Your SlideShare is downloading. ×
0
Social Usability Workshop


   Gianandrea Giacoma & Davide ‘Folletto’ Casali
0



This workshop
1   2   3   4
Intro   Analysis   Design   End
 20’      45’        50’     5’

 1         2         3      4
Intro   Analysis   Design   End
 20’      45’        50’     5’

 1         2         3      4
1


What is Social
 Usability?
Everything is social
The walkman
Designed to isolate oneself,
 used to connect people.
Word
          A personal tool
used to create text... to be shared.
The wall
        Designed to divide,
it’s a meeting point for teenagers.
Motivational
  Design



  Social
 Usability
Social
Dynamics




System
Social
Dynamics




  ?
System
Social
Dynamics



 Social
Usability



 System
Social Usability is
   a quality attribute
that assesses how easy
  social interaction
      are to make.
Social
Dynamics


            If we remove
 Social
            Social
Usability
            Usability...


 System
...we are
 Social     removing social
Dynamics    dynamics as
            well

 Social
Usability



 System
Social Usability is an
 enabling factor
But, it isn’t a must!
I may want to
       emphasize
useful social behaviours
I may want to
        dampen
harmful social behaviours
Balance
Four properties: RICE

          R
      E       I
          C
Relations
findability                               curiosity
                             time

       themes            R...
Identity
   amplitude                      appearance

         mood
                               interests
person
     ...
Communication
        speed
                                      richness
quantity
           private

             plura...
Emergence of Groups
        findability              easiness

presence

                     E
    longevity              ...
No more patterns!
We want the reasons
    behind patterns, a
pattern without context
     is deceiving!
Is there a way to ____?
For example:
Is there a way to
express yourself?

        I
Is there a way to
show up in a group due
 to the things you do?

          E
The process
1
    Outline
    giving a star-evaluation to the elements on the list
1
    Outline
    giving a star-evaluation to the elements on the list


2   Analysis
    finding the user paths/journeys, ...
1
    Outline
    giving a star-evaluation to the elements on the list


2   Analysis
    finding the user paths/journeys, ...
1
    Outline
    giving a star-evaluation to the elements on the list


2   Analysis
    finding the user paths/journeys, ...
2


 Analysis with
Social Usability
Analysis
      — Create groups of max 5 people each.
      — Agree on a website to analyze using

        the Social Usabi...
Discussion
      —   for each group:

      — Show the best case found.
      — Show the worst case found.

      — What’s...
3


  Design with
Social Usability
Design
      — No more groups now! :)
      — for each one of you:



      — Choose a single item in the Social
        U...
Test
      — Create pairs.
      — for each pair:



      — Make a mini usability testing with
        the paper prototyp...
Discussion
      — Let’s see the prototypes!
      — What was your objective?

      — Did you found anything interesting?...
4



Wrapping up
The Social Usability
     methods
can be applied to both
  existing services
and new ideas.
“Social” is overrated
You have to choose:
avoid doing everything.
It’s important to relate the
       sociality with:
objectives
and motivations
Designing with Social
Usability means this:
     choosing.
You have to evaluate
 every element in the
      Checklist
with motivations and
     objectives.
Q&A
—   Feel free to ask or comment! ;)
ma                                   as ali
                    iac
                         o                            ...
Social Usability Workshop at Frontiers of Interaction 2010
Social Usability Workshop at Frontiers of Interaction 2010
Social Usability Workshop at Frontiers of Interaction 2010
Upcoming SlideShare
Loading in...5
×

Social Usability Workshop at Frontiers of Interaction 2010

3,298

Published on

Published in: Design, Technology
2 Comments
9 Likes
Statistics
Notes
No Downloads
Views
Total Views
3,298
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
39
Comments
2
Likes
9
Embeds 0
No embeds

No notes for slide

Transcript of "Social Usability Workshop at Frontiers of Interaction 2010"

  1. 1. Social Usability Workshop Gianandrea Giacoma & Davide ‘Folletto’ Casali
  2. 2. 0 This workshop
  3. 3. 1 2 3 4
  4. 4. Intro Analysis Design End 20’ 45’ 50’ 5’ 1 2 3 4
  5. 5. Intro Analysis Design End 20’ 45’ 50’ 5’ 1 2 3 4
  6. 6. 1 What is Social Usability?
  7. 7. Everything is social
  8. 8. The walkman Designed to isolate oneself, used to connect people.
  9. 9. Word A personal tool used to create text... to be shared.
  10. 10. The wall Designed to divide, it’s a meeting point for teenagers.
  11. 11. Motivational Design Social Usability
  12. 12. Social Dynamics System
  13. 13. Social Dynamics ? System
  14. 14. Social Dynamics Social Usability System
  15. 15. Social Usability is a quality attribute that assesses how easy social interaction are to make.
  16. 16. Social Dynamics If we remove Social Social Usability Usability... System
  17. 17. ...we are Social removing social Dynamics dynamics as well Social Usability System
  18. 18. Social Usability is an enabling factor
  19. 19. But, it isn’t a must!
  20. 20. I may want to emphasize useful social behaviours
  21. 21. I may want to dampen harmful social behaviours
  22. 22. Balance
  23. 23. Four properties: RICE R E I C
  24. 24. Relations findability curiosity time themes R excellence management privacy separation proximity public relations
  25. 25. Identity amplitude appearance mood interests person I uniqueness privacy group avatar
  26. 26. Communication speed richness quantity private plural public sync C async parallelism aggregability
  27. 27. Emergence of Groups findability easiness presence E longevity liveliness bottom-up frequency
  28. 28. No more patterns!
  29. 29. We want the reasons behind patterns, a pattern without context is deceiving!
  30. 30. Is there a way to ____?
  31. 31. For example:
  32. 32. Is there a way to express yourself? I
  33. 33. Is there a way to show up in a group due to the things you do? E
  34. 34. The process
  35. 35. 1 Outline giving a star-evaluation to the elements on the list
  36. 36. 1 Outline giving a star-evaluation to the elements on the list 2 Analysis finding the user paths/journeys, maybe using goms.
  37. 37. 1 Outline giving a star-evaluation to the elements on the list 2 Analysis finding the user paths/journeys, maybe using goms. 3 User tests asking the same questions to an user, during a test
  38. 38. 1 Outline giving a star-evaluation to the elements on the list 2 Analysis finding the user paths/journeys, maybe using goms. 3 User tests asking the same questions to an user, during a test 4 Merge correlating the design objectives
  39. 39. 2 Analysis with Social Usability
  40. 40. Analysis — Create groups of max 5 people each. — Agree on a website to analyze using the Social Usability Checklist. — Which properties do exist? — Which properties are missing? — It’s possible to improve it? — Is there something to be added? 20’ — Is there something to be removed?
  41. 41. Discussion — for each group: — Show the best case found. — Show the worst case found. — What’s the first thing that you will change? Why? Does it add or improve a social property? 20’
  42. 42. 3 Design with Social Usability
  43. 43. Design — No more groups now! :) — for each one of you: — Choose a single item in the Social Usability Checklist. — Try making a paper prototype in 15’ for that item. 15’
  44. 44. Test — Create pairs. — for each pair: — Make a mini usability testing with the paper prototype you just did. — Six minutes for each person, then change roles. — In the end, try to sum up what’s 12’ changed.
  45. 45. Discussion — Let’s see the prototypes! — What was your objective? — Did you found anything interesting? — Could it be an universal solution, or a local one? — Could we integrate all the solutions here in a single social network? — Will a different objective change 20’ your design?
  46. 46. 4 Wrapping up
  47. 47. The Social Usability methods
  48. 48. can be applied to both existing services
  49. 49. and new ideas.
  50. 50. “Social” is overrated
  51. 51. You have to choose: avoid doing everything.
  52. 52. It’s important to relate the sociality with:
  53. 53. objectives
  54. 54. and motivations
  55. 55. Designing with Social Usability means this: choosing.
  56. 56. You have to evaluate every element in the Checklist with motivations and objectives.
  57. 57. Q&A — Feel free to ask or comment! ;)
  58. 58. ma as ali iac o o’ C G lett nd rea Folm.com e ‘ alis ana i.com id om i ail.c avseminim G da zion ni m a@g m D en om ibri ridazio .giaco int lletto ma il.c a @fo tto@g @ib andre gian folle Frontiers of Interaction 2010 Rome, 3-4 june 2010 frontiersofinteraction.it
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×