Can the digital Economy lead Europe out of the crisis

572 views
506 views

Published on

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
572
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
9
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Can the digital Economy lead Europe out of the crisis

  1. 1. The Job Creation Potential of Europe’s Digital Economy Impact of broadband on the economy Broadband-related employment growth (EU27, 2006-2015, cumulative) 2.500 Employment growth, 1000s jobs, 2.000 Base Case base year 2005 Best Case 1.500 Worst Case 1.000 500 0 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
  2. 2. EU’s Online Advertising Market Closes Gap to US Online advertising market 14 12 10 Billion € 8 6 4 2 0 2005 2006 2007 2008 2009e EU 27 USA
  3. 3. Mobile: A European Success
  4. 4. High Speed Broadband: Reducing the Competition Gap The gap in broadband penetration in the EU 40 37,3 35,6 35 31,9 30 25,2 25 22,9 20 19,2 20 16,3 15 12,8 8,6 10.9 10 7.6 5 4.4 1.4 0.1 0.5 0 2005 2006 2007 2008 2009 Highest - lowest broadband penetration rate Broadband gap EU fixed broadband penetration
  5. 5. The Potential of High-Speed Broadband for All Gap between BB coverage and BB Household penetration (%) 100 EU 27 90 89 % 92,5 % 87 % 90,7 % 80 70 60 49 % 50 42 % 40 30 % 23 % 30 20 10 BB coverage BB penetration (Households 0 2005 2006 2007 2008 BB penetration (Households) BB coverage
  6. 6. The Economic Potential of Europe’s “Digital Natives” Percentage of individuals by age group that have used Internet, in the last 3 months, for advanced communication services, EU27 (2008) 80% 70% 73% 60% 50% 51% 40% 30% 35% 35% 20% 26% 10% 17% 7% 0% 65-74 55-64 45-54 35-44 All 25-34 16-24 individuals
  7. 7. Digital Users Will Make Europe’s Digital Recovery End-user spending on ICT by Region (% change on previous year) 10 8 6 4 2 0 -2 -4 -6 -8 -10 2008 2009 2010 2011 Worldwide Western Europe Eastern Europe
  8. 8. Estonia and Latvia Lead Europe’s Web 2.0 I have used Internet, in the last 3 months, for uploading self-created content (text, images, photos, videos, music, etc.) 25% 21,48% 20% 19,34% 18,90% 18,54% 17,19% 15% 11,50% 10% 5% 5,32% 4,46% 4,48% 2,57% 1,99% 0% CZ BG EL SK MT EU27 FR UK NL LV EE
  9. 9. Economic impact of boosting Europe’s Digital Economy • More competition in broadband will generate € 580 billion and create 700 000 jobs by 2015 • Increased take-up of 3G services will generate € 242 billion by 2013 in Western Europe. • Better spectrum management can grow GDP by 0.1% annually and inject billions into the EU economy. Using the digital dividend for wireless broadband in the EU can bring €150 - €200 billion in benefits.

×