Wheeldo gamification brought into training, internal communication and marketing
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One of the many enterprise battlefields will be the market of corporate training in the forthcoming years. ...
One of the many enterprise battlefields will be the market of corporate training in the forthcoming years.
Many corporate training concepts still have their roots in classroom-concepts with a central spokesperson (trainer or coach), an emphasis on group work, interaction between participants and role plays.
Scanning on google trends for corporate training, one can notice the loss of relevance of corporate training in the old world and the rise of the concept in the emerging countries.
How sad, is it not?
It is not corporate training that has lost its relevance; it’s the underlying delivery system. Due to to the rise of technology and social in one’s personal and professional lives. And probably also the shifting relationships between employees and employers.
The rise of new delivery concepts
For me a fine reference with regard to corporate training is a 2013 Accenture (also on my slideshare account) report: a survey with perspectives on training. Executives are continuing to use new methods of delivering training to employees: mobile delivery, social, MOOC‘s and gamification.
Wheeldo aims to bring gamification elements into training, marketing and internal communications
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