Design Lectures Innsbruck 2009 0905

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Design Lectures Innsbruck 2009 0905

  1. LET’S TALK. Arne van Oosterom DesignThinkers Amsterdam Lecture at the Management Center Innsbruck 2009
  2. JUST SOME THOUGHTS ON WHAT IS CHANGING AND WHAT IT COULD MEAN... HOW ALL THINGS ARE CONNECTED.... AND AN ATTEMPT TO EXPLAIN THE EMERGENCE OF DESIGN THINKING AND SERVICE DESIGN...
  3. WHAT IS BAD ABOUT SERVICE DESIGN?
  4. THE WORLD IS CHANGING...
  5. TRY AND IMAGINE: A NON-CHANGING WORLD.
  6. CAN YOU?
  7. WHAT CHANGED FOR YOUR GRANDPARENTS? *I borrowed this from Fred Collopy
  8. THINK ABOUT THIS FOR A MOMENT... *I borrowed this from Fred Collopy
  9. CHANGE IS A CONSTANT.
  10. WHAT IS REALITY?
  11. THERE IS NO SUCH THING AS REALITY.
  12. WE CREATE OUR OWN.
  13. REALITY = PERCEPTION
  14. PERCEPTION = REALITY
  15. MY REALITY IS NOT YOURS!
  16. THAT’S WHY WE NEED CONVERSATIONS.
  17. COMPARING AND EXCHANGING KNOWLEDGE, PERCEPTIONS, REALITIES, IDEAS, ASK QUESTIONS, LISTEN REACT, RESPOND, SHOUT, WHISPER... SHARE
  18. I AM WHAT I SHARE.
  19. CULTURE IS THE ACCUMULATION OF IDEAS -Kevin Kelly-
  20. MEMES. Ideas, symbols or practices, get transmitted from one mind to another through speech, gestures, rituals, etc.
  21. MEMES. Ideas, symbols or practices, gets transmitted from one mind to another through speech, gestures, rituals, etc. ... SPREADING LIKE VIRUSES
  22. MEMES. Ideas, symbols or practices, gets transmitted from one mind to another through speech, gestures, rituals, etc. ... SPREADING LIKE VIRUSES .... following the laws of EVOLUTION
  23. RICHARD DAWKINS first introduced MEMES in The Selfish Gene SUSAN BLACKMORE introduced TEMES...
  24. I AM WHAT I COPY...
  25. I AM WHAT I SAY.
  26. FACILITATING CONVERSATION IS BIG BUSINESS.
  27. OR ARE WE STILL MISSING BUSINESS MODEL 2.0
  28. BASIC HUMAN NEEDS: EATING, DRINKING, HEALTH, RELATIONSHIPS.
  29. COMMUNITY.
  30. EMERGENCE. Complexity from Simplicity, Order from Chaos.
  31. “In philosophy, systems theory and science, emergence is the way complex systems and patterns arise out of a multiplicity of relatively simple interactions.”
  32. THERE IS NO LEADER. JUST THREE RULES:
  33. THERE IS NO LEADER. JUST THREE RULES: FOLLOW THE ONE IN FRONT
  34. THERE IS NO LEADER. JUST THREE RULES: FOLLOW THE ONE IN FRONT KEEP A CERTAIN DISTANCE
  35. THERE IS NO LEADER. JUST THREE RULES: FOLLOW THE ONE IN FRONT KEEP A CERTAIN DISTANCE AVOID THE PREDATOR
  36. http://www.youtube.com/watch?v=-JlsdDOUzSQ&feature=related
  37. PEOPLE CREATED THE FINANCIAL CRISIS. ARE WE AVOIDING THE PREDATOR?
  38. COMMUNITY = NETWORK.
  39. SMALL-WORLD NETWORKS.
  40. “NATURAL LAWS GOVERN THE STRUCTURE AND EVOLUTION OF ALL THE COMPLEX NETWORKS THAT SURROUND US” Albert-László Barabási - Linked -
  41. Your neural network, the power grid of the western United States, and the professional network of film actors are all small-world networks.
  42. EVERYTHING IS CONNECTED TO EVERYTHING six degrees of separation
  43. THE NEW KNOWLEDGE OF NETWORKS WILL CHANGE THE UNDERSTANDING OF OUR COMPLEX SOCIETY
  44. WHAT HAS CHANGED SINCE YOU WERE 10 YEARS OLD?
  45. WHICH CHANGE DO YOU LIKE? WHICH CHANGE DONT YOU LIKE?
  46. A NEW NETWORK EMERGED.
  47. WWW
  48. IT UPSETS THE BALANCE.
  49. SELF ORGANISATION.
  50. PEER GROUPS.
  51. P2P
  52. DESIGNERS ARE INTERMEDIATORS.
  53. A CHANGING ROLE FOR DESIGNERS.
  54. EMPATHY The ability to sense and understand someone else's feelings as if they were your own.
  55. DESIGN THINKING = building empathy with people.
  56. SERVICE DESIGN = DESIGNING TOOLS OR SYSTEMS, WITH PEOPLE AND FOR PEOPLE, TO SELF ORGANISE, HAVE MEANINGFUL CONVERSATIONS AND TO FACILITATE THE NEED FOR SHARING.
  57. SERVICE DESIGN = MARKETING 2.0
  58. WHAT DO YOU THINK?
  59. LET’S TALK. Arne van Oosterom DesignThinkers Amsterdam 2009

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