Do marketing like Jesus

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Francesco Ferrazzino and me play a bit with the concepts of engagement and branding, getting inspiration from the most longeve "startup" in history :)

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Do marketing like Jesus

  1. 1. DO MARKETING LIKE JESUSGet inspiration from the most longeve "startup" in history
  2. 2. The first seedHow they use it?
  3. 3. First Release the MVPYou need an Incredible product,like transorm water to wine
  4. 4. Use simple & recognizable valuesRemember your target
  5. 5. Start from the historyAnd tell a a nice story
  6. 6. Choose a logo that is recognizedLess is better
  7. 7. Take care to your Brand Identity / Personal Brandand don’t be too self
  8. 8. Scale the worldA startup is scalable don’t think about you and your friends (only)
  9. 9. Convert your early-evangelistPay attention to Giuda.
  10. 10. Be “touchable”Your future costumers want touch (no talk all action)
  11. 11. GO viralIt works! (not always)
  12. 12. Don’t lose your timeAct now!
  13. 13. Who take this lesson?
  14. 14. Yahweh = Dialectical MaterialismThe Messiah = MarxThe Elect = The ProletariatThe Church = The Communist PartyThe Second Coming = The RevolutionHell = Punishment of the CapitalistsThe Millennium = The Communist CommonwealthThis is «Escatology»
  15. 15. Yahweh = ConsumerismThe Messiah = Steve JobsThe Elect = Apple Fan BoyThe Church = The apple storeThe Second Coming = The next iPhone ReleaseHell = MicrosoftThe Millennium = The Day Apple will buy Microsoft in cash
  16. 16. YOU?
  17. 17. Comics byhttp://www.gioba.it (a real priest)

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