Curriculum Application of Social Media by Frank Juarez
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Curriculum Application of Social Media by Frank Juarez

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This powerpoint was presented at the 2011 Wisconsin Art Education Association's Fall Conference in Eau Claire by Frank Juarez, Sheboygan North High Art Department Chair.

This powerpoint was presented at the 2011 Wisconsin Art Education Association's Fall Conference in Eau Claire by Frank Juarez, Sheboygan North High Art Department Chair.

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Curriculum Application of Social Media by Frank Juarez Presentation Transcript

  • 1. CURRICULARAPPLICATION OF SOCIAL MEDIA Frank JuarezWisconsin Art Education Association 2011 Fall Conference Eau Claire, Wisconsin ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 2. DescriptionThis session engages beginning, intermediate oradvanced learners on how to implement newideas in the development and fulfillment of socialmedia in the 21st century. Participants learn andunderstand the importance and impact it has onour students learning, in our classroomoperations and in our profession as an educator. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 3. What is Social Media?Social media are media for social interaction,using highly accessible and scalable publishingtechniques. Social media use web-basedtechnologies to transform and broadcast mediamonologues into social media dialogues. credit: en.wikipedia.org/wiki/Social_media ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 4. Types of Social Media ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 5. Types of Social Media• Microblogging (Twitter) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 6. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 7. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious)• Video (YouTube, UStream) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 8. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious)• Video (YouTube, UStream)• Photosharing (Flickr, Photobucket) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 9. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious)• Video (YouTube, UStream)• Photosharing (Flickr, Photobucket)• Social (Facebook) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 10. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious)• Video (YouTube, UStream)• Photosharing (Flickr, Photobucket)• Social (Facebook)• Forums (Ning) $ ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 11. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious)• Video (YouTube, UStream)• Photosharing (Flickr, Photobucket)• Social (Facebook)• Forums (Ning) $• Blog (Wordpress, Type Pad, Blogger) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 12. Types of Social Media• Microblogging (Twitter)• Bookmarking (Digg, Delicious)• Video (YouTube, UStream)• Photosharing (Flickr, Photobucket)• Social (Facebook)• Forums (Ning) $• Blog (Wordpress, Type Pad, Blogger)• Presentation Sharing (Slideshare.net, Scribd) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 13. 21st Century Skills (Information, Media, and Technology Literacy) Integration between 21st Century Skills and the Art• Critical Thinking and Problem Solving.........i.e, critique > journal> blog• Communication................................................i.e., artist research (topic of choice)>powerpoint>slideshare.net• Collaboration....................................................i.e., mural project>client>project mgr>team>blog progress• Creativity............................................................i.e., (fill in blank)• Innovation..........................................................i.e., student selected readings/personal stories>sketches>animation (Boinx istopmotion) or QuickTime>youtube• Information Literacy........................................i.e., (fill in blank)• Media Literacy..................................................i.e., (fill in blank) “Communications in today’s interconnected world increasingly emphasize multimedia, and the arts are the media”. - NAEA Credit: National Art Education Association, www.naea-reston.org ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 14. 21st Century Skills (Information, Media, and Technology Literacy) Integration between 21st Century Skills and the Art cont.• Information, Communication, and Technology Literacy.......................................i.e, posing a problem of concern or to question something from the perspective of a teenager>researching (facts, quotes, etc) via bookmarking>written draft>Ning• Flexibility and Adaptability..........................................................................................i.e, (fill in blank)• Initiative and Self-direction.........................................................................................i.e., learn a craft medium>research alternative (not covered in class) techniques>videotape step by step instruction audio or video (UStream)• Social and Cross-cultural Skills..................................................................................i.e., (fill in blank)• Productivity and Accountability.................................................................................i.e, (fill in blank)• Leadership and Responsibility....................................................................................i.e.,community project>microblogging updates>blog detailed information>incorporating Flickr into blog>create event for unveiling via facebook “Communications in today’s interconnected world increasingly emphasize multimedia, and the arts are the media”. - NAEA Credit: National Art Education Association, www.naea-reston.org ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 15. If you do notpromote yourself/your program, who will? ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 16. Use of Social Media means branding | promoting | advocating | educating Use of Social Media means making connections Use of Social Media means creating an audience ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 17. Sheboygan North High School Enrollment for Art 2006 - Present 2007-2008 2008-2009 2006-2007 Sem 1 = 185 Sem 1 = 164 Sem 1 = 189 Sem 2 = 144 Sem 2 = 145 Sem 2 = 158 2010-2011 2011-2010 * 2009-2010 Sem 1 = 246 Sem 1 = 189 Sem 1 = 190 Sem 2 = 244 Sem 2 = 174 Sem 2 = 197 * use of social media ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 18. What works for you? ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 19. Links• Twitter..........................www.twitter.com • Facebook..........................www.facebook.com• Digg...............................www.digg.com • Ning...................................www.ning.com• Delicious......................www.delicious.com • Wordpress.......................www.wordpress.com• YouTube.......................www.youtube.com • TypePad.............................www.typepad.com• USteam........................www.ustream.tv • Blogger...............................www.blogger.com• Flickr.............................www.flickr.com • Slideshare..........................www.slideshare.net• Photobucket...............www.photobucket.com • Scribd.................................www.scribd.com• NAEA..........................www.arteducators.org • Q R Code Reader...........reader.kaywa.com ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 20. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 21. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 22. Teacher Directed Twitter | twitter.com/nhsartUpdates can range from student artwork to news articles, accolades toexhibitions and artist lecture series videos to local art events, which is used as away to drive people to the art department’s website. Our website is updatedweekly by the teacher, which showcases videos, online portfolio, assignments,parent page, resources and extra credit opportunities. It also introduces two artprograms, Artist Lecture Series and Raider Community Art Club. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 23. Teacher Directed Facebook |Facebook provides NHS art alumni the opportunity to join the Sheboygan NorthHigh Art Dept group on facebook to stay connected. It allows them to see whatevents are taking place as well as to be able to see the many works of artstudents are producing in the art dept. Via facebook, our website is linked foreasy access to more information about what is happening in the art dept. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 24. Teacher Directed Website | www.nhsart.comOur art department website provides students, parents, administration and theSheboygan community access to items such as but not limited to: student artportfolios, resources, Raider Community Art Club, Artist Lecture Series, and soon. For students and parents – there is an Assignment tab, which will provide anoverview of what is happening in the art classroom along with downloadableattachments. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 25. Student Directed Wordpress | nhsartdept.wordpress.comA classroom blog has been created to share what is happening within the artclassroom. This allows us to share more content online. Examples of blog entriesare the design for the NHS & SHS AIDA museum-style banners and ArtistLecture Series. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 26. Student Directed• Wordpress | nhsartdept.wordpress.comA classroom blog has been created to share what is happening within the artclassroom. This allows us to share more content online. Examples of blog entriesare the design for the NHS & SHS AIDA museum-style banners and ArtistLecture Series. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 27. Student DirectedNing.com | raiderart53083.ning.comAdvanced art students (Drawing Intensive – AP Portfolio) were assigned online assignments that aredesigned to provide them with a diverse offering of various activities that will assist in their onlineparticipation by understanding differences between posts, forums, uploads, blog; art appreciation andawareness of how much art exists within their community.These two social media outlets are used to teach and reinforce 21st Century Skills in today’stechnology infused world. These skills are re-introduced in traditional ways inside the art classroom.Some applications range from projects such as NHS & SHS AIDA museum-style banners and theRaider Community Art Club.Critiques and self-reflections are some ways in which students are able to share their ideas, thoughtsas well as being able to communicate their purpose in creating a specific project. These types offormative assessments are evaluated through the 6-Trait Writing rubric. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 28. Sample #1 School or ArtDepartment Logo Logo designed by TP Lor (2010) ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 29. Sample #2Add Social Media Icons to your artdepartment’s website ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 30. Sample #3Create a PDF of current artdepartment news, student exhibitions, awards, etc. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 31. Sample #4Create a PDF of current artdepartment news, student exhibitions, awards, etc. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 32. Sample #5Create a QuickTime of a project, critique, discussion, etc. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 33. Sample #6Create a QR Code todirect traffic to yoursocial media outlets watermark your QR Codes
  • 34. BIOFrank Juarez earned his Masters in Educational Leadership from Marian College and histeaching certificate and Bachelor of Science in Commercial Art from Carroll College. He hastaught art at Riverview Academy, and currently the art department chair at Sheboygan NorthHigh School. As an exhibiting artist and strong advocate of the arts, Juarez is active in localand state organizations including, Milwaukee Area Teachers of Art, Milwaukee Artist ResourceNetwork, Arts Wisconsin and the Wisconsin Art Education Association (WAEA) in which hehas held executive board positions. Juarez is the founder of Sheboygan Visual Artists (SVA),and was is the 2011-2013 President of the Wisconsin Art Education Association. He waschosen as the 2009 Outstanding Art Educator – Secondary Division. Recently, he has beenappointed on the Carroll University Art Advisory Council and is a gallery owner, EFFJAYPROJEKTS, in Sheboygan, Wisconsin. ©2011 All images copyrighted by Frank Juarez. All rights reserved.
  • 35. Contact InformationFrank JuarezSheboygan North High SchoolArt Department Chair920.803.7699fjuarez@sheboygan.k12.wi.us Stay Connected ©2011 All images copyrighted by Frank Juarez. All rights reserved.