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Connected for a Cause: Build Your Network
 

Connected for a Cause: Build Your Network

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These are slides from a webinar we did on December 7th called "Connected for a Cause: Build Your Network." For the month of December 2009 we are donating money to The Smile Train, an organization ...

These are slides from a webinar we did on December 7th called "Connected for a Cause: Build Your Network." For the month of December 2009 we are donating money to The Smile Train, an organization that performs free surgeries for children in third world countries with cleft lip and palate problems. Donations are made for every corporate counsel that signs up during the campaign and for any connection made by or to a corporate counsel member. This presentation shows you how to maximize the donation and your network.

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  • What they do – help correct cleft lip and pallet problems for kids in 3rd world countries [video]How the help – provide free surgeries for every $250 raised [pictures]Results – kids can live a productive and normal life after the surgery [pictures – from fade ins – before/after]
  • Consistency of informationPersonalityTransparency
  • Build your profile and add a picture Suggested connections - based on the data in your profile see how the system pulls in suggested connections for you from the network. These are based on:Current and past employmentSchool dataGroups you have joined (anything else?)
  • Inviting connections – how to use the invite tool Connected namesEmail addressesSometimes better to just send an email from your Outlook with a link to the Join page  once they are in you can connect via Connected names

Connected for a Cause: Build Your Network Connected for a Cause: Build Your Network Presentation Transcript

  • Building your network
  • Why Do We Join Networks?
    To make friends?
    To make something great?
  • To get information?
    Why Do We Join Networks?
  • Is it just to be Here?
    And here?
    And here?
  • What if you could do more?
    What if you could turn this …
    Into this?
  • Do More with Social Media
    Martindale-Hubbell Connected and The Smile Train are teaming up to raise money for children through the end of 2009:
    $5 for every new corporate counsel member
    $1 for every connection made by a corporate counsel member
  • Get Connected for a Cause
    We started Connected with 20 Corporate Counsel Members a little over 1-year ago
    The community has grown to over 20,000 members since then
    Now its time to put our numbers and our networks to work for a good cause
    http://www.connectedforacause.com/#/home
  • Things We’ll Cover
    • Building your profile to expand your network
    • Searching for connections
    • Inviting new people to the network
    • Finding and joining groups
  • Building Your Profile
    Your Profile is
    Your digital business Card
  • Anatomy of a Good profile
    How to edit your profile
    Picture & summary
    Past & present employers
    Education details
    Hobbies & interests
  • what are some of the basics?
  • How do I edit the information?
    Then use the Edit links for each piece of information you want to change
    Start by clicking the Edit My Profile Link in the left navigation pane
    Click Update Photo in the right navigation pane to add a photo
  • How do I add a photo?
    Click Browse to find a photo you want to use
    Choose the photo from your computer and click Save
  • How do I add Present and past employers?
    Listing present employer and all past employers helps you find more Connections and makes your profile more complete.
    To add or change information, click the Edit link.
  • How do I add employment details?
    Fill in the employment details and a short description. Click Save Changes.
  • How do I add Education, articles, clients & hobbies?
    At the bottom of your profile, you have the option of adding information about your Education, Articles written, Clients represented, and Personal Interests and Hobbies
  • Anatomy of a Good profile:Clients
    Client listings help build your referral network by putting others on notice about the kind of work you do.
  • Hobbies and interests
    Don’t overlook this section. Listing interests and hobbies can be a great way of meeting people on the network
    I once got a job interview b/c the partner saw I had “kung fu” listed on my profile (it helped me stand out).
  • Why is a complete profile important?
    More info means
    more suggested connections
  • Suggested Connections:People you’ve worked with
    You find Suggested Connections the People You May Know link in the left navigation bar
    Our system pulls data based on present and past positions
  • Suggested Connections:your Linkedin connections
    You can also check to see which of your LinkedIn connections are also on Martindale-Hubbell Connected.
  • Linkedin Connections
    These are people from my Linkedin Network that are also on Connected
  • Using the Invite Tool
    Click Invite Connections
    Add people from your Outlook
    Make it personal
    If you don’t hear back within a few days, send an email to your connection telling them to look for an invite
  • Good old fashion search
    Put a name in the search box and see what you get.
  • Good old fashion search
    I can invite Alan Dershowitz to Connet through Search.
  • Groups in Connected
    Find where you fit in
    Groups are one of our most popular features in Connected.
  • Finding the right group for you
    What to look for in a group:
    Avoid the “shell group” = growing membership with no activity
    Searching the groups directory
    Subject matter that interests you
    People you know in the group
    Content being posted regularly
  • Searching the groups directory
    Browse by category in the groups directory
    Search for group subject matter in the Community pull down
  • Example of a good group: social media for lawyers
    • Lots of members and activity
    • Content in all three areas: blogs, forums, and media
    • Subject matter that interests me
    • User generated content
  • Finding your connections in a group
    Look for your connections among group members.
    Click on the Members link in the right navigation panel
  • The wisdom of crowds: Engaging the group
    Introduce yourself on a welcome posts (start one if there isn’t one there)
    Reply to existing posts
    Share an article or white paper in the File Library
    The File Library can be found on the right navigation panel  click
    Add New Files in the “I Want Too…” menu.
  • how this helps kids
    Studies show that online networks become useful to users when they get 20 or more connections
    Having a complete profile makes you accessible to other members
    Corporate counsel members raise money by joining and connecting
    Better profiles, more connections, more donations
  • How this helps kids
    We raise more money
    with every connection to
    A corporate counsel member
  • How will you help the cause?
    $5 for every new corporate counsel member
    $1 for every connection made by a corporate counsel member