Linked In Top 10 Tips For Generating New Business Tdl

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Tammy Class!

LinkedIn for Service Providers - Great Group!

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Linked In Top 10 Tips For Generating New Business Tdl

  1. 1. Top 10 LinkedIn Tips for Generating New Business Professional Services Edition
  2. 2. Brought to you by Tammy de Leeuw Tammy de Leeuw Financial Advisor Netzone 925-219-5748 www.ontrackmoney.blogspot.com
  3. 3. LinkedIn Top 10! <ul><li>Founder and CEO of Forward Progress </li></ul><ul><li>Over 25 years in business Coaching and Consulting </li></ul><ul><li>Campaign Development in Social Media </li></ul><ul><li>Call Center, Internet, eMarketing, Event Management, </li></ul><ul><li>Intense Lead Generation, Web Seminars, eSelling </li></ul><ul><li>Trained over 9,000 people in 2009 </li></ul><ul><li>Over Billion Dollars Sales, 25 Million Leads, Coach and Trained Thousands of People using Internet Based Lead Generation </li></ul><ul><li>Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking and Channel Sales….. </li></ul>Dean DeLisle – Social Media Expert
  4. 4. LinkedIn Top 10! 1. Profile Tune Up (key settings) 2. Profile Maintenance and Alignment (with outside pages) 3. Adding Connections you have (the selection) 4. Removing Connections who don’t serve you 5. Improve your Google Page Rank results and other Search 6. References and Recommendations 7. Advanced Search and the Blind Reverse 8. The Answers Connection 9. Find your target connection(s) in Groups 10. Tools to use – Free – make it easy!
  5. 5. #1 Profile Tune Up A Goal! THE GOAL! Generate Business!
  6. 6. Profile Tune Up Key Profile Settings - Allows you to manage profile information, profile photo visibility, public profile information, status visibility and member feed visibility. 1. Email Notifications - Allows you to manage contact settings, how you want to receive messages, notifications and Invitations. 2. Home Page Settings - Allows you to manage Network updates and News on your home page. 3. RSS Settings - Allows you to enable or disable your private RSS feeds. 4. Groups - Allows you to control Invitations from Groups. 5. Personal Information - Allows you to manage your name, location, display name, account holder icon settings, email addresses, passwords and a link to close your account. 6. Privacy Settings - Allows you to manage settings for research surveys, connections list visibility, profile views, turn on/off ability to see another members profile picture, profile and status updates, service provider directory, partner advertising, and authorized applications. 7. My Network - Allows you to tell us how you want to use your LinkedIn network.
  7. 7. Profile Tune Up
  8. 8. Contact Settings
  9. 9. Your Activity If your in Sales be Outbound!
  10. 10. LIST ALL WEBSITES YOUR PAST CONNECTS YOU
  11. 11. Create Relevancy! Profile Tune Up <ul><li>Create your personal tagline </li></ul><ul><li>Appear focused </li></ul><ul><li>Put your elevator pitch to work </li></ul><ul><li>Point out your “RELEVANT” skills </li></ul><ul><li>Explain your experience </li></ul><ul><li>Distinguish yourself from the crowd </li></ul>
  12. 12. #2 Profile Maintenance Your Alignment
  13. 13. Profile Maintenance Your Alignment <ul><li>What to change when….. </li></ul><ul><li>When your products change </li></ul><ul><li>When your service offerings change </li></ul><ul><li>When your campaigns shift </li></ul><ul><li>When your territory re-aligns </li></ul><ul><li>When your vertical adjusts </li></ul><ul><li>When your website changes </li></ul><ul><li>When you add any of the above </li></ul>
  14. 14. #3 Adding Connections
  15. 15. Adding Connections BATCH THEM! Don’t Get Punished!
  16. 16. Adding Connections
  17. 17. Adding Connections Be Polite – Take EXTRA Time to Connect!
  18. 19. #4 Removing Connections! Connections will not be notified that they have been removed from your connections list. They will be added to your list of Imported Contacts just in case you want to re-invite them at a later date. Only the member that breaks the connection can re-initiate that connection.
  19. 20. #5 Improve Your Google Page Rank Edit your Profile
  20. 21. Improve Your Google Page Rank Contact Settings <ul><li>Create A “Public Profile” </li></ul><ul><li>Select “Full View” </li></ul><ul><li>Use Your Actual Name as URL! </li></ul><ul><li>Use the Links in other Places </li></ul>
  21. 22. Improve Your Google Page Rank Contact Settings
  22. 23. #6 References and Blind Reverse = References!
  23. 24. Make a Recommendation <ul><li>Don’t just select defaults! </li></ul><ul><li>Make sure to spell check it! </li></ul>
  24. 25. <ul><li>Why get recommended? </li></ul><ul><li>It helps you hire and get hired </li></ul><ul><li>It helps connect to customers and partners </li></ul><ul><li>It builds your brand and reputation </li></ul><ul><li>It makes your network more valuable - score </li></ul><ul><li>Who should recommend you? </li></ul><ul><li>Former managers </li></ul><ul><li>Colleagues and co-workers </li></ul><ul><li>Customers and clients </li></ul><ul><li>Business partners </li></ul><ul><li>Where are recommendations found? </li></ul><ul><li>Your comment is listed in your profile under the Recommendations tab. </li></ul><ul><li>Recommendations you receive are listed under “Recommendations For” at the bottom of the “Experience” section. </li></ul><ul><li>Used by LinkedIN Search </li></ul>Make a Recommendation
  25. 26. #7 Advanced Search and Blind Reverse
  26. 27. Advanced Search and Blind Reverse <ul><li>Find Important Connections! </li></ul><ul><li>Previous Network Connections </li></ul><ul><li>Previous job movements </li></ul><ul><li>Patterns of their business </li></ul>
  27. 28. #8 – The Answers Section Be The Expert
  28. 29. Dean, tried the answers portion on LinkedIN and received a direct hit, someone thanked me, I did the warm offline transfer and then set my appointment and closed – too fun, thanks! Yvonne D. - US Residential #8 – The Answers Section Be The Expert
  29. 30. #9 Finding Your Target in Groups
  30. 31. Finding Groups
  31. 34. Finding Your Target in Groups
  32. 35. Finding Your Target in Groups Find Relevant Discussions
  33. 36. Finding Your Target in Groups
  34. 38. #10 - Cool Tools
  35. 39. Slideshare.net = Relevancy Based Content
  36. 40. ASSIGNMENT <ul><li>Do Something! </li></ul><ul><li>Take one of the 10 items </li></ul><ul><li>Schedule 20 min by tomorrow </li></ul><ul><li>Do it! </li></ul><ul><li>How many need MORE coaching and training? </li></ul>www.ForwardProgress.NET
  37. 41. Just for You! How to Setup and Promote Your Business using LinkedIn – 2 LIVE Classes Learn How to Spend Less Than 20 MIN a Day And Achieve Unlimited Appointments! - 2 Class Series - Live - Includes Materials and Unlimited Recording Access Classes Start 02/9 at 1PM PST ATTEND LIVE AND RE-PLAY RECORDINGS WITH YOUR TEAM! Get the whole team ready for 2010
  38. 42. Just for You! <ul><li>How to Setup and Promote Your Business using LinkedIn - 2 LIVE Classes </li></ul><ul><li>Class One – How to Build and Optimize Your </li></ul><ul><li>LinkedIn Account for New Business* (1 Hour) </li></ul><ul><li>Participants will learn HOW TO: </li></ul><ul><li>Build an optimized account* </li></ul><ul><li>Maintain optimal account settings </li></ul><ul><li>Manage options to add new target contacts </li></ul><ul><li>Attract new clients looking for your business </li></ul><ul><li>Leverage your network to find your target customers </li></ul><ul><li>Change your settings for Google and others search </li></ul><ul><li>Measure if your new target network is building </li></ul>
  39. 43. Just for You! <ul><li>How to Setup and Promote Your Business using LinkedIn - 2 LIVE Classes </li></ul><ul><li>Class Two – How to Promote Your Business and Get New Clients (1 Hour) </li></ul><ul><li>Participants will learn HOW TO: </li></ul><ul><li>Connect through your connections </li></ul><ul><li>Ask for business Online </li></ul><ul><li>Leverage the power of Groups </li></ul><ul><li>Setup and drive attendees to events </li></ul><ul><li>Set appointments </li></ul><ul><li>Convert connections to sales </li></ul><ul><li>Access new tools available to assist you </li></ul>
  40. 44. Just for You! How to Setup and Promote Your Business using LinkedIn – 2 LIVE Classes Learn How to Spend Less Than 20 MIN a Day And Achieve Unlimited Appointments! - 2 Class Series - Live - Includes Materials and Unlimited Recording Access Classes Start 02/9 at 1PM PST $249 ONLY $99
  41. 45. Just for You! How to Setup and Promote Your Business using LinkedIn – 2 LIVE Classes www.LinkedIn4Tammy.eventbrite.com - 2 Class Series - Live - Includes Materials and Unlimited Recording Access Classes Start 02/9 at 1PM PST $249 ONLY $99 www.LinkedIN4Tammy.eventbrite.com

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