PESTEL - Technological Changes

Technological changes

#1Computer power explosion

The exponential development of computing power is unchangedSourcehttp://www.tse.org.tr/eoq2010/54.EOQCongressPresentations/3.%20Teh%20Impact%20of%20Global%20Trends%20on%20Innovation%20and%20Quality-%20Anni%20Koubek.pdf

Source: http://www.intel.com/pressroom/kits/events/moores_law_40th/

#2Internet boom

Internet penetration globallySource: www.internetworldstats.com

700 million more internet users in Asia from 2010 to 2015Source: https://www.mckinseyquarterly.com/Marketing/Digital_Marketing/Riding_Asias_digital_tiger_2667

Broadband subscriptions in millionsSource: http://www.acma.gov.au/webwr/_assets/main/lib310662/21emergingbusinesstrends.pdf

#3 MobileSource: http://www.slideshare.net/oukearts/10-business-models-of-our-time-beta

Source: http://www.scribd.com/fullscreen/69309864

The mobile device will be the primary connection tool to the Internet for most people in the world in 2020.Source: http://pewinternet.org/pdfs/PIP_FutureInternet3.pdf

Smartphone users in millionsSource: http://techcrunch.com/2010/03/05/global-smartphone-app-download-market-could-reach-15-billion-by-2013-report/

More mobile internet users than desktop internet users in 2014Source: http://www.sherpalo.com/resources/INTERNET_TRENDS_RI_041210[1].pdf

Tech cycles last 10 yearsSource: http://www.sherpalo.com/resources/INTERNET_TRENDS_RI_041210[1].pdf

#4Social media

Social networking

Enterprise social networking

Filesharing

Thanks to cloud computing, robotics, 3G wireless connectivity, Skype, Facebook, Google, LinkedIn, Twitter, the iPad, and cheap Internet-enabled smartphones, the world has gone from connected to hyper-connected. This is the single most important trend in the world today.Source:Thomas L. Friedman.http://www.nytimes.com/2011/08/14/opinion/sunday/Friedman-a-theory-of-everyting-sort-of.html

The world’s largest internet companies Million usersSource:http://faz-community.faz.net/blogs/netzkonom/archive/2011/01/20/google-chef-eric-schmidt-tritt-ins-2-glied-zurueck-larry-page-uebernimmt.aspx

Source: http://www.personalizemedia.com/garys-social-media-count/

Source: http://www.sherpalo.com/resources/INTERNET_TRENDS_RI_041210[1].pdf

Productivity TimeSourcehttp://www.mckinseyquarterly.com/Business_Technology/Application_Management/Six_ways_to_make_Web_20_work_2294

#5Location based services

#6Flash selling

#7 Cloudcomputing

Hype cycle for emerging technologiesSource: http://www.gartner.com/it/page.jsp?id=1447613

What is the cloud?Concepts Explanation / examplesInfrastructure-as-a- Servers. Storage capacity. Bandwidth.Service (IaaS)Platform-as-a- Software development technologies like Java, .NET,Service (PaaS) Python, and Ruby on Rails which allow customers to start writing code quickly.Software-as-a- the largest and most mature part of the cloud.Service (SAAS) Example: Google Apps.Sourcehttp://hbr.org/2011/11/what-every-ceo-needs-to-know-about-the-cloud/

3 characteristics of cloud servicesCharacteristic # 1Customers rent cloud services. IT shifts from a capital expense toan operating expense.Characteristic # 2Suppliers of cloud services are responsible for maintenance,administration, capacity planning, troubleshooting, and backups.Characteristic # 3It’s fast and easy to get more from the cloud, for example morestorage from an IaaS supplier, the ability to handle more PaaSprojects, or more seats for users of a SaaS application.Sourcehttp://hbr.org/2011/11/what-every-ceo-needs-to-know-about-the-cloud/

#8 Some technologiesdriving education innovation

#9 Some technologiesdriving healthcare innovation

# 10 Some technologiesdriving banking innovation

# 11Some technologiesdriving innovation in agriculture

# 12 Some technologies driving innovationin the distribution of music

Source: http://www.businessinsider.com/chart-of-the-day-music-industry-sales-2011-2

People listen to music using the Internet

# 13 Brainstorming /Open Innovation/ Crowdsourcing

# 14Some technologies driving energy innovation

Solar panelsSourcehttp://www.un.org/esa/dsd/resources/res_pdfs/publications/trends/trends_sids/Trends_in_Sustainable_Development_SIDS.pdf

Stade de Suisse produces more solar power than any football stadium in the world Sources http://www.swissinfo.ch/eng/specials/switzerland_for_the_record/world_records/The_worlds_greenest_football_stadium.html?cid=8683924 http://www.youtube.com/watch?v=zTTwa3zIui8

Energy monitoring devices

Sourceshttp://springwise.com/eco_sustainability/energymonitors/http://www.efergy.com/pages/Shower-Time-Water-Saver/pgid-20591.aspxhttp://www.tendrilinc.com/products/vision/http://www.timholley.de/http://www.tii.se/static/poweraware.htm

# 15Some technologies driving transportation innovation

PESTEL - Technological Changes

by Frank Calberg Services on Mar 10, 2011

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PESTEL - Technological Changes — Presentation Transcript