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Mo.De. Motivational Design: Motivational Hooks

by Davide Casali on Oct 19, 2009

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How can you fill the gap between your users and the social software you're building? ...

How can you fill the gap between your users and the social software you're building?
You have to understand that behavior is a consequence and not a cause.

Welcome to Motivational Hooks and the methodology, Motivational Design (Mo.De.).

Authors: G. Giacoma, D. Casali

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uxci09 social behavior design collaboration interaction design motivationaldesign design thinking qontext motivational design

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Mo.De. Motivational Design: Motivational Hooks — Presentation Transcript