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How to create an editorial calendar

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Does the thought of putting together an editorial calendar overwhelm you? ...

Does the thought of putting together an editorial calendar overwhelm you?

In this presentation, I provide an editorial calendar methodology that is designed to:

-get you up-and-running quickly
-start with core elements and then add in advanced strategies
-align content with business objectives
- make your content assets stretch
- provide easy ways to use advanced optimization techniques

You will also learn how to sell your editorial strategy to your executive team.

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  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).
  • Doing so can help save time and increase effectiveness of strategy by driving traffic to a site that you own…not FB/other.  Content housed on your site also benefits you forever (searchable and on your branded pages).

How to create an editorial calendar How to create an editorial calendar Presentation Transcript

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  • If you don’t know where you are going, any road will take you there. - Lewis Carroll
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  • Let’s Get Tactical
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