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Focus Medica Catalog 2011
 

Focus Medica Catalog 2011

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Focus Apps' animated videos place medical, scientific and educational information at your fingertips. Choose from a range of topics and download apps to the mobile device of your choice. Complex ...

Focus Apps' animated videos place medical, scientific and educational information at your fingertips. Choose from a range of topics and download apps to the mobile device of your choice. Complex themes are presented in a simple, clear, visual and memorable format—ideal for personal information, professional training and patient education.

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    Focus Medica Catalog 2011 Focus Medica Catalog 2011 Document Transcript

    • 2010 - 2011Our animations explain various disease conditions and procedures
    • OUR HEALTH ANIMATION IN CD / DVD & ONLINE CARDIOVASCULAR MEDICINE Pocket Reference – Cholesterol A lipid found in the cell membranes of all tissues, Cholesterol could be both good and bad. This animation explains Atherosclerosis cholesterol, its metabolism and hypercholesterolaemia. It also This animation details the formation of the plaque, the gives an outline of the types of cholesterol and how both good complications that follow and its treatment including and bad lipoproteins – High-Density Lipoprotein (HDL) and angioplasty techniques and coping with the disease Low-Density Lipoprotein (LDL) – affect health. Diagnosis and life style modification are also dealt with. D. J. Betteridge MD, FRCP, is a professor of Endocrinology and Metabolism at University ISBN: 978-981-4206-42-3 US$ 65.00 College London, and Honorary ConsultantPhysician at University College London Hospitals NHS Trust. Pocket Reference – ComplicationsHe is a Corresponding Fellow for the Council on Arteriosclerosis of Hypertensionof the American Heart Association. This presentation focuses on the complications arising due to increased blood pressure, discussing its definition,ISBN: 978-981-4206-09-1 US$ 99.00 blood pressure measurement and diagnosis. It also explains how blood pressure can be controlled through lifestyle Coronary Artery Bypass Graft (CABG) modifications. ISBN: 978-981-4206-14-3 US$ 65.00 This presentation provides information on the surgical procedure CABG, a method used to treat angina and reduce Pocket Reference – Regulation of BP the risk of coronary artery disease. Post-surgical procedures, This presentation provides an insight into the factors regulating alternative methods of CABG and guidelines to manage blood pressure, blood pressure measurement, types of changes angina are also dealt with. in BP, and arising complications. This presentation also ISBN: 978-981-4206-15-6 US$ 99.00 includes a note on lifestyle modifications that help maintain normal BP. Dyslipidemia ISBN: 978-981-4206-32-7 US$ 65.00 Elevation of plasma cholesterol and triglycerides or a low HDL level contribute to the development of atherosclerosis, Stable Angina a leading cardiovascular risk. This animation explains This animation on stable angina describes the heart, coronary dyslipidemia, its causes, complications and explores arteries, types of angina, followed by a graphic elucidation appropriate lifestyle changes and treatment options. of atherosclerosis, and angina. The risk factors, diagnostic procedures, treatment options, including Lars A. Carlson, MD, FRCP, is Emeritus medications and surgery are also explained. Research Professor at Karolinska Institutet andDirector of the Lipid and Hypertension Clinic at Sophiahemmet, Henry Purcell, MB, PhD, is a seniorStockholm. He has been the President of the European Society Fellow in Cardiology and Director of the Cardiovascular Pathology of Obesity Research Group at Royalfor Clinical Investigation and European Atherosclerosis Society. Brompton Hospital, London.ISBN: 978-981-4206-18-0 US$ 99.00 ISBN: 978-981-4206-34-2 US$ 99.00 Hypertension DERMATOLOGY A leading risk factor for cardiovascular complications, stroke, and kidney failure. This animation focuses on Acne the heterogeneous disorder, its definition, measurement, Acne, a common skin condition among adolescents and in pathophysiology, risk factors, complications and medication. some adults, is primarily caused by congestion of skin pores It also explains how hypertension can be controlled through and usually occurs on the face and neck. The factors that lifestyle changes and medication. influence the occurrence of acne, types of acne, treatment and preventive measures are offered in this presentation. Gregory Y.H. Lip, MD, MRCP, is Professorof Cardiovascular Medicine at the University of Birmingham ISBN: 978-981-4206-64-4 US$ 99.00and Consultant Cardiologist and Director of the HaemostasisThrombosis and Vascular Biology Unit in the University Pocket Reference – DandruffDepartment of Medicine at City Hospital, Birmingham, UK Dandruff, a non-contagious scalp disorder, results from increased shedding of dead cells. This presentation describesISBN: 978-981-4206-20-2 US$ 99.00 the causes, symptoms, diagnosis and treatment for dandruff, with helpful information on prevention and management of Myocardial Infarction the condition. This animation gives a detailed description of anatomy of heart, ISBN: 978-981-4206-69-3 US$ 65.00 the disease conditions – atherosclerosis, myocardial infarction – its symptoms, first aid, and diagnosis including coronary Psoriasis angiography and blood tests. This CD also deals briefly This animation focuses on psoriasis, describing the skin on treatment, action of drugs, complications and self-care anatomy and pathophysiology of the disease. It also discusses in detail the types of psoriasis, treatment options and self-care. ISBN: 978-981-4206-25-3 US$ 99.00 Noah S. Scheinfeld, MD, Director of Ethnic Skin Care, is Assistant Clinical Professor of Percutaneous Transluminal Dermatology at Columbia University. He is Coronary Angioplasty currently an alternate on the Investigation This presentation is a study of the coronary arteries and Review Board at St. Luke’s-Roosevelt Hospital in New York. conditions leading to atherosclerosis, its complications, His specialisation and clinical interests include Cosmetic diagnosis and describes the corrective procedure Angioplasty Dermatology, Infectious Diseases, Skin Cancer and Paediatric – its advantages, post procedural recovery and self help Dermatology. ISBN: 978-981-4206-29-6 US$ 99.00 ISBN: 978-981-4206-31-8 US$ 99.00 www.focusmedica.com
    • The Role of DPP- IV Inhibitors in the ENDOCRINOLOGY Management of Type 2 Diabetes This presentation is a visual account of type 2 diabetes and theDiabetic Neuropathy beneficial use of DPP – IV inhibitors in taking control of the One of the common complications of diabetes, is damaged body’s natural metabolism to the nerves by the progressive loss of nerve fibres, leading to symptoms such as sensations of pain. This animation Anthony H. Barnett, MD, FRCP, is a elucidates the occurrence of diabetic neuropathy, associated Professor of Medicine at the University of complications, types of diabetic neuropathy and various Birmingham, running one of the biggest treatment options. Diabetes Units in the United Kingdom. He is the consultant Physician and Clinical Director of Diabetes and Endocrinology Solomon Tesfaye, MD, FRCP, is the at Birmingham Heartlands Hospital since 1983. Honorary Professor of Diabetic Medicine at ISBN: 978-981-4206-17-2 US$ 99.00the University of Sheffield and a Consultant Physician. Type 2 DiabetesISBN: 978-981-4206-16-4 US$ 99.00 This animation provides an understating of type 2 diabetes, highlighting the causes, symptoms, associated risk factors, Diabetic Retinopathy – Physician’s Reference complications, diagnosis, treatment options and self-help This presentation discusses, the epidemiology, phases of guidelines. disease development, risk factors, diagnostic tests, treatments and preventive guidelines for diabetic retinopathy. Anthony H. Barnett, MD, FRCP, is a Professor of Medicine at the University of Birmingham, running one of the biggest Zachary T. Bloomgarden, MD, conducts Diabetes Units in the United Kingdom. He is weekly diabetes clinic conferences and the consultant Physician and Clinical Director of Diabetes and participates in teaching rounds in the Endocrinology at Birmingham Heartlands Hospital since 1983. Department of Paediatrics at Medicine ISBN: 978-981-4206-35-0 US$ 99.00at Mount Sinal. He is a member of the board of AmericanAssociation of Clinical Endocrinologists. GASTROENTEROLOGYISBN: 978-981-4206-70-9 US$ 99.00 Alcoholic Liver Disease (ALD) Insulin Resistance An acute or chronic inflammation of the liver, is caused by This animation on insulin resistance focuses on illustrating, excessive intake of alcohol. This presentation discusses the three stages of liver damage, the symptoms, complications, in detail, the regulation of glucose and the role of insulin. laboratory tests and management of ALD It provides information on causes, symptoms, diagnosis, complications, treatment and self-help for disease management M. Mazen Jamal, MD, MPH, practices Gastroenterology and with emphasis on diet and exercise. Internal Medicine in Irvine and Orange, California. He is on the speakers bureau of AstraZeneca, Janssen Pharmaceutica Anthony H. Barnett, MD, FRCP, is a Products, L. P & Schering-Plough. Professor of Medicine at the University of ISBN: 978-981-4206-71-6 US$ 99.00Birmingham, running one of the biggest Diabetes Units in theUnited Kingdom. He is the consultant Physician and Clinical Gastro-oesophageal Reflux Disease (GORD) or GERDDirector of Diabetes and Endocrinology at Birmingham This animation helps in understanding the various causesHeartlands Hospital since 1983. for GORD, symptoms exhibited, diagnostic procedures andISBN: 978-981-4206-22-9 US$ 99.00 treatment options available. It includes a note on possible complications due to GORD in addition to self-care guidelines. Metabolic Syndrome – Physician’s Reference This animation describes metabolic syndrome and the J.J. Misiewicz, FRCP, is a Consultant pharmaco therapeutic focus on multiple risk factor intervention Physician and Honorary Joint Director of using combinations of antihypertensive, low dose aspirin, the Department of Gastroenterology and Nutrition, Central statins and antihyperglycaemic agents for diabetes as also Middlesex Hospital, London. targeting underlying insulin resistance. ISBN: 978-981-4206-19-9 US$ 99.00 Anthony H. Barnett, MD, FRCP, is a Inflammatory Bowel Disease (IBD)Professor of Medicine at the University of Birmingham, running A condition that causes inflammation of the intestines. Theone of the biggest Diabetes Units in the United Kingdom. He is two most common forms of IBD are ulcerative colitis andthe consultant Physician and Clinical Director of Diabetes and Crohn’s disease. This animation on IBD focuses on the causes,Endocrinology at Birmingham Heartlands Hospital since 1983. symptoms, complications, risk factors, diagnosis, treatment and self-help for the disease.ISBN: 978-981-4206-61-X US$ 99.00 J.J. Misiewicz, FRCP, is a Consultant Physician and Honorary Joint Director of Pocket Reference – Diabetes the Department of Gastroenterology and Nutrition, Central Diabetes is a metabolic disorder where the human body does Middlesex Hospital, London. not produce adequate quantities, or utilise, the hormone insulin US$ 99.00 ISBN: 978-981-4206-21-0 required for the absorption of glucose. Diabetes mellitus is now a common disease and its prevalence is increasing steadily. Irritable Bowel Syndrome This animation describes glucose metabolism and deals Irritable bowel syndrome (IBS) is a chronic gastrointestinal with the causes, symptoms, complications and treatments of illness with characteristic features of IBS are abdominal diabetes. ISBN: 978-981-4206-45-8 US$ 65.00 discomfort, bloating and altered bowel function. Mark Pimentel, MD, FRCPC, is the Director Understanding Obesity of the Gastrointestinal Motility Program and Overweight and Obesity are abnormal or excessive fat Laboratory at Cedars-Sinai Medical Center accumulation that present risk to health. This animation has and also serves as an Assistant Professor useful information on obesity, and focuses on the causes, in Residence for the David Geffen School of Medicine at measurements and risk factors of obesity. It also describes the the University of California, Los Angeles. Dr. Pimentel has been awarded various investigator-driven grants related to complications, treatment options and corrective measures gastrointestinal motility. ISBN: 978-981-4206-41-5 US$ 45.00 ISBN: 978-981-4206-76-1 US$ 99.00 www.focusmedica.com
    • Parkinson’s Disease GYNAECOLOGY A chronic progressive and degenerative neurological disease Menopause – Physician’s Reference that affects the neurons situated in the area of brain that This presentation describes menopause, and helps understand controls movements. This presentation provides an insight into the aetiology, symptoms and signs, and management of the the causes, classical symptoms, pathophysiology, diagnosis conditions. and treatment for Parkinson’s disease. Susan R. Davis, MBBS, FRACP, PhD, is Richard Davenport, DM, FRCP, is the Professor of Women’s Health at Monash a consultant Neurologist at the Department of Clinical University, and Director of the Monash Neurosciences, Western General Hospital, Edinburgh, anUniversity National Health and Medical Research Council Honorary Senior Lecturer at the University of EdinburghCenter of Clinical Research Excellence in Women’s Health, and is associated with the Royal Infirmary of Edinburgh.Victoria, Australia. Dr. Davenport runs weekly clinics in general neurology, movement disorders and “first seizure” in Edinburgh.ISBN: 978-981-4206-73-0 US$ 99.00 ISBN: 978-981-4206-66-0 US$ 99.00 Polycystic Ovarian Syndrome (PCOS) PCOS is a disorder that affects women in their reproductive age as a result of an imbalance in the hormones. This imbalance in hormones disturbs the normal menstrual cycles, gradually Spasticity leading to infertility. This presentation provides information This animation explains the aetiology of spasticity, its on the factors that lead to PCOS, its diagnosis, treatment and pathophysiology, clinical assessment and various management measures to manage the condition. options with a note on management of spasticity in children. ISBN: 978-981-4206-82-2 US$ 99.00ISBN: 978-981-4206-30-X US$ 99.00 NEUROLOGY Pneumococcal Meningitis A life-threatening infection that requires quick medical Alzheimer’s Disease treatment. Pneumococcal meningitis is an inflammation This animation on Alzheimer’s disease discusses the anatomy or infection of the meninges caused by Streptococcus and function of the brain. It describes in detail the types, pneumoniae. This presentation describes the structure and diagnostic procedures and treatment options available for function of meninges, the inflammatory disease this disease. It also lists out the guidelines for patient-care, meningitis, its causes, symptoms, diagnosis caretakers and for those who are coping with the disease. and treatment. ISBN: 978-981-4206-36-9 US$ 99.00 Robert C. Read, MBChB, BMedSci, MRCP. MD. FRCP, Epilepsy is a Professor of Infectious Diseases, University of Sheffield This animation focuses on epilepsy and provides a detailed Medical School, UK, and the Honorary Consultant Physician description of brain seizures, their causes, diagnosis and for Sheffield University Hospitals treatment including surgery and counselling, as also ISBN: 978-981-4206-38-5 US$ 99.00 information about first aid and self-care. Gregory L. Holmes, MD, Section Chief of Neurology at Dartmouth Medical School Strokein Hanover, New Hampshire, and President of the American Stroke is a medical emergency that happens when a blood clotEpilepsy Society, is widely published a researcher focusing blocks an artery, or a blood vessel ruptures, interrupting bloodon the delineation, effects, and treatment of paediatric/ flow to an area of the brain. This animation discusses the typesdevelopmental epilepsy. of stroke, risk factors, symptoms, diagnosis, medications,ISBN: 978-981-4206-57-1 US$ 99.00 surgery and endovascular treatment. Recovery rehabilitation and self-care are also explained. William Whitely, BM, BCh, MRCP, is Specialist Registrar in Migraine Medical Neurology Division of Clinical Neurosciences in the This animation helps to understand the, types, phases and University of Edinburgh at Western General Hospital. associated symptoms of migraine, with the focus on core biochemical events that lead to onset of headache. ISBN: 978-981-4206-02-4 US$ 99.00 Stephen D. Silberstein, MD, FACP, is a Professor of Neurology at Jefferson Medical College, Thomas Jefferson University, ONCOLOGYPennsylvania. He is also the Director of Jefferson HeadacheCenter and the President of American Headache Society.ISBN: 978-981-4206-24-5 US$ 99.00 Breast Cancer Breast Cancer is the second largest cause of cancer related death in women. This presentation describes the anatomy and Neuropathic Pain functioning of the breast, development of cancer, its various This animation provides information about nociceptors – the stages, types of breast cancer, symptoms, spread of cancer, nerves that respond to injury or damage to tissues, different diagnosis, treatment and self-help. types of neuropathic pain, causes, symptoms and treatment – medication and invasive. J. Michael Dixon, MD, is a Consultant Surgeon and Senior Lecturer in Surgery at Edinburgh Breast Mark S. Wallace, MD, is a Professor of Unit. He is a fellow member of the Royal College of Surgeons of Anaesthesiology at the University of California, both Edinburgh and England, Panel member of the UK National San Diego. Breast Cancer Coalition.ISBN: 978-981-4206-63-6 US$ 99.00 ISBN: 978-981-4206-65-2 US$ 99.00 www.focusmedica.com
    • Prostate Cancer Osteoporosis This presentation describes the anatomy of the prostate gland, This animation gives an insight into the anatomy of bone and the symptoms, causes, risk factors, staging and prognosis, the common bone weakening disease, associated with ageing, diagnosis and evaluation of prostate cancer, treatment options Osteoporosis -its causes, symptoms, diagnosis, treatment and available, as well as recent advances. self- care. Gerald L. Andriole Jr. MD, is the Professor ISBN: 978-981-4206-27-X US$ 99.00 and Chief of Urologic Surgery at theWashington University School of Medicine, Barnes-Jewish Psoriatic ArthritisHospital and Siteman Cancer Center. Dr. Andriole specialises in This animation focuses on the various types of psoriaticurologic oncology, prostate cancer and urologic surgery, while arthritis (PsA), the epidemiology, clinical diagnosis,his areas of clinical interests include BPH, prostatectomy, PSA immunopathogenesis of PsA, traditional systemic therapiesand prostate biopsy. and biologic agents for PsA, and other potentialISBN: 978-981-4206-74-7 US$ 99.00 treatments. OPHTHALMOLOGY Philip Mease, MD, is a Clinical Professor at the University of Washington School of Medicine, Seattle, Glaucoma Washington and the Chief of Rheumatology Clinical Research A group of eye diseases occurs due to build up of intraocular at the Swedish Medical Center. pressure. This animation describes the optical systems and ISBN: 978-981-4206-72-3 US$ 99.00 the various causes that lead to glaucoma, highlighting the diagnostic and treatment options available. Rheumatoid Arthritis This animation discusses the causes, signs and symptoms, Norbert Pfeiffer, MD, Department of complications, risk factors, screening and diagnosis, and Ophthalmology, Mainz University Eye Hospital, treatment for rheumatoid arthritis.Mainz, Germany. He is the President of German Society ofOphthalmology. Paul Emery, MD, FRCP, is a Professor of Rheumatology and Head of the Academic UnitHagen Thieme, MD, is associated with the Institute for Clinical of Musculoskeletal Medicine at the UniversityPhsyiology, Benjamin Franklin University Clinic, Berlin of Leeds. He is the Clinical Director (Rheumatology) at the LeedsISBN: 978-981-4206-55-5 US$ 99.00 Teaching Hospitals Trust, UK. He is currently the Treasurer for EULAR, a past member of the Scientific Committee and Chairs LASIK and Cataract the MRI imaging group. ISBN: 978-981-4206-46-6 US$ 99.00 Laser-Assisted in Situ Keratomileusis or LASIK is a procedure where computer-controlled laser is used to correct Myopia, Astigmatism and Hyperopia. Cataract is a condition in which OTOLARYNGOLOGY the eye lens is clouded affecting vision. Clouding of the eye’s natural lens occurs when the protein balance in the lens is upset resulting in their clumping together. Otitis Media Ear infections are one of the most commonly diagnosed This animation discusses the anatomy and functioning of childhood illnesses. Otitis media is inflammation causedthe eye, refractory errors and correction with LASIK and recovery. The by presence of fluid, typically pus, in the middle ear. Thissecond section deals with cataract, its classification, symptoms, diagnosis, animation discusses the anatomy and functioning of the ear,complications, surgery and recovery. causes leading to Otitis media, its symptoms, diagnosis andISBN: 978-981-4206-23-7 US$ 99.00 treatment. ISBN: 978-981-4206-28-8 US$ 99.00 ORTHOPAEDICS Sinusitis Osteoarthritis This presentation describes the anatomy of the four types of This animation describes about the normal joint anatomy, sinuses - maxillary, frontal, sphenoidal and ethmoidal sinuses, the joint damage, its causes, various ways to cope with the and the pathophysiology, symptoms, treatment options and condition, guidelines to prevent further progression and many management of Sinusitis. different treatment options available to help control pain and disability. Robert C. Read, MBChB, BMedSci, MRCP, MD, FRCP, is a Professor of Infectious Paul Dieppe, MD, is the Director of Diseases, University of Sheffield Medical School, UK, andMRC HSRC, University of Bristol, UK. An ex-professor of the Honorary Consultant Physician for Sheffield UniversityRheumatology in University of Bristol, he is a leading opinion Hospitals.leader in osteoarthritis. Professor Paul Dieppe is currently ISBN: 978-981-4206-52-0 US$ 99.00investigating the association between obesity and osteoarthritis..ISBN: 978-981-4284-04-2 US$ 99.00 PSYCHIATRY Postmenopausal Osteoporosis This animation gives an insight into the structure and formation Bipolar Disorder of bones, changes with age and hormonal levels particularly A psychiatric disorder that causes alternating episodes of mania at menopause. This animation also provides information and depression. This presentation provides basic education on measurement of bone density, treatment and self-help about the nature of the disorder and helps in guidelines for those with osteoporosis. understanding the need to take medication over many years. R.M. Francis, MBChB, FRCP, is a Professorof Geriatric Medicine at the University of Newcastle and Stuart A. Montgomery, MD, FRCP, isConsultant Physician at Freeman Hospital. He is a Committee Emeritus Professor of Psychiatry at Imperial College ofMember of Falls Prevention and Bone Health Section in the Medicine, University of London.British Geriatrics Society.ISBN: 978-981-4206-26-1 US$ 99.00 ISBN: 978-981-4206-11-3 US$ 99.00 www.focusmedica.com
    • Attention Deficit Hyperactivity Chronic Obstructive Pulmonary Disease Disorder (ADHD) in Children (COPD) This animation helps in learning more about the disorder This animation describes the respiratory system, its function, observed in childhood, structural and functional brain and focuses on the disease COPD, its causes, diagnosis, differences - especially in the frontal lobe and the striatum, complications, and further explains the treatment options and classification of ADHD, diagnosis involving self-care in detail. psychological examination, psychotherapy, various medications and management. Peter J. Barnes, FMedSci, is Professor of Thoracic Medicine at the National Heart and Lung Institute,James J. McGough, MD, is a Professor of Clinical Psychiatry Head of Respiratory Medicine at Imperial College and Honoraryat the Semel Institute for Neuroscience and Human Behavior Consultant Physician at Royal Brompton Hospital, London.and David Geffen School of Medicine at UCLA. ISBN: 978-981-4206-13-X US$ 99.00ISBN: 978-981-4206-10-5 US$ 99.00 Upper Respiratory Tract Infections (URTI) Upper Respiratory Tract Infections (URI) involve the infection Schizophrenia and inflammation in the sinuses, nasal passages, pharynx and This animation describes in detail the disabling brain disease the larynx, and includes a range of conditions that include Schizophrenia - its causes, symptoms, diagnosis and treatment. common colds, rhinitis, pharyngitis, laryngitis, epiglottitis, It also provides helpful guidelines for caregivers. a life-threatening condition, and tracheitis. Mostly of viral origin, URI are the leading cause for morbidity. Stuart - A. Montgomery, MD, FRCP, is Emeritus Professor of Psychiatry at Imperial Itzhak Brook, MD, MSc, is a Professor of Paediatrics and College of Medicine, University of London. Medicine at Georgetown University School of Medicine, Washington DC. Dr. Brook is a fellow of the Infectious DiseasesISBN: 978-981-4206-33-4 US$ 99.00 Society of America, the Society for Paediatric Research, and the Paediatric Infectious Diseases Society, apart from being a member of more than 20 professional organizations. Dr. Brook serves as an Assistant Editor and member of the Editorial Board Depression of several medical journals. A leading cause of disability affecting millions of people ISBN: 978-981-4206-00-4 US$ 99.00 worldwide. This animation provides information on the causes, types of depression, physiology, diagnosis and treatment for the disorder. It also focuses on UROLOGY the consequences of depression and guidelines to overcome them. Benign Prostatic Hyperplasia (BPH)Stuart A. Montgomery, MD, FRCP, is Emeritus Professor Benign Prostatic Hyperplasia is a common occurrence in olderof Psychiatry at Imperial College of Medicine, University of men involving enlargement of the prostate. This animationLondon. helps in understanding BPH, consequences of the disease onISBN: 978-981-4206-47-4 US$ 99.00 the life of the affected individual, causes, symptoms, diagnosis and treatment options. C.R. Chapple, MD, FRCP (Urology), is Professor of Urology in Sheffield Teaching Hospitals NHS RESPIRATORY DISEASES Foundation Trust, Consultant Urological Surgeon at The Royal Hallamshire Hospital and Honorary Senior Lecturer at Sheffield University, UK. Allergic Rhinitis ISBN: 978-981-4206-49-0 US$ 99.00 This presentation describes the immune system, its role in the disease development, treatment options available, and guidelines to prevent and manage Allergic Rhinitis. INFECTIOUS DISEASES ISBN: 978-981-4206-37-7 US$ 99.00 HIV/AIDS HIV is a sexually transmitted infection (STI), found in circulating blood lymphpocytes, plasma, semen, body fluids Chronic Asthma and in all the tissues of the body. These viruses destroy the T4 This animation provides an insight into one of the common helper cells that are vital for immune responses to pathogens, diseases of the respiratory tract - Chronic Asthma. The details bringing about a vulnerability to diseases in the patient. included help in understanding the disease, its causes, signs, symptoms and treatment procedures. Dr. Jay A. Levy, MD, is a Professor of Medicine in the Division of Hematology/Oncology, Research Stephen T. Holgate, MD, DSc, FRCP, is Associate in the Cancer Research Institute and the Director a Professor of Medicine at the University of the Laboratory for Tumor and AIDS Virus Research at theof Southampton and Honorary Consultant Physician at University of California in San Francisco (UCSF). Dr. Levy isSouthampton University Hospital Trust. He is a world authority a Fellow of the American Academy of Arts and Sciences, theon asthma and has long been studying the effects of medication American Association for the Advancement of Science, and theon the condition. American Academy of Microbiology.ISBN: 978-981-4206-12-1 US$ 99.00 ISBN: 978-981-4284-02-8 US$ 99.00 www.focusmedica.com
    • ary er t ion t Ev l Dic irs dica F e M a ted imAn US$299 The World’s very first ANIMATED dictionary of 4 hours and medical and health terms 41 minutes An innovative virtual dictionary of viewing time More than 650 terms explained The animations elucidate the meanings more effectively than any print Each term elaborated by breathtaking 3D animations Easy to use and viewer friendly DVD Accompanied by a Guide carrying all the terms described by animation US$99 Dictionary of 3½ hours Cardiology of viewing time The First Animated Cardiology Dictionary! A virtual dictionary with incredible animations for learning cardiology terms. Animations that elucidate cardiology terms more effectively than several colour illustrations 365 terms graphically explained in a single DVD An excellent reference source User and viewer friendly DVD ISBN (DVD): 978-981-4284-33-2 ISBN (Print): 978-981-4284-32-5 ISBN (Print + DVD): 978-981-4284-06-6 www.focusmedica.com
    • To be ordered through 11 Sims Drive, # 06-03 SCN Industrial Building, Singapore 387385 Tel: +65 6336 1365 Fax: +65 6336 1476 #33, First Main Koramangala, First Block Bangalore – 560 034, India. Tel: +91 80 4267 3400 Fax: +91 80 4267 3413 E-mail : contact@focusmedica.com Website : www.focusmedica.com