BAIN & CO brief management tools and trends 2011
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After a global downturn that made executives cautious and conservative,...
After a global downturn that made executives cautious and conservative,
companies are now preparing for a return
Since launching our first survey of Management Tools & Trends in 1993, we have tracked executives’ attitudes and behaviors through a wide range of economic cycles. We watched as managers pulled away from the recession of 1990–91, maneuvered through the speed bumps of 1996, slowed for the painful 2001 recession and
slammed into the Great Recession of 2007–09.
Familiar patterns are emerging: profound
fear that the world has deteriorated forever is followed by increasing optimism that economic challenges strengthened companies’ positions
and the future will now be brighter.
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