Crowdsourcing
Derek Powazek
This is the first slide.

“Crowdsourcing is the act of taking a
job traditionally performed by a
designated agent (usually an
employee) and outsourcing it to an
undefined, generally large group of
people in the form of an open call.”
– Jeff Howe

“I find the term ‘crowdsourcing’
incredibly irritating. Any company
that thinks it’s going to build a site by
outsourcing all the work to its users …
completely misunderstands what it
should be doing.”
– Jimi Wales

en.wikipedia.org/wiki/Crowdsourcing

Community with a Point

fray.com/geek

fray.com/issue2

Wisdom of Crowds
James Surowiecki is a genius.

Interface is Everything

newsassignment.net

Avoiding Groupthink

Design for Selfishness

flickr.com/photos/tags/apple/clusters

Scores Create Games

favrd.com

The Heisenberg Problem

flickr.com/explore/interestingness

flickr.com/explore/interestingness

Clear Purpose

Give Good, Get Good
This is the last slide.

www.powazek.com