0
Crisis
communication
9 tips
Tip # 1
Communicate facts
openly and
continuously
Source: http://youtu.be/kpUX-e8RZ7U
Communicate as detailed answers as
possible to these questions:
 What happened?
 When did it happen?
 Where did it happ...
No news is often worse than bad news.
Therefore, it is important to communicate
continuously.
Source
http://livestre.am/1f...
Tip # 2
Listen to what people
are saying on
social media
Listen to social media communication.
Source
http://livestre.am/1fXXQ minute 60.
Get the right information by listening
to people who have the right information
and are telling the truth.
Source
http://l...
Tip # 3
Decide on 1 goal
Source
http://livestre.am/1fXXQ, minute 52.
Choose one and only one goal. Be
very clear about what that goal is.
Carlos Gh...
Tip # 4
Prioritize
Which ports need to be rebuilt first
after Japan earthquake?
Source
http://livestre.am/1fXXQ, minute 22.
Example
Tip # 5
Make a decision
when a decision
made by you
creates added value
Be decisive when you need to.
Source
http://livestre.am/1fXXQ minute 43.
Tip # 6
Delegate decision
making power when
it creates more value
to do that
Delegate decision making power to people
who are closer to the crisis situation and
therefore better able to make the righ...
Tip # 7
Act according to
your values
Trust your values, your intuition, your
personal convictions after having listened
to different / opposing / contradictory...
http://www.scribd.com/doc/36200010/questions-to-discover-your-values
Tip # 8
Learn constantly and
change direction
when necessary
Be ready to divert from the plan when you
need to because uncertain factors influence
the situation.
Source
http://livestr...
Admit mistakes. Fix them immediately.
Source
http://livestre.am/1fXXQ minute 36.
Tip # 9
Go to where the
crisis is
To understand the crisis even
better, go to where the crisis is.
Source
http://livestre.am/1fXXQ minute 16 and minute 67.
Other sources
http://www.livestream.com/worldeconomicforum03/video?clipId=pla_7ec921f1-e288-4643-81a1-3a317134f8f6
http://...
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Crisis communication - 9 tips.

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Transcript of "Crisis communication"

  1. 1. Crisis communication 9 tips
  2. 2. Tip # 1 Communicate facts openly and continuously
  3. 3. Source: http://youtu.be/kpUX-e8RZ7U
  4. 4. Communicate as detailed answers as possible to these questions:  What happened?  When did it happen?  Where did it happen?  How many people are involved?  Where are those people now?  How dangerous is the situation?  What happens next? Source http://www.clarkcommunication.com/PRTips/Crisis_Communication_Management.php
  5. 5. No news is often worse than bad news. Therefore, it is important to communicate continuously. Source http://livestre.am/1fXXQ minute 73 - 77.
  6. 6. Tip # 2 Listen to what people are saying on social media
  7. 7. Listen to social media communication. Source http://livestre.am/1fXXQ minute 60.
  8. 8. Get the right information by listening to people who have the right information and are telling the truth. Source http://livestre.am/1fXXQ minute 45 and 78.
  9. 9. Tip # 3 Decide on 1 goal
  10. 10. Source http://livestre.am/1fXXQ, minute 52. Choose one and only one goal. Be very clear about what that goal is. Carlos Ghosn
  11. 11. Tip # 4 Prioritize
  12. 12. Which ports need to be rebuilt first after Japan earthquake? Source http://livestre.am/1fXXQ, minute 22. Example
  13. 13. Tip # 5 Make a decision when a decision made by you creates added value
  14. 14. Be decisive when you need to. Source http://livestre.am/1fXXQ minute 43.
  15. 15. Tip # 6 Delegate decision making power when it creates more value to do that
  16. 16. Delegate decision making power to people who are closer to the crisis situation and therefore better able to make the right decision. Source http://livestre.am/1fXXQ minute 45
  17. 17. Tip # 7 Act according to your values
  18. 18. Trust your values, your intuition, your personal convictions after having listened to different / opposing / contradictory opinions / views. Source http://livestre.am/1fXXQ minute 39. Carlos Ghosn
  19. 19. http://www.scribd.com/doc/36200010/questions-to-discover-your-values
  20. 20. Tip # 8 Learn constantly and change direction when necessary
  21. 21. Be ready to divert from the plan when you need to because uncertain factors influence the situation. Source http://livestre.am/1fXXQ minute 45.
  22. 22. Admit mistakes. Fix them immediately. Source http://livestre.am/1fXXQ minute 36.
  23. 23. Tip # 9 Go to where the crisis is
  24. 24. To understand the crisis even better, go to where the crisis is. Source http://livestre.am/1fXXQ minute 16 and minute 67.
  25. 25. Other sources http://www.livestream.com/worldeconomicforum03/video?clipId=pla_7ec921f1-e288-4643-81a1-3a317134f8f6 http://youtu.be/kpUX-e8RZ7U
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