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Walt Disney Arculat
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Walt Disney Arculat

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  • 1. • Roy Oliver Disney and Walt Disney • 1923 Disney Brothers Cartoon Studio • Alice Comedies • Oswald the Lucky Rabbit – dealer was the Universal Pictures • 1928 Mickey Mouse first appearance • Mickey Mouse in Steamboat Willie – „first sounds”
  • 2. • Flowers and Trees – first full-color Disney cartoon • 1937 Snow White and the Seven Dwarfs – first feature-length animated film • 1955 Disneyland – the first Disney park opened its gates • 1994 first Disney Broadway Show
  • 3. • Headquarter: Burbank, California • Total revenue in 2012: $ 42,278 billion • Total net income in 2012: $ 9964 billion • Number of employees: 166,000 • Second biggest film studio from the „BigSix” – first is Warner Bros!
  • 4. Board of Directors Management Team • CEO – Robert A. Iger Career at the company • US & Canada, UK & Ireland, India, China, Hong Kong; http://disneycareers.co.uk/en/default/
  • 5. Media Networks
  • 6. Disney Parks and Resorts • Disneyland Resort, Hong Kong Disneyland & Disneyland Paris, WD World, Tokyo & Shanghai Resort, Cruise Line, Vacation Club, Aulani, Adventures by Disney, WD Imagineering; The Walt Disney Studios • Theatrical Group, Music Group, Pixar Animation S., WD Animation S., Disneynature, Touchstone Pic., Marvel S., WD Motion Pic.; Disney Interactive • D. Online, D. Mobile, Playdom, D. Online S. … Disney Consumer Products • Publishing Worldwide, Consumer Products, Stores
  • 7. http://ip.disneycareers.com/en/default/
  • 8. Ethical Conduct Responsible Content Environmental Stewardship Respectful Workplaces Community Engagement …and more
  • 9. http://www.youtube.com/watch?v=qUGnu0gXtn4