
Tablets
Boards
Future
“magic”
interfaces




foldable e-paper, tablets with built-in eye-
tracking, reading robots, projection systems...
Your
turn
to
work.
Six
groups.
Pick
a
stable
form.
. Magazines        . Novels
. Newspaper        . Travel Guides
. Comics           . Dictionaries
. Chi...
Pick
one
or
more

new

interfaces.
Invent
the
reading

experience.
Who. Where. When. How to start
the reading experience

Describe the reading experience,
gestures, navigation, interactivit...
Respect
this

structure.

But
try
to
feed

as
much
info
as

possible
inside
it.
Gestures.
Postures.

Interactivity.
Social
exchanges.

but
also
...
Distribution
channels.

Revenue
streams.
Business
mode...
One
single

theme
The
little
red

riding
hood

The
little
red
riding
hood
as
a
magazine
on
a
smartphone
as
a
dictionnary
with
barcodes
as
a
newspaper
on
a
TV
Board
as
a
...
The
little
red

riding
hood
as

a
children
book

on
iPad
A
toolkit
to
help

you
sketch
the

reading
experience.
Only
sixty

minutes
to

prepare
a
six

minute
show...
At
Work
!
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Reinventing books, magazines and newspapers in the digital age

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Workshop at LIFT 10 / Geneva organized by Frederic Kaplan, Cristiana Bolli Freitas and Laurent Bolli.

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Reinventing books, magazines and newspapers in the digital age

  1. 1. Reinventing books
magazines and
newspapers in
the
digital
age Frédéric Kaplan / ozwe.com / craft.ep!.ch Cristiana Bolli Freitas / bread-and-butter.ch Laurent Bolli / bread-and-butter.ch
  2. 2. What
is the
future of
reading
...

  3. 3. There
is
no
 such
thing
as
 reading
  4. 4. Reading
is
a
familly
of
 behaviors
that
look
the
 same...
  5. 5. ...
but
are
fundamentally
 differents
  6. 6. Di!erent navigation patterns Linear Novel, Essay, Comics, Children Books
  7. 7. Di!erent navigation patterns Hierachical Magazines, Co!ee Table Books, Travel Guides
  8. 8. Di!erent navigation patterns Indexed Dictionnary, ...
  9. 9. Di!erent navigation patterns Branching Interactive novels...
  10. 10. Di!erent consumption style Bounded Magazine, Novel,...
  11. 11. Di!erent consumption style Endless Dictionnaries, Encyclopedia.
  12. 12. Di!erent gesture grammar one-handed Paperback books
  13. 13. Di!erent gesture grammar Two-handed Newspapers
  14. 14. Di!erent gesture grammar Interactive Children books
  15. 15. . Magazines . Novels . Newspaper . Travel Guides . Comics . Dictionaries . Children’s books . Catalogues . Essays . User manuals, ... 20th Century Stable Reading Forms
  16. 16. O One-handed Two-handed Extended . Novels . . Essays . Comics Children’s books Linear . Newspaper . Travel Guides . Magazines Hiearchical . User manuals . Dictionaries . Catalogues Indexed 20th Century Stable Reading Forms
  17. 17. ? 21st Century Stable Reading Forms
  18. 18. Stable
forms
can
evolve
 when
new
reading
 interfaces
are
introduced
  19. 19. CD-ROM New navigation pattern > Hypertext New gesture grammar > Pointer / Keyboard New “semi-stable” reading forms - Multimedia interactive encyclopedia - Multimedia interactive books
  20. 20. Web Real-time updating Open, easily expandable content New stable reading forms - Blog posts - Twitter messages
  21. 21. FIVE
new
 reading
 interfaces 21st Century Stable Reading Forms
  22. 22. Barcodes
+
scanners
  23. 23. Smartphones
  24. 24. Tablets
  25. 25. Boards
  26. 26. Future
“magic”
interfaces foldable e-paper, tablets with built-in eye- tracking, reading robots, projection systems...
  27. 27. Your
turn
to
work.
  28. 28. Six
groups.
  29. 29. Pick
a
stable
form. . Magazines . Novels . Newspaper . Travel Guides . Comics . Dictionaries . Children’s books . Catalogues . Essays . User manuals, ...
  30. 30. Pick
one
or
more

new
 interfaces.
  31. 31. Invent
the
reading
 experience.
  32. 32. Who. Where. When. How to start the reading experience Describe the reading experience, gestures, navigation, interactivity, ... The reading experience is interupted. What happens ? The reading experience starts again. What happens ? How does the reading experience end.
  33. 33. Respect
this
 structure.
 But
try
to
feed
 as
much
info
as
 possible
inside
it.
  34. 34. Gestures.
Postures.
 Interactivity. Social
exchanges.
 but
also
... Distribution
channels.
 Revenue
streams. Business
models.

  35. 35. One
single
 theme
  36. 36. The
little
red
 riding
hood

  37. 37. The
little
red
riding
hood as
a
magazine
on
a
smartphone as
a
dictionnary
with
barcodes as
a
newspaper
on
a
TV
Board as
a
user
manual
on
a
flexible
display
  38. 38. The
little
red
 riding
hood
as
 a
children
book
 on
iPad
  39. 39. A
toolkit
to
help
 you
sketch
the
 reading experience.
  40. 40. Only
sixty
 minutes
to
 prepare
a
six
 minute
show...
  41. 41. At
Work
!
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