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September 18, 2012
Blischok, Thom; Hodson, Nick; Martin, Karla; Perrigo, Christopher
Booz & Company’s Holiday Retail Outlook 2012 provides an advanced look at the consumer’s projected mind-set and behaviours in the next few months. The study, based on a 1,600-person pool, provide insights to retailers about what shoppers will buy and how they will buy it, this holiday season.