The Internet Everyware
DSO Marketing Summit, 23 January 2014
By Mike Lee, AARP
1
2
Aerial
On-Person

Auto

Home

Retail
3
The Smartphone Transforms Again (iWatch Concept)

4
LG G Flex Curved Smartphone

5
Wearables: Fitness Trackers

6
Phonebloks Modular Phone Concept

7
Video after this slide…
1.) Phonebloks campaign
http://www.youtube.com/watch?v=koIdfRGEvs0

Video: Phonebloks Modular Phon...
Wearables: Google Glass

10
Video after this slide…
2.) A Google Glass Explorer
http://www.youtube.com/watch?v=P8GVKqGruOQ

Video: Wearables: Google G...
Smart Home

12
Video after this slide…
3.) Lockitron
http://www.youtube.com/watch?v=D1L3o88GKew

Video: Lockitron

14
Nest

15
SmartThings Hub, Sensors and App

16
100,000 Intel Tablet Kiosks Coming to Applebee’s

18
Estimote for Apple iOS 7 iBeacon

19
Video after this slide…
4.) Estimote iBeacon
http://youtu.be/sUIqfjpInxY

Video: Estimote for Apple iOS 7 iBeacon

20
Internet In Your Car

21
Google Self-Driving Car

22
Audi Connect

23
Google Patent 8630897 For Ad-Powered Taxi

25
Amazon PrimeAir Prototype; Goal 30-Minute Delivery

26
DJI Phantom 2 Quad-copterwith GoPro Hero3 camera, $1200

27
Video after this slide…
6.) DJI Phantom Quadcopter over California
http://www.youtube.com/watch?v=_WVX_c0yiuE

Video: DJI ...
mslee@aarp.org
Twitter: curiouslee

30
DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded
DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded
DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded
DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded
DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded
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DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded

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  • The system would offer free or discounted transportation based on an algorithm-powered decision-making process involving the user's current location, the cost of transportation, and the potential profit from a completed sale. The concept is basically a "free ride coupon" and mentioned transportation modes like taxis, trains, buses, or even autonomous vehicles. http://arstechnica.com/gadgets/2014/01/google-patents-ad-powered-taxi-service-that-would-offer-free-rides-to-shoppers/
  • Transcript of "DSO Marketing Summit Slides Revised Feb 2014 - Videos Embedded"

    1. 1. The Internet Everyware DSO Marketing Summit, 23 January 2014 By Mike Lee, AARP 1
    2. 2. 2
    3. 3. Aerial On-Person Auto Home Retail 3
    4. 4. The Smartphone Transforms Again (iWatch Concept) 4
    5. 5. LG G Flex Curved Smartphone 5
    6. 6. Wearables: Fitness Trackers 6
    7. 7. Phonebloks Modular Phone Concept 7
    8. 8. Video after this slide… 1.) Phonebloks campaign http://www.youtube.com/watch?v=koIdfRGEvs0 Video: Phonebloks Modular Phone Concept 8
    9. 9. Phonebloks and Motorola Ara Modular Phone Concepts 9
    10. 10. Wearables: Google Glass 10
    11. 11. Video after this slide… 2.) A Google Glass Explorer http://www.youtube.com/watch?v=P8GVKqGruOQ Video: Wearables: Google Glass 11
    12. 12. Smart Home 12
    13. 13. Lockitron 13
    14. 14. Video after this slide… 3.) Lockitron http://www.youtube.com/watch?v=D1L3o88GKew Video: Lockitron 14
    15. 15. Nest 15
    16. 16. SmartThings Hub, Sensors and App 16
    17. 17. Sen.se Mother with Cookies 17
    18. 18. 100,000 Intel Tablet Kiosks Coming to Applebee’s 18
    19. 19. Estimote for Apple iOS 7 iBeacon 19
    20. 20. Video after this slide… 4.) Estimote iBeacon http://youtu.be/sUIqfjpInxY Video: Estimote for Apple iOS 7 iBeacon 20
    21. 21. Internet In Your Car 21
    22. 22. Google Self-Driving Car 22
    23. 23. Audi Connect 23
    24. 24. Video after this slide… 5.) CNN rides the Audi Connect car at CES 2014 http://m.youtube.com/watch?v=xB41HtnsFuc Video: Audi Connect 24
    25. 25. Google Patent 8630897 For Ad-Powered Taxi 25
    26. 26. Amazon PrimeAir Prototype; Goal 30-Minute Delivery 26
    27. 27. DJI Phantom 2 Quad-copterwith GoPro Hero3 camera, $1200 27
    28. 28. Video after this slide… 6.) DJI Phantom Quadcopter over California http://www.youtube.com/watch?v=_WVX_c0yiuE Video: DJI Phantom 2 with GoPro Hero3 in California 28
    29. 29. •The examples shown are generally 3-5 years or more to significant market usage: • Google Glass not even a product • Restaurant kiosks ~1 year • Home smart locks and sensors ~2 years • Driverless cars ~more than 5 years •There are many challenges with radically new technologies: • Social norms • Personal privacy • Data ownership • Security of persons and products • Regulatory authorities can’t keep up 29
    30. 30. mslee@aarp.org Twitter: curiouslee 30

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