Fortune data

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Fortune data

  1. 1. Email: WebSite: TONY.ZHANG@BIGFORTUNEDATA.COM DSP.BIGFORTUNEDATA.COM
  2. 2. Business Model: FortuneData self-serve advertising platform provides North American and Europe businesses one-stop solution to engage overseas Chinese consumers cost-effectively.
  3. 3. Market Size : Local Chinese Community Chinese-Canadian Spend $34.6 Billion Per Year. 73% of Chinese Canadians agree with the statement: I appreciate that Canadian companies are making an effort to reach out to me any my community with culturally targeted ads Chinese in U.S., AUSTRALIA, EUROPE …….. Marketing Magazine Report: How Do Canada’s Major Multicultural Markets Spend
  4. 4. Market Size : Chinese Overseas Tourists Source: UNWTO Tourism Highlights, 2013 Edition A CNN Report: Chinese travelers the world's biggest spenders A McKinsey Report: China’s New Class of Shoppers Take on the World
  5. 5. Business Opportunity: Overseas Chinese consumers market continues to grow rapidly and accounts for an increasing share of global sales for certain sectors. • Local Chinese community • Overseas Students • Overseas Travellers Problem Solving: North American and Europe businesses have largely missed the opportunity to engage with this emerging consumer group because the available media buying tools lack the capabilities of running campaigns targeting the group meaningfully and cost-effectively. Who will use our services: We are building the programmatic SaaS advertising platform for global brands, small businesses, sophisticated marketers, digital advertising agencies, and e-commerce stores in North America and Europe.
  6. 6. Technology Fortune Data Ad Server Clients AD Exchanges Big Data Business Knowledge Brand Marketer SaaS Platform Real Time Bidding Advertiser Algorithms Programmatic API Web/Mobile Ad @ North America & Europe
  7. 7. Application: A Simple UI + A Sophisticated & Powerful Engineer = Amazing ROI
  8. 8. Team: TONY ZHANG - A serial entrepreneur SHIHAO WANG - Data scientist, Ph.D. in computer simulations, A top ranked programmer in TopCoder RAY LUO - Numerical simulation scientist and affiliate marketing specialist, Ph.D candidate We are a young, dynamic and energetic team, who have education and working experiences in North America and China.
  9. 9. THANK YOU! Email: WebSite: TONY.ZHANG@BIGFORTUNEDATA.COM DSP.BIGFORTUNEDATA.COM

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