Google Authorlink Presentation

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Presentation given by Flashpoint Marketing's Brian Swanson on how CPA and accounting firms can use Google Authorlink to drive additional SEO value to their inbound marketing efforts. Flashpoint …

Presentation given by Flashpoint Marketing's Brian Swanson on how CPA and accounting firms can use Google Authorlink to drive additional SEO value to their inbound marketing efforts. Flashpoint Marketing - CPA Firm SEO

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Transcript

  • 1. Google Authorlink A New Social Media Enhancement Tool Brought to You By Google!
  • 2. What is Google Authorlink? Google’s Method For Gives Credit For Your Content
  • 3. Benefits to Website Marketing Several Benefits to this Strategy: • Stand Apart on Search Engine Results Page (SERP) • More “Pop” on SERP • Higher Click Through Rates – 150% to Blogs • Establish Topical Authority • Faster Indexing • Diminishes Plagiarism
  • 4. Benefits to Website Marketing
  • 5. Getting Connected Open A Google Plus Account Add A Professional Photo Google Plus Changes Update Your Contributor Links Add Proper Tags to Your Author Bio Blog Change
  • 6. Examples Author Highlights Author Popularity Freshness Stamp
  • 7. Examples Where is Your Eye Immediately Drawn To? Having the Author Image Gives A Competitive Advantage Over Text Links