Love@First Website

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Love@ First Website Presentation - 2010

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Love@First Website

  1. 1. Hi there. We’re Foiled Cupcakes. We like shoes, chocolate, and SYTYCD. We hate traffic and wet socks. It’s so nice to meet you.
  2. 2. We bake and deliver cupcakes for $38 a dozen all online all in Chicago. We don’t have a storefront.
  3. 3. 7
  4. 4. 93.7%
  5. 5. Projected Sales, July 09-Mar 10 600 500 400 300 Projected 200 100 0 J J A S O N D J F M
  6. 6. Holy COW! 600 500 400 Projected 300 Actual 200 100 0 J J A S O N D J F M
  7. 7. People often ask us how we did it. Weʼre not “Social Media Experts.” Weʼre not in PR. It was all just trial and error.
  8. 8. 1. Balance Help People Build Relationships with You. no pedals !
  9. 9. Ask People to Talk. Listen. Talk Back.
  10. 10. Build People Up – Genuinely.
  11. 11. Invade Conversations. Listen. Talk Back.
  12. 12. Do Humanitarian Stuff.
  13. 13. Partner with Bigger Companies.
  14. 14. Get In Front of The Right People.
  15. 15. 2. Pedal Help People Build Relationships with Each Other. with pedals !
  16. 16. Host Events – Virtual or IRL.
  17. 17. Read Bios. And Make Connections.
  18. 18. Give People Jobs.
  19. 19. ALWAYS respond. NO EXCEPTIONS.
  20. 20. 3. Fall - and get back up Protect Yourself, Make Changes, Do It Again. Smarter. keep going!!
  21. 21. Time Suck
  22. 22. Two Weeks at a Time
  23. 23. Out-do Competition
  24. 24. Take Negativity Offline – RIGHT NOW.
  25. 25. Monitor Chatter
  26. 26. Projected Sales, July 09-Mar 10 600 500 400 300 Projected 200 100 0 J J A S O N D J F M
  27. 27. Woo-hoo! 600 500 400 Projected 300 Actual 200 100 0 J J A S O N D J F M
  28. 28. Let’s Connect. Blog: foiledcupcakes.com/blog Twitter: @foiledcupcakes Facebook: facebook.com/foiledcupcakes LinkedIn: linkedin.com/in/mariluangrath Email: hey@foiledcupcakes.com Thank you so much.

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