How to create an editorial calendar
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Does the thought of putting together an editorial calendar overwhelm you? ...
Does the thought of putting together an editorial calendar overwhelm you?
In this presentation, I provide an editorial calendar methodology that is designed to:
-get you up-and-running quickly
-start with core elements and then add in advanced strategies
-align content with business objectives
- make your content assets stretch
- provide easy ways to use advanced optimization techniques
You will also learn how to sell your editorial strategy to your executive team.
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