• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Book Urbanism at LIFT 11

Book Urbanism at LIFT 11



Developing books like cities. A LIFT workshop by Laurent Bolli and Frederic Kaplan.

Developing books like cities. A LIFT workshop by Laurent Bolli and Frederic Kaplan.




Total Views
Views on SlideShare
Embed Views



11 Embeds 2,544

http://fkaplan.wordpress.com 2426
http://mastermcas.tumblr.com 94
http://paper.li 9
http://danielayalaserrano.tumblr.com 5
http://www.linkedin.com 4
http://slides.diigo.com 1
http://safe.tumblr.com 1
https://twitter.com 1
http://www.slideshare.net 1
http://www.recolectoresurbanos.es 1
http://translate.googleusercontent.com 1



Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.


12 of 2 previous next

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
  • We made it again!!!
    Are you sure you want to
    Your message goes here
  • Bravo Frederic! L'architecture comme arte facte conceptuel! J'adore... je disais à mon prof d'archi il y a dix ans: 'L'architecture est la meilleure école de manangement.' Aujourd'hui, je réitère '... de management et d'innovation.' C'est, avec le design, la seule discuipline qui couvre le intégralement le processus de l'idée à la 'concretization' (de 'concrete', béton, en anglais ;-) ...).
    Are you sure you want to
    Your message goes here
Post Comment
Edit your comment

    Book Urbanism at LIFT 11 Book Urbanism at LIFT 11 Presentation Transcript

    • Book urbanismDeveloping books like cities Laurent Bolli & Frédéric Kaplan http://bookapp.comfrederic.kaplan@bookapp.com Twitter : @frederickaplanlaurent.bolli@bookapp.com Twitter: @lobollo
    • One can think of manymetaphors for reading.
    • e.g. Swimming Linking Linking Reading Reading Reading
    • In this workshop we willthink of books as cities.
    • Books CitiesBook projects as urban projectsBook sequences as travel routesBook development as urbanization processesBook economics as urban economicsBook reading as urban experiencesBook problems as urban problems...
    • Books CitiesOur hypothesis is that working in the citiesspace will give us ideas in the book’s space.This is what you will do in this workshop.
    • Construction ofthe metaphor.
    • Dimension 1A text is like a unidirectional path.Reading a text is like walking the path.Reading fast is like running.
    • Dimension 2Pages are like closed surfaces withindicated entrances and exits andassociated circulation rules.
    • Talmud, Isaac Alfasi1380-1400
    • “Un coup de dés jamais n’abolira le hasard”Stéphane Mallarmé, 1914
    • Zic et Puce aux IndesAlain Saint-Ogan
    • Dimension 3A book is like a city, a 3D organizationof closed spaces with complexcirculation rules.
    • Entrance
    • Saline Royale d’Arc et Senan
    • Saline Royale d’Arc et Senan
    • Entering a book:pages de garde, page de faux titre, page de grand titre, page de copyright, page dedépart.
    • Circulation patterns
    • LinearThe reader has no other choicethan to move forward.
    • Chinese wall
    • LinearThe reader can leave the main roadto explore complementary circuits.
    • Divina Commedia + glose
    • Treaty on Aristote’s “soul”, with Averroès comments, beginning of XIVe century, BNF
    • Vézeley (France).A processional path to aBenedictine abbey with achurch famous as the restingplace of the remains of MaryMagdalen.
    • City of Bern with three main streets
    • Parallel linesThe reader can switch sideways.
    • Samuel R. Delany’s “On the Unspeakable”.
    • TranslationThe reader can switch sideways.
    • Book in two languages at the same time Rosetta stone
    • Grids
    • Italo Calvino, “The Castle of Georges Perec, “La Vie modeCrossed destinies” d’emploi”, book map and organisation
    • Map of New-York, 1755
    • Star-Shaped
    • Palmanova (Italy) created in 1593-1623Closed - Clear districts - 3 gates
    • Why the Net Matters, iPad-onlybook by David Eagleman Annual Report, Nestlé 2010
    • Labyrinths
    • Gamebooks (livre dont vous êtes le héros)
    • Aigues-Mortes (France) 1240s
    • Souk Future city of Masdran
    • Growth patterns
    • WikipediaA huge collection of authors (architects) writes formattedtexts (paths) and makes links between them (connectedpaths). The resulting city grows organically anddemonstrates a modern form of book-urbanization.Its growth is semi-planned as some patterns and editorialrules are imposed to maintain regular structures throughoutthe development of the project.
    • Chris Harrison, 2007. Onerepresentation of Wikipedia
    • Los Angeles
    • Wikipedia is the !rst apparentlysustainable megabook.It attracts constantly new constructions.It su"ers from the same problems as bigcities (vandalism, orientation and signagesystems, cleaning, etc.)
    • Many others have fails (Geocities, etc.)It is crucial to understand wellthe rules of successful social growth.
    • Exercise :What kind of megabook is Facebook ?
    • Suburbs
    • Other kinds ofgrowth patterns
    • Annotations
    • QR Code URLF. Kaplan, “La Métamorphose des objets”, FYP
    • QR Code URL comments images videos ...F. Kaplan, “La Métamorphose des objets”, FYP
    • bookstrapping.com
    • Now your turn Books Cities
    • Warming up.What kind of book modelscorrespond to thesecities pictures?
    • Shopping spaces(1) A company hires professional builders to construct ashopping district. Entrance is free but visitors will beencouraged to buy other goods or services from thecompany. Alternatively, (2) a company gets specialized indesigning/building shopping districts and sells shoppingspaces to companies of type 1.This is the business model of- brochures (1)- catalogues (2).Shopping districts > Catalogues, Brochures
    • Advertising spacesLike the shopping area, entrance is cheap and somespaces are rented for advertising. What counts is attractingvisitors.This is the business model of many magazines, newspapersand websites. Time square, Shinjuku > magazine
    • Sponsored spacesA sponsor/the state gives money to an architect and abuilding company to produce a space with specialsponsored content/services. It does this essentially to getrecognition in a chosen area.This is the business model of sponsored books. Campus, Museum, Gardens > sponsored books
    • Model: Co-created settlementsIn Favelas, inhabitants co-create their own services andinfrastructures.This is the model of plateforms facilitating the co-creationof content. The role of authors and readers tend tomerge.Organic self-organized settlement, Favelas, Mutualized urban systems > Co-created content (print and digital)
    • Model 7: Science-!ction citiesScience-!ction provides many interesting city models.(cities than can change shapes, cities controlled bycomputers, etc.). Can they give us idea for new modelsfor books ? - Dark City, Matrix, Minority report - Book-machine
    • Time to work.Let’s imagine we are incharge of the greatcountry of book-cities.
    • 5 Ministries to set thefoundation for a newperiod of development.
    • Ministry of PostMission: How to create a universal addresssystem that can designate precisely anycontent in any book-city.Deliverable : A concrete solution working forall the book-cities of our country.
    • Ministry of TourismMission: How to encourage visitors to cometo the book-cities of our country withattractive o"ers (organized tours,subscriptions), well-designed material(brochures, postcards)Deliverable: Ex. of actions and campaigns
    • Ministry of CommerceMission: How to create economicallysustainable book-cities in whichcommercial actors may want to settleand invest.Deliverable: Innovative business models
    • Ministry of PopulationMission: How to encourage readers to settlein book-cities and engage collectively intheir development (private/public spaces,co-construction, platforms).Deliverable: Concrete solutions and o"ers
    • Ministry of Connectivity andCirculationMission: How to create new kinds ofconnectivity inside and in betweenour book-cities. How to optimisecirculation of resources and information.Deliverable: Connectivity & circulation maps.
    • Process:• 30’ brainstorm• 5’ minutes presentation per ministry• debate