How to Convert and Manage your Social Network Connections 301 ONLINE Social Network Acceleration Program Training Series (877) 59 - COACH (592-6224)

Overview Integrated Marketing Plan – The Game Plan Proper Campaign Management How to convert your connections to appointments Proper Time Management (877) 59 - COACH (592-6224)

Integrated Marketing Plan – The Game Plan

Proper Campaign Management

How to convert your connections to appointments

Proper Time Management

The Game Plan - Awareness Know where you have been vs. what you are currently doing vs. what you should be doing! Also, understand how to identify successes and failures! (877) 59 - COACH (592-6224)

The Game Plan -Team Who will help? Employees Vendors PartnersJV Reps Contractors (877) 59 - COACH (592-6224)

Who will help?

Employees

Vendors

PartnersJV

Reps

Contractors

The Game Plan -Target Who is the Target? Who are they? Type of Company Annual Revenue Age Household Income Geography (877) 59 - COACH (592-6224)

Who are they?

Type of Company

Annual Revenue

Age

Household Income

Geography

The Game Plan - Integrate Integrate! What is working What is not Will SN work with these methods (877) 59 - COACH (592-6224)

Integrate!

What is working

What is not

Will SN work with these methods

The Game Plan - Quantify Quantify! What are the goals How will you measure? (877) 59 - COACH (592-6224)

Quantify!

What are the goals

How will you measure?

The Game Plan - SWOT SWOT! Once a Quarter Awareness (877) 59 - COACH (592-6224)

SWOT!

Once a Quarter

Awareness

The Game Plan - Competitors Know thy competitors! Smile your all over! Sweep Awareness (877) 59 - COACH (592-6224)

Know thy competitors!

Smile your all over!

Sweep

Awareness

The Game Plan – Content? Content and Materials Content Materials Call to Action? (877) 59 - COACH (592-6224)

Content and Materials

Content

Materials

Call to Action?

CTA = Call to Action What is it – the offer – the goal? Shopping Cart – buy stuff Subscribe – newsletter - tips Download – e-books – whitepapers - articles Join – membership – club - cause Learn More – Classes (877) 59 - COACH (592-6224)

What is it – the offer – the goal?

Shopping Cart – buy stuff

Subscribe – newsletter - tips

Download – e-books – whitepapers - articles

Join – membership – club - cause

Learn More – Classes

The Game Plan – Destination? Destination? Website Landing Squeeze Registration (877) 59 - COACH (592-6224)

Destination?

Website

Landing

Squeeze

Registration

The Game Plan – Social Prep Social Prep Align Team Select Wisely Setup Accounts Optimize Connect Prep for Launch (877) 59 - COACH (592-6224)

Social Prep

Align Team

Select Wisely

Setup Accounts

Optimize

Connect

Prep for Launch

The Game Plan – Leads! Leads! Where Who What When Or Else!? (877) 59 - COACH (592-6224)

Leads!

Where

Who

What

When

Or Else!?

The Game Plan – Close! Sales! Process To Close (877) 59 - COACH (592-6224)

Sales!

Process

To

Close

The Game Plan – Go! Go! Begin Measure Adjust Continue! (877) 59 - COACH (592-6224)

Go!

Begin

Measure

Adjust

Continue!

How to Convert! Find the Groups Join the Groups Engage the People Invite Over Draw to Close Manage!!! (877) 59 - COACH (592-6224)

Find the Groups

Join the Groups

Engage the People

Invite Over

Draw to Close

Manage!!!

Find Your Groups The Game Plan Target Definition Your CTA Find the Groups (877) 59 - COACH (592-6224)

The Game Plan

Target Definition

Your CTA

Find the Groups

Simply “Find One” and Join or “Start One”

Join then Invite People!

Then Engage!

Cut and Paste from Word! Remember Your CTA!

Invite Over Your CTA can work it You can work it! (877) 59 - COACH (592-6224)

Your CTA can work it

You can work it!

Invite Over – CTAYOU E-Mail or Phone (877) 59 - COACH (592-6224) GROUPS ACTIVITIES PROFILE Call to Action OR- YOU

Couple Points of Action!

Remember Target Scope Profile – Hunt Reply – Test Inv Scope Out Profile Invite Give Email or Number Set Appointment Couple Points of Action!

Remember Target

Scope Profile – Hunt

Reply – Test

Inv

Scope Out Profile

Invite

Give Email or Number

Set Appointment

YOU CAN CONVERT FROM ANY OF THESE ACTIVITES! Group Hunting Prospecting Re-connecting to old customers Finding new markets Promoting an event Promoting your product or service Asking for Advice Job Hunting The list goes on…….. (877) 59 - COACH (592-6224)

Group Hunting

Prospecting

Re-connecting to old customers

Finding new markets

Promoting an event

Promoting your product or service

Asking for Advice

Job Hunting

The list goes on……..

Time Management! (877) 59 - COACH (592-6224)

Time Management! Have your plan in clear site Have your team
esources defined Identify what you know is working Identify your time allocation Schedule it Measure it Manage it (877) 59 - COACH (592-6224)

Have your plan in clear site

Have your team
esources defined

Identify what you know is working

Identify your time allocation

Schedule it

Measure it

Manage it

Block Time! Update ProfilesStatus = 1 Hour a week BloggingPosting = 20 min a day Group Building = 1 Hour a week DO NOT MIX WITH EMAIL TIME!

Block Time!

Update ProfilesStatus = 1 Hour a week

BloggingPosting = 20 min a day

Group Building = 1 Hour a week

DO NOT MIX WITH EMAIL TIME!

Know Your Focus! If research is your goal you’ll want to find blogs, Podcasts and news sites that provide quality information and subscribe to their RSS feeds. If networking is your focus you’ll want to build a community and/or an audience. You’ll want to be active on social networking sites like Facebook and LinkedIN, as well as building a following on Twitter. If you’re driven by marketing , you’ll want to concentrate on getting your brand and products out there, perhaps by creating videos, blogging, and engaging customers on social networking sites. Group Building and Appointment Setting! If you’re driven by sales , you’ll want to combine some of the networking and marketing suggestions. Don’t for get Group Building and Appointment Setting!

Know Your Focus!

If research is your goal you’ll want to find blogs, Podcasts and news sites that provide quality information and subscribe to their RSS feeds.

If networking is your focus you’ll want to build a community and/or an audience. You’ll want to be active on social networking sites like Facebook and LinkedIN, as well as building a following on Twitter.

If you’re driven by marketing , you’ll want to concentrate on getting your brand and products out there, perhaps by creating videos, blogging, and engaging customers on social networking sites. Group Building and Appointment Setting!

If you’re driven by sales , you’ll want to combine some of the networking and marketing suggestions. Don’t for get Group Building and Appointment Setting!

Use Tools To Maximize Productivity! Ping.FM – Status Updates RSS Feeds - Use RSS to track your favorite blogs, Podcasts, gurus, and search terms on social media sites MYeReputation.com – Manage, Distribute and Learn

Use Tools To Maximize Productivity!

Ping.FM – Status Updates

RSS Feeds - Use RSS to track your favorite blogs, Podcasts, gurus, and search terms on social media sites

MYeReputation.com – Manage, Distribute and Learn

Weekly Routine! Hour of Power! Review your successes and failures each week Decide what you are going to add, change or eliminate Schedule your time as shown Execute! Remember this is a lead machine!

Weekly Routine!

Hour of Power!

Review your successes and failures each week

Decide what you are going to add, change or eliminate

Schedule your time as shown

Execute!

Remember this is a lead machine!

If ALL Your Key People did this …. How Many Leads Would you have? (887) 59 - COACH (592-6224)

This is NOT the wave of the FUTURE it’s the wave of TODAY - FACT! If I knew then what I know now... LinkedIN has over 30 million members Dean is connected to over 2million by 2 degrees Facebook started by college kids – NOT JUST FOR KIDS! Over 68mil Unique Visitors a Month! Women over the age of 55 have a 175.3% growth in last year Ages between 45 and 54 has grown 165% in last 4 months! Over the age of 45 is about 35 million registered users 600,000 people will join today! 100,000,000 People will Login Today! * 02/19/09 Center for Media Research (877) 59 - COACH (592-6224)

LinkedIN has over 30 million members

Dean is connected to over 2million by 2 degrees

Facebook started by college kids – NOT JUST FOR KIDS!

Over 68mil Unique Visitors a Month!

Women over the age of 55 have a 175.3% growth in last year

Ages between 45 and 54 has grown 165% in last 4 months!

Over the age of 45 is about 35 million registered users

600,000 people will join today!

This is NOT the wave of the FUTURE it’s the wave of TODAY - FACT! If I knew then what I know now... Facebook Chicago Local – Age > 25 within.. 10 Miles – 25 Miles – 50 Miles – Now that everyone is on it – where are you? * 02/19/09 Center for Media Research 649,200 923,520 1,243,080 (877) 59 - COACH (592-6224)

Facebook Chicago Local – Age > 25 within..

10 Miles –

25 Miles –

50 Miles –

MYeReputation If You Need Help! MYeReputation.com is a platform where you can have access to unlimited training and your own Personal Marketing Assistant that will help you distribute your content to Social Networks for only $99 per month! Training & Distribution

Forward Progress If You Need Help! Forward Progress is a Coaching and Training Company that will help you transition your business, products, services and you to the world of ONLINE Social Networks. Transition Coaching

Next Steps Free Trial as Promised Group Coaching Session Access to all materials Recordings Slides Save your notes!

Free Trial as Promised

Group Coaching Session

Access to all materials

Recordings

Slides

Save your notes!

Contact Us With Any Questions Thank You! [email_address] TWITTER: http://twitter.com/deandelisle FACEBOOK: http://profile.to/deandelisle/ LINKEDIN: http://www.linkedin.com/in/deandelisle Call (877) 592-6224