WordPress Plugins by Forward Marketing Vice President Lewis Southwick

Keep Your Wordpress Site “Plugged In” Lewis Southwick, Vice President For The Art Institute of Houston Date: September 20, 2011Page 1 forwardm.com

What You Are In Store For Keeping Your Wordpress Site “Plugged In” – Why Should You Listen To Me – WordPress Overview – Plug Ins To Make Your Site Perform Better – Plug Ins That Are Really Cool – View The White Paper Page 2 forwardm.com

Forward Marketing – Reboot Your Marketing Who Is Lewis Southwick and Why Is He Talking To Me Right Now – Began in Internet Marketing in 1996 – Marketing Director For Largest E-tailer of Eyewear Until 2008 – Financial Services Industry Until 2010 – Private Consulting Since 2006 Forward Marketing – Joined in 2010 – VP & Director of Marketing Research – Full Service Internet Marketing Firm Specializing In The Following: Market Research Brand Management Website Design SEO & SEM Content Management Website Analytics Social Media Marketing Mobile Marketing & Development Page 3 forwardm.com

WordPress Overview “WordPress” – the new buzz word – An open source content management system and publishing platform – Used by 14% of Alexa’s top 1 million websites – Ever evolving, ever changing – It’s FREE! Plugins: – Software component added to a site to enhance the functionality of the site – Thousands of Wordpress plugins – Custom plugins can be made for you at a very low cost – There’s a plugin for that! The Most Important Lesson In Choosing The RIGHT Plugin for your client Page 4 forwardm.com

Choosing Your Wordpress Plugins The Most Important Lesson In Choosing The RIGHT Plugin for Your Client – Pay attention to the ratings and reviews – Stay within the designs of your industry/client voice/site design Page 5 forwardm.com

IT Wordpress Plugins W3 Total Cache – W3 Total Cache improves the user experience of your site by improving your server performance, caching every aspect of your site, reducing the download times and improves conversion rates. – Improves site performance by 10X – Up to 80% bandwidth savings via minify and HTTP compression of HTML, CSS, JavaScript and feeds – "Instant" subsequent page views: browser caching – Mobile support enables faster browsing on mobile devices Page 6 forwardm.com

IT Wordpress Plugins Wordpress Backup to Drop Box – WordPress Backup to Dropbox has been created to give you piece of mind that your blog is backed up on a regular basis.Item – Customized settings so that you can schedule your back up SMEStorage Multi-Cloud WP Backup – Back your WordPress blog up to any one of 10 storage clouds – Scheduled back up features – A few of the cloud based storage services that work with SME: Amazon S3, RackSpace Cloud Files, Box.net, Microsoft SkyDrive, Microsoft Live Mesh, Google Docs, DropBox, Mezeo, FTP, and any WebDav enable cloud Page 7 forwardm.com

Website Analytics Wordpress Plugins Google XML Sitemap Generator – This plugin will generate a special XML sitemap which will help search engines like Google, Bing, Yahoo and Ask.com to better index your blog. – Simplifies web spiders ability to see the complete structure of your site and retrieve it more efficiently – The plugin supports all kinds of WordPress generated pages as well as custom URLs – Notifies all major search engines every time you create a post about the new content. – Customized settings to designate how frequent search engines visit your site Page 8 forwardm.com

Website Analytics Wordpress Plugins Google Analyticator – Adds the necessary JavaScript code to enable Google Analytics. Includes widgets for Analytics data display. – Eliminates the need to edit your template code to begin logging data. – Includes an admin dashboard widget that displays a graph of the last 30 days of visitors, a summary of site usage, the top pages, the top referrers, and the top searches – Supports outbound link tracking of all links on the page, including links not managed by WordPress – Google Analyticator also includes several widgets for displaying Analytics data in the admin and on your blog. Page 9 forwardm.com

Website Analytics Wordpress Plugins All in One Webmaster – Sitemap submission to Google,Bing,Yahoo & Ask. – Webmaster option for Google,Bing,Alexa,Yahoo, Compete.com, Quantcast, Facebook & BlogCatalog.Item – Adds your requested meta tags into header and java script code to footer of your blog.Item – Provides Warning/Success/Failure messages on sitemap submission Page 10 forwardm.com

Post/Page Editing Wordpress Plugins TinyMCE Advanced Editor – Enables the advanced features a WordPress WYSIWYG editor – Imports all CSS classes from the main theme stylesheet and add them to a drop- down list. – Support for making and editing tables. – In-line css styles. – Advanced list and image dialogs that offer a lot of options. – Search and Replace while editing. – Support for XHTML specific tags and for (div based) layers. Page 11 forwardm.com

Post/Page Editing Wordpress Plugins WP Super Edit – WP Super Edit is a wysiwyg visual editor that adds functionality with more buttons and customized editing plugins – Drag and Drop interface for arranging the WordPress visual editor buttons. – Access to built-in WordPress visual editor buttons and functions. – Options for allowing users to configure visual editor settings; One editor setting for all users, role based editor settings, and individual user editor settings. Page 12 forwardm.com

Email Marketing Wordpress Plugins Contact Form 7 – Fully customizable email contact form – Manages multiple contact forms – Integrates custom fields, drop box menus, check boxes, radial buttons, text fields, required fields, captcha verification, quiz, and file upload features – 55 different language translations – Allows for multiple recipients to receive email from contact form – Supports Ajax-powered submitting, CAPTCHA, Akismet spam filtering Page 13 forwardm.com

Email Marketing Wordpress Plugins Constant Contact Wordpress Widget – Constant Contact wordpress plug-in adds a constant contact widget signup form to your website sidebar – Very easy and no need any coding language knowledge to use this plug-in. Once the widget is ready, entered email addresses are automatically stored into your constant contact account. – Add Constant Contact widget email subscribe form to your sidebar with Custom title, Custom text box caption, Custom button style, Custom text box style – Option to send auto thanks mail to subscriber – Option to set from email address – Auto mail to admin when new email subscribed – Option to update email subject & email content Page 14 forwardm.com

Email Marketing Wordpress Plugins SMS Text Message – Allows a reader to submit their phone number through a sidebar widget. – Periodically send alerts, updates, etc via SMS to all contacts at once – Easy, simple administrative management interface – Support for all the major wireless carriers – Allows website to easily and quickly begin a new marketing channel ~ SMS Messaging – SMS text messaging is one of the fastest growing marketing methods due to the spread of mobile marketing Page 15 forwardm.com

Email Marketing Wordpress Plugins Thank Me Later – Automatically send a thank you e-mail to those who comment on your page – Prompt visitors to further engage with your blog – Create multiple e-mail messages and to send the message after a pre-defined amount of time, making messages appear more unique and people-friendly Reply Me – Send a email to author automatically while someone reply his comment – 100% Customizable content that is sent to commenter – 4 languages available Page 16 forwardm.com

RSS Wordpress Plugins Open In A New Window – Opens external links in a new window, keeping your blog page in the browser so you dont lose surfers to another site – Automatically finds links generated in scripts or pasted into posts and comments – Powered by javascript, so this will not work in iframe pages RSS Footer – Makes it easy to add a line of content to the beginning or the end of all the articles in your feeds, for instance to display a back link – Choose to position the sentence before your content instead of the default after Page 17 forwardm.com

RSS Wordpress Plugins WP RSS Import – Import and display Feeds in your blog, use PHP, a Widget or the Shortcode – 39 different parameters can be set to customize your RSS feed for optimal content and visual appeal – 7 languages available for download Page 18 forwardm.com

Image & Video Display Wordpress Plugins Shadowbox JS – Online media viewing application that allows enlargements of images, text links to images, video enlargements, and – Supports all types of media. – Highly customizable and anchor can be text, video, or image Page 19 forwardm.com

Image & Video Ultimate Carousel FREE Video Gallery – Nice 3D carousel for flash video galleries and YouTube videos – YouTube ads minimized. – Plugin size autoeditable. – Video size customizable Page 20 forwardm.com

SEO Wordpress Plugins SEO by Yoast – All in one SEO solution for your WordPress site: SEO titles, meta descriptions, XML sitemaps, breadcrumbs, and robot directions – Post title and meta description meta box to change these on a per post basis for ultimate SEO – Focus keyword testing. – Full page analysis functionality: see what you need to do to further SEO optimize your post content, page title, headings, images etc. – Meta Robots configuration: Easily add noodp, noydir meta tags. Easily noindex, or nofollow pages, taxonomies or entire archives Page 21 forwardm.com

SEO Wordpress Plugins Automatic SEO Links – Choose a word and a URL and this plugin will replace all matches in the posts and pages of your site – For each link, you can set: Title, Target, and Rel – In case the plugin finds same word in a post, it will only change the first one. This is to avoid black seo and inconveniences to the users Page 22 forwardm.com

SEM/Bookmarking Wordpress Plugins Sexy Bookmarks – Adds an attractive social bookmarking menu to your posts, pages, index, or any combination of the three Page 23 forwardm.com

SEM/Bookmarking Wordpress Plugins Meet Your Commenters – Displays web pages and social networks profiles of your commentors in the dashboard – Displays web pages and profiles of those users in the dashboard, so you can add them as friends if you are in the same social network Page 24 forwardm.com

YouTube Wordpress Plugins Smart YouTube – Smart Youtube plugin allows you to insert full featured YouTube videos into your post, comments and in RSS feed – Supports playback of high quality videos, works on iPhone, produces xHTML valid code (unlike YouTube embed code), allows you to view videos in fullscreen, supports YouTube playlists (normal/HD) and the new outube IFRAME embed code Page 27 forwardm.com

YouTube Wordpress Plugins DB YouTube RSS – Display widget with latest videos from user RSS channel. You can set up username, number of thumbnails and width of thumbnail – There are two way to display this list: activate widget DB YouTube RSS or place <?php if(function_exists(db_yt_rss_markup)) { db_yt_rss_markup(); }; ?> in your templates Page 28 forwardm.com

Facebook Wordpress Plugins Facebook Like Button – Add the new Facebook Like Button to your wordpress blog with ease. Fully configurable and customizable to your likings. – Configure where you want it to be visible or you can include it on single post with short code – Enables users to make connections to your pages and share content back to their friends on Facebook with one click Page 29 forwardm.com

Twitter Wordpress Plugins Twitter Feed For Wordpress – A simple Twitter feed that outputs your latest tweets in HTML into your page, template or sidebar widget – Customizable the number of tweets, and style of output Twitter Goodies – Shows your tweets on Page/Post/Widget area – Three main services in ONE plugin: – 1) Tweet Button Integration – 2) Twitter Goodies - Profile Widget – 3) Twitter Goodies - Search Widget Page 30 forwardm.com

Flickr Wordpress Plugins Awesome Flickr Gallery – Creates a photo gallery of your Flickr photos on your WordPress enabled website enabling you to customize it the way you like it – Aims at providing a simple yet customizable way to create clean and professional looking Flickr galleries – Fast and light - uses intelligent caching to load galleries instantly – 2 Powerful slideshow options with thumbnail slider navigation Awesome Flickr Gallery – A gallery generator / lightbox view combo. Very easy to add to your post or page using short tags or the text editor – can also load a photoset, load descriptions of your images on the lightbox, add images from the text editor, change image sizes of the lightbox. Page 31 forwardm.com

Mobile Wordpress Plugins WP Touch – WPtouch: A simple, powerful and elegant mobile heme for your website. WPtouch automatically transforms your WordPress blog into an iPhone application – WPtouch automatically transforms your WordPress blog into an iPhone application-style theme, complete with ajax loading articles and effects, when viewed from iPhone, iPod touch, Android, Palm Pre, Samsung touch and BlackBerry Storm/Torch mobile devices Page 32 forwardm.com

Mobile Wordpress Plugins Wordpress Mobile Pack – Complete toolkit to help mobilize your WordPress site. It has a mobile switcher, themes, widgets, and mobile admin pane – Select themes based on the type of user that is visiting the site, a selection of mobile themes, extra widgets, device adaptation and a mobile administration panel to allow users to edit the site or write new posts when out and about – Device adaptation, including the rescaling of images, intelligent splitting of articles and posts into multiple pages, the simplifaction styles, and the removal of non-supported media Page 33 forwardm.com

Some Really Cool Stuff Image Sliders Featured Content Gallery & WP Cycle – Create a customizable rotating image gallery anywhere within your WordPress site – Choose your images and display categories, pages or posts with custom overlay text and a thumbnail carousel. Custom options include gallery size, color, style and more – Example: http://www.forwardm.com Page 34 forwardm.com

Some Really Cool Stuff Democracy Widget – Adds a sidebar widget poll or survey in just minutes qTranslate – Adds userfriendly multilingual content management and translation support into WordPress – qTranslate makes creation of multilingual content as easy as working with a single language AdRotate – Add and manage the ads from the dashboard and show a random banner, or multiple, on your site Page 35 forwardm.com

Some Really Cool Stuff Page Flip Image Gallery – Flipping Book WordPress Gallery plugin helps you to create Image Gallery with Page Flip effects on your site Page 36 forwardm.com

Some Really Cool Stuff WP Cumulus – WP-Cumulus displays your tags and/or categories in 3D by placing them on a rotating sphere – It works just like a regular tags cloud, but is more visually exciting http://www.dncommercial.net/ Page 37 forwardm.com

Some Really Cool Stuff Membership Site & Ebay Feed WishList – Creates a membership site with tiered access, auto-renew, email marketing integration, PHPBay – phpBay Pro for WordPress is the best plugin on the market for adding targeted keyword rich Ebay auction listings to your pages or posts Page 38 forwardm.com

Keep Your Wordpress Site “Plugged In” Lewis Southwick, Vice President Ph: 713-449-2000 Email: info@forwardm.comPage 39 forwardm.com

WordPress Plugins by Forward Marketing Vice President Lewis Southwick

by Forward Marketing on Sep 20, 2011

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WordPress Plugins by Forward Marketing Vice President Lewis Southwick — Presentation Transcript

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