How to Attract and Keep Your Clients

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Most little organizations are shaped by individuals who are great at what they do. Nonetheless, this is just 50% of the mathematical statement that prepares victory for a small business. Understanding how business works is the other half.

http://www.focusincgroup.com/attract-and-keep-clients/

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How to Attract and Keep Your Clients

  1. 1. HOW TO ATTRACT and KEEP CLIENTS
  2. 2. Most little organizations are shaped by individuals who are GREAT at what they do.
  3. 3. But this is just 50% of the mathematical statement that prepares victory for a small business.
  4. 4. Here are a few tips to help keep your business flourishing.
  5. 5. 1. Understand what your business is about
  6. 6. You have to be able to clearly answer the question usually asked by possible clients , “Why should I choose spending on your business when there are so many other options?”
  7. 7. The more a business is about serving others and the less it is about you and your needs, the BETTER it will work.
  8. 8. 2. Know your targeted customers.
  9. 9. Who are they? What motivates them? Where are they?
  10. 10. Make sure that you direct your business’s message to a SPECIFIC group of customers and not just the general population. Really try to CONNECT WITH PEOPLE and zero in on what they need.
  11. 11. 3. Attract new clients.
  12. 12. Once you understand who your customer is you will be able to identify where he is to be found. The more you can FOCUS and DIRECT YOUR MARKETING EFFORTS .
  13. 13. •Direct Mail •Newspaper and Magazine •Signs and Billboards •Yellow Pages
  14. 14. •Website •Pay Per Click •Blogs •Social Networking Sites
  15. 15. 4. Helpyour clients help you
  16. 16. Most SATISFIED customers will gladly tell others about you, but most of the time they will not think about it unless you give them a reason or incentive.
  17. 17. Keep your customers— old and new— HAPPY!
  18. 18. Everyone loves attention and wants to know that others care about having them. There are many ways to keep in touch with your customers, like: • Mail newsletters/brochures • Send emails on updates
  19. 19. Remember—a good businessperson gets clients, but a greatbusinessperson knows how to keep clients satisfied and for good.
  20. 20. FOR MORE HELPFUL BUSINESS TIPS AND TRICKS VISIT www.focusincgroup.com

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