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Attributed to Dan Zen Yutaka Tsutano afronie Sispace at Salford ModernDope (old account)
What is out there about me? Digital identity / footprint Returns pictures on Facebook you might not have expected – as student said “pictures of me drinking wine are on Google!!” Search for yourself on http://www.123people.com/
Why are these services making the information available? Facebook covertly launches photo facial recognition software - that users have to opt out of Preoccupations benrmatthews Facebook users upload loads of pictures – connecting them via facial tagging massively increases connectivity http://www.pcworld.com/article/226228/facebook_facial_recognition_its_quiet_rise_and_dangerous_future.html
Pocket Magnifier from cobalt123 By Axel Bührmann Separation of form and content Accessibility Mick Roche
180 degree turn on Facebook“You are the product not the customer”
Need for active agency, privacy management http://www.mattmckeon.com/facebook-privacy/
Your network knows more than you do If you have connections who value you, you can ask direct questions – not too often!
14 Reflexivity shapes Your thinking Reality shapes Getting closer = learning shapes Reality Your thinking shapes
practice theory Personal/ consumer Commercial/ producer
What can Social Media do for small businesses? Ninety percent of those surveyed agreed that social media is important to their business. The report reveals that the self-employed (67%) and small business owners (66%) were more likely to strongly agree with this statement. … almost all marketers have four tools in their toolkit: Facebook, Twitter, LinkedIn and blogs. Two surprises in this year’s study: Facebook surpassed Twitter since the 2010 survey, and MySpace is not being used by at least 81% of marketers. Student social media consultants Identified opportunities for: Merchandising Selling last minute tickets for events Enhancing customer relations Etc. http://www.socialmediaexaminer.com/small-businesses-benefit-most-from-social-media-study-reveals/
Students work in groups to create digital strategy Investigate technologies Investigate business, plan strategy Storyboard web site Proof of concept site in Wordpress Assessed in examination
Emerging Technologies module learning experiences Active engagement and experimentation Multiple perspective thinking – consumer/producer, customer/ service provider Inquiring and critical approach Not fixed knowledge