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Mobile Forces

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The first of three 90-minute talks given to the newly-formed AARP Design/Photo team. …

The first of three 90-minute talks given to the newly-formed AARP Design/Photo team.

This first presentation was mostly industry stats pulled from a variety of sources.

The video clips I showed and external resources mentioned should all be clickable to launch in your web browser.

These three presentations will be revised and expanded to present to other groups around AARP.

Published in Education , Business , Technology
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Transcript

  • 1. Mobile: Forces, Forms, Futures A survey of mobile consumer market forces, evolving content forms and the imminent future Mike Lee February 1-3, 2012, For AARP Design / Photo 1Wednesday, February 1, 12
  • 2. Mobile Forces 2Wednesday, February 1, 12
  • 3. Video: Google Mobile Movement 3Wednesday, February 1, 12
  • 4. 4Wednesday, February 1, 12
  • 5. Entire computers are on silicon chips now 5Wednesday, February 1, 12
  • 6. Russian doll phones by Karl Bean 6Wednesday, February 1, 12
  • 7. The rise and fall of personal computing 7Wednesday, February 1, 12
  • 8. The iPhone disrupt the mobile phone industry 8Wednesday, February 1, 12
  • 9. Apple sales last quarter ending 12/31/12: 37 million iPhones (Sales rate exceeded human birth rate) 15 million iPads (300 million iOS devices to date) 5 million Macs $26 billion revenue, $6 billion profit $97 billion in cash reserves 9Wednesday, February 1, 12
  • 10. 10Wednesday, February 1, 12
  • 11. Amazon Kindle Fire #3 device on AARP.org 11Wednesday, February 1, 12
  • 12. Pew Data February 2011 12Wednesday, February 1, 12
  • 13. Pew Data January 2012 13Wednesday, February 1, 12
  • 14. Google Study November 2011 14Wednesday, February 1, 12
  • 15. 15Wednesday, February 1, 12
  • 16. Annie Leibowitz on MSNBC: The iPhone is the snapshot camera of today. 16Wednesday, February 1, 12
  • 17. Demos: - Path - Microsoft Photosynth 17Wednesday, February 1, 12
  • 18. Glossary Friction - Inefficiency in digital user interfaces and transactions (e.g. unnecessary clicks or downloads) Market force - Business phenomena that cause change in markets (e.g. Price competition, substitution of prevailing product or service, changing in supply of products) Disrupt - Sudden and forceful change in business; unseating of leading product or service Ubiquitous - Referring to computing embedded everywhere in everyday life Life stream - Frequent broadcasting by an individual of personal status, location photos, etc.) 18Wednesday, February 1, 12
  • 19. Mobile Forms 19Wednesday, February 1, 12
  • 20. Mobile Futures 20Wednesday, February 1, 12