Patterns of talk on twitter during the queensland3

Patterns of talk on Twitterduring the Queensland floods Frances Shaw University of New South Wales & University of Sydney frances.shaw@sydney.edu.au Jean Burgess, Axel BrunsARC Centre of Excellence for Creative Industries and Innovation Queensland University of Technology je.burgess@qut.edu.au | a.bruns@qut.edu.au Http://Mappingonlinepublics.Net/

Crisis Communication Research at the CCIo ARC Centre of Excellence for Creative Industries & Innovation o Project: Media Ecologies & Methodological Innovation o New methods to understand the changing media environment; o Role of social media, especially Twitter o Focus on Crisis Communication e.g. #qldfloods o Partnerships with government, media orgs http://cci.edu.au/floodsreport.pdf

Image source: ABC News

Data sets #Qldfloods A n a l y s e d e v e r y 2 0 th t w e e t f r o m t h e overall sample @QPSMedia Queensland police service media division twitter accountCaptured tweets directed to, retweeted from or referring to @QPSMedia

Twitter and the Queensland Floods: #qldfloods tweets10 Jan. 2011 11 Jan. 2011 12 Jan. 2011 13 Jan. 2011 14 Jan. 2011 15 Jan. 2011

Categories and the coding process Information  Advice / Instructions  Situational Information  Requests for information (Crowd-sourcing) Media Sharing  News media updates  Multimedia Help & Fundraising  Help  Fundraising Direct Experience  Personal narrative and eyewitness reports Reactions & Discussion  Adjunctive discussion  Personal reaction  Thanks / praise and gratitude  Support  Meta-analysis

Content Patterns: #qldfloods vs. @QPSMedia

What Do Users Tweet About during a Crisis? @QPSMedia

What Do Users Tweet About during a Crisis? #qldfloods

Discussion and Reaction Reactions & Discussion  Adjunctive discussion  Personal reaction  Thanks / praise and gratitude  Support  Meta-analysis

Adjunctive DiscussionEvaluating politicians Framing the flood levy um... how about we deal with the  Happy to pay a levy for flood victims crisis at hand... and the budget and the reconstruction. Thats what later... #qldfloods #gillardpresser tax is for - supporting fellow I have a feeling Kevin Rudd would be Australians. #qldfloods #vicfloods more human in face of the #qldfloods  Julia Gillards Flood Levy will be for than Gillard is Government Costs NOT private Abbotts on the scene. NOW its a individuals flood losses !! #qldfloods disaster. #qldfloods #vicfloods RT @julieposetti: Dear Labor Party:  Im an Australian and I support a groom Qld Premier Anna Bligh for a levy for #qldfloods and #vicfloods. Canberra career. Stat. No budget cuts! Dont turn Australia watching @KRuddMP walk around into the UK! his electorate on #ABCNews24  Appalling selfish. @Correllio: “Weve helping out is brilliant. "No stuffing already paid a flood levy. Its called around." #QldFloods charity” #auspol #qldfloods #vicfloods

Thanks and gratitude

Meta-analysis – social media in a crisisTwitter Crisis management This sounds stupid but it  Noticing social media sites kind of feels important to are doing a much better job of be on Twitter today. dispersing info in a crisis than #qldfloods traditional media outlets #qldfloods the twitter feed #qldfloods  If you want to get the real info is almost as fast as the about #qldfloods check in rising waters #twitterstorm with @QPSmedia. Pls dont I feel like a RT bot today RT something unless youve but please understand its checked its true. for the #QldFloods.  Twitter and facebook are #qldfloods = Twitter at its making such a difference best during the #qldfloods

SupportMessages of support andconcern Thoughts and prayers  The rain has stopped going out to all affected here for now. Lets hope by #qldfloods. Please it stops for the people of stay safe. Queensland #qldfloods 72 missing in #Qldfloods  #qldfloods Our hearts go #PRAY for those families out to those waiting on hope everyone who is news of loved ones & our making their way home deepest condolences for stays safe #qldfloods families where tragedy #thebigwet has already struck

Support

Personal Narrative and ExperienceNarrating the crisis Clean up and recovery Maybe I ought to have  Just got a phone call from something in my pantry. friends. They are going down #qldfloods #theroad to the RNA Showgrounds to #apocalypseOMG volunteer. We are going to #stockthelarder help out as well #qldfloods Considering whether I should  Saw houses affected by the panic buy bottles of water floods today. Ppls furniture crosswords and baked beans? covered in sludge. #qldfloods #Qldfloods #sad Tonight I will wear pjs to bed  Goodnight twitterverse this is just incase I get a knock on one tired chicken its been the door and have to hard work helping #qldfloods evacuate! #notetoself today need sleep so I can do it #mustwearpants #qldfloods all again tomorrow!

Personal Narrative and ExperiencePersonal safety reporting @truenorthyoga Thanks!! Im home and dry. House is quite high but my suburb is already flooding #brisfloods #qldfloods Thanks for all the thoughts guys! I think well be ok! Our house will be ok I believe as we are a fair way from the back fence! #qldfloods

Key conceptsSocial media as crisis Sense-making andplatform negotiating the crisis Ad-hoc crisis  Sense-making practices communities (Liu 2009) Chaotic strategies  Collective memory (Goolsby 2010) negotiation (Liu 2009; Robinson 2009) Distributed conversation Collective response (Hermida 2010)

Key conceptsDigital convergence Amplification Relates to the concept  Retweeting situational of “convergence information behaviour” from crisis  Sense of involvement informatics – extended and participation to social media.

Intersections?

http://mappingonlinepublics.net/ @snurb_dot_info @jeanburgess @_stephenh @dr tnitins @timhighfield @cdtavijit

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Patterns of talk on twitter during the queensland3

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