Introduction to the Creative          Thinking
Main figuresNumber of articles with the key word "Creativity" - ISI data base                                             ...
Summary Definition Not easy to be creative Tools list and classification Games
Definition…sHow do you define creativity ?             ?
Definition…s   “Creativity is the capacity to     “Creativity is the capacity to                                          ...
Definition…sAN ABILITY : : AN ABILITY                                                   A RESULT ::                       ...
http://www.youtube.com/watch?v=vngSpW6fmeo&NR=1
Creativity vs Innovation ????“Three Phases of a Simplified Innovation Process”, Hamburg University of Technology
Creativity vs Innovation ????                                                                              “The succes    ...
Lets move our brains…                 Test 1 : 9 dots
Summary Definition Not easy to be creative Tools list and classification Games
Not easy to be creativeSelf-organizing systemThe brain is not designed to be creativeOrganization in patterns, channel, ...
Not easy to be creative           Question :: How many            Question How many           colors are in the           ...
Perception
Not easy to be creativeTest - error :Good idea on the first tryFear to propose ridiculous ideas.Critical thinking – Dial...
Not easy to be creativeHow to product new idea ?Forget the trace memory, Disrupt circuit boardsForget the beliefsConfus...
Summary Definition Not easy to be creative Tools list and classification Games
Tools list and classificationBRAINWRITTING                 NOMINAL GROUP TECHNIQUE          MIND MAPPINGCHECK-LIST (OF QUE...
Tools list and classificationBRAINSTORMING               MORPHOLOGICAL ANALYSISNOMINAL GROUP TECHNIQUE     ATTRIBUTE LISTI...
Tools list and classification                         Source – Results obtained                             from the inqui...
Tools list and classification  Mac Fadzean Continuum
Nike Flywire (92 g)
Exemple : Inversion, provocationComme la rivière se jette dans le lac Michigan, les eaux usées se déversent dans la source...
1st gameOur company =The context =« Nokia avait prévenu que les résultats financiers du deuxième trimestre 2012 seraient m...
1st game Our challenge= Le patron de Nokia en accord avec son conseil d’administration décide une augmentation de capital ...
Teams x 5 people1 animator per team
1st game    Cette technique (conçue par Fritz Zwicky) consiste à définir lescomposantes dun produit, dun système, dun serv...
Example : new lamp
Etapes :1. Lister toutes les fonctions* et composantes. (3 fonctions max, 7     composantes max),2, trouver des variantes ...
Les résultats
Opticalsensors
Transparent   phone
Bracelet +projection
bracelet           3G LTE GMT
Phone imbrication
Keyboard projection
Flexible screen
ReferencesAznar G, 2006, “Préciser le sens du mot “créativité””. http://www.creativite-conseils.comBrooke D. M.. , 2010, “...
Sabina Klimentovasabina.klimentova@tudor.lu
Atelier FLUPA Créativité - Luxembourg - février 2013
Atelier FLUPA Créativité - Luxembourg - février 2013
Atelier FLUPA Créativité - Luxembourg - février 2013
Atelier FLUPA Créativité - Luxembourg - février 2013
Atelier FLUPA Créativité - Luxembourg - février 2013
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  • Wisdow = idée re4ue
  • Atelier FLUPA Créativité - Luxembourg - février 2013

    1. 1. Introduction to the Creative Thinking
    2. 2. Main figuresNumber of articles with the key word "Creativity" - ISI data base 2000 1800 1600 1426 1400 1222 1200 994 1000 800 731 720 708 713 609 572 602 600 483 502 440 400 287 200 0 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
    3. 3. Summary Definition Not easy to be creative Tools list and classification Games
    4. 4. Definition…sHow do you define creativity ? ?
    5. 5. Definition…s “Creativity is the capacity to “Creativity is the capacity to “…either aa “…either achieve aaproduction that is achieve production that is process, or aa process, or both new and adapted to the both new and adapted to the product, or aakind product, or kind context in which ititoccurs. context in which occurs. of personality of personality (Amabile, Lubart, Mac Kinnon, (Amabile, Lubart, Mac Kinnon, (Torrance) ”” (Torrance) Osche & Sternberg) ”” Osche & Sternberg) “Creativity is the capacity to “Creativity is the capacity to combine elements, to form combine elements, to form new combinations that have aa new combinations that have scientific, esthetic, social and scientific, esthetic, social and technical value. (Mednick, technical value. (Mednick, ““Being creative Being creative ““Creativity is the result of Creativity is the result of 1962)” 1962)” means being able, means being able, the interaction of the interaction of freely and easily, to freely and easily, to knowledge, intelligence, knowledge, intelligence, see the world see the world experience, interest and experience, interest and “Creativity “Creativity differently. (De differently. (De enthusiasm (Walters, enthusiasm (Walters, itself must be itself must be Brabandere, Alan Iny, Brabandere, Alan Iny, 1965) ”” 1965) self- self- 2010) ”” 2010) discovered discovered and self- “Creative thinking is the “Creative thinking is the and self- disciplined process of sensing process of sensing disciplined (Torrance)” difficulties, problems, gaps difficulties, problems, gaps (Torrance)” “Creativity is “Creativity is in information, missing in information, missing ““Ability to change Ability to change defined as the elements, something askew; elements, something askew; defined as the viewpoint. Doubt to viewpoint. Doubt to generation of making guesses and making guesses and generation of think better, think to think better, think to new, original and formulating hypotheses formulating hypotheses new, original andchange better , ,change change better change useful ideas, about these deficiencies […] about these deficiencies […] useful ideas, to innovate better , , to innovate better (Amabile, 1983)” (Torrance)” (Torrance)” (Amabile, 1983)” innovate to last. (De innovate to last. (De Brabandère, 2007) ”” Brabandère, 2007) Andrei G. Aleinikov, Sharon Kackmeister et Ron Koenig, Creating Creativity: 101 Definitions (What Webster Never Told You, Alden B. Dow Creativity Center, 2000)
    6. 6. Definition…sAN ABILITY : : AN ABILITY A RESULT :: A RESULT --new, original and useful ideas new, original and useful ideas--see the world differently see the world differently --adapted to the context adapted to the context--change viewpoint. Doubt to think better -- change viewpoint. Doubt to think better --have aascientific, esthetic, have scientific, esthetic,sensing difficulties, gaps in information, sensing difficulties, gaps in information, social and technical value social and technical valuemissing elements, missing elements,--making guesses and formulating hypotheses making guesses and formulating hypothesesA PROCESS (individual, collective) : : A PROCESS (individual, collective)--combine elements, form new combinations combine elements, form new combinations--self-discovered and self-disciplined self-discovered and self-disciplined--interaction of knowledge, intelligence, interaction of knowledge, intelligence,experience, interest and enthusiasm experience, interest and enthusiasm
    7. 7. http://www.youtube.com/watch?v=vngSpW6fmeo&NR=1
    8. 8. Creativity vs Innovation ????“Three Phases of a Simplified Innovation Process”, Hamburg University of Technology
    9. 9. Creativity vs Innovation ???? “The succes “The succes “The role of creativity is “The role of creativity is of products or of products or “Creativity is “Creativity is to fertilize the innovation to fertilize the innovation services’ services’ aapre- pre- process by intermittent innovation innovation process by intermittent "Creativity isis the requisite for requisite for presence but decisive. depends on "Creativity the presence but decisive. depends on process of idea process of idea innovation” innovation” Creativity is aaphase Creativity is phase the creativity.” the creativity.” generation. This is the generation. This is the(Tang, 1998). (Tang, 1998). among others, as aa among others, as Cook, 1988) Cook, 1988) inspiration that allows inspiration that allows “Individual and “Individual and series of bright spots on series of bright spots on us to create new us to create new “Innovation may be a process to “Innovation may be a process to group’s group’s creativity creativity serves as serves as the line of the line of innovation.”(Guy Aznar, innovation.”(Guy Aznar, 2006) “Creativity isis a “Creativity a process based on process based on solutions. For its part, solutions. For its part, innovation is the ability innovation is the ability to convert these ideas 2006) individual individual to convert these ideas change reality. On the other hand, change reality. On the other hand, primary source primary source of innovation” of innovation” organizational organizational skills which play an skills which play an into something into something applicable, gives them applicable, gives them meaning and value in aa (Amabile, 1988 (Amabile, 1988 important role in meaning and value in creativity seems to be a process to important role in creativity seems to be a process to - - 1997) 1997) the value of the value of innovation.”(Cumm innovation.”(Cumm context.”(Crea Business context.”(Crea Business Idea) Idea) ongs, 1965) change perception of reality”(De ongs, 1965) change perception of reality”(De Brabandere, Alan Iny, 2010) Brabandere, Alan Iny, 2010)
    10. 10. Lets move our brains… Test 1 : 9 dots
    11. 11. Summary Definition Not easy to be creative Tools list and classification Games
    12. 12. Not easy to be creativeSelf-organizing systemThe brain is not designed to be creativeOrganization in patterns, channel, sequencesAssembly of neurons, neuronal impregnationTrace memory, repetitionSpontaneous activity, auto-pilotMental representationTo manage the world complexityReduced and simplified model of the world
    13. 13. Not easy to be creative Question :: How many Question How many colors are in the colors are in the rainbow ? rainbow ?
    14. 14. Perception
    15. 15. Not easy to be creativeTest - error :Good idea on the first tryFear to propose ridiculous ideas.Critical thinking – DialecticOccidental sequence = Attack, criticism.Asian sequence = Other solutions, comparison.
    16. 16. Not easy to be creativeHow to product new idea ?Forget the trace memory, Disrupt circuit boardsForget the beliefsConfuse the issueDo new connectionsExplore new cognitive way.
    17. 17. Summary Definition Not easy to be creative Tools list and classification Games
    18. 18. Tools list and classificationBRAINWRITTING NOMINAL GROUP TECHNIQUE MIND MAPPINGCHECK-LIST (OF QUESTIONS) LOTUS BLOSSOM FUTURE SCENARIOSSCAMPER FORCE FIT GAME CONCEPT FANPNI EXCURSION TECHNIQUE PATTERN LANGUAGEANALOGIES FORCED CONNECTIONS GALLERY METHODFUTURE PRETEND YEAR THE FCB GRID PIN CARDSTRIZ SYNECTICS FORCE FIELD ANALYSISDELPHI SIX THINKING HATS WISHFUL THINKING4X4X4 RAMDOM INPUT RICH PICTURESMÉTHODE 635 BRAINSTORMING OBJECT STIMULATIONSOCRATIQUE MORPHOLOGICAL ANALYSIS SUPERHERO OR THE PROBLEM REVERSAL NAPOLEON TECHNIQUECSP ATTRIBUTE LISTING COLLECTIVE NOTEBOOKEXQUISITE CORPSE PROVOCATION C-K THEORYFISHBONE DIAGRAM METAPHORICAL THINKING ASIT, SIT, USITSTORY BOARDING BIONIQUE CRAWFORD SLIP METHODASK QUESTIONS British Office MYCOTED presents on its website more than 160 methods.
    19. 19. Tools list and classificationBRAINSTORMING MORPHOLOGICAL ANALYSISNOMINAL GROUP TECHNIQUE ATTRIBUTE LISTING FUTURE SCENARIOS FORCED CONNECTIONS STORY BOARDINGBRAINWRITTING RICH PICTURESFORCE FIT GAME TRIZ WISHFUL THINKINGMÉTHODE 635 ASIT, SIT, USITCOLLECTIVE NOTEBOOK PATTERN LANGUAGECRAWFORD SLIP METHOD C-K THEORY FORCE FIELD ANALYSISCPS PROVOCATION CONCEPT FAN ANALOGIESLOTUS BLOSSOM PNI OBJECT STIMULATION SIX THINKING HATSCHECK-LIST (OF QUESTIONS) PROBLEM REVERSAL METAPHORICAL THINKINGASK QUESTIONS RAMDOM INPUT SYNECTICSSCAMPER BIONIQUEFISHBONE DIAGRAM SOCRATIQUE EXQUISITE CORPSEDELPHI MIND MAPPING SUPERHERO OR THE NAPOLEON TECHNIQUE EXCURSION TECHNIQUETHE FCB GRID
    20. 20. Tools list and classification Source – Results obtained from the inquiry EPFL - Swiss Federal Institute of Technology. June 2003
    21. 21. Tools list and classification Mac Fadzean Continuum
    22. 22. Nike Flywire (92 g)
    23. 23. Exemple : Inversion, provocationComme la rivière se jette dans le lac Michigan, les eaux usées se déversent dans la source deau potable de Chicago. Cettesituation entraîne de nombreux problèmes de santé publique, notamment des épidémies de typhoïde et de choléra.En 1871, on détourne une grande partie du cours de la rivière vers le canal Illinois et Michigan.En 1900, le Sanitary District of Chicago (autorités sanitaires de Chicago), dirigé par Rudolph Hering, inverse le cours de la rivière aumoyen dune série décluses. Désormais, les eaux sécoulent dans le nouveau canal Chicago Sanitary and Ship.
    24. 24. 1st gameOur company =The context =« Nokia avait prévenu que les résultats financiers du deuxième trimestre 2012 seraient mitigés, avec plus de 1 milliard deuros de perte nette. Durant le trimestre, le fabricant a écoulé 4 millions de smartphones Lumia sous Windows Phone.Le bilan financier de Nokia au deuxième trimestre 2012 est comme prévu dans la continuité descontre-performances des trimestres précédents et le fabricant est toujours loin de remonter la pente.Il affiche un chiffre daffaires global de 7,5 milliards deuros, en recul de 19% par rapport à landernier mais tout de même en très légère progression par rapport au trimestre précédent.Il affiche une perte opérationnelle ajustée de 327 millions deuros, contre un gain de 391 millionsdeuros à la même période lan dernier. La perte nette sétablit à 1,4 milliard d"euros au deuxièmetrimestre. Il y a tout de même un point positif du côté des réserves de cash qui sétablissent à 4,2milliards deuros, au-dessus des attentes des analystes. »
    25. 25. 1st game Our challenge= Le patron de Nokia en accord avec son conseil d’administration décide une augmentation de capital pour contrecarrer les pertes et pour investir 42 millions deuros dans un projet d’envergure de R&D pour imaginer le téléphone mobile du futur. Votre équipe est chargée d’imaginer le téléphone du futur.
    26. 26. Teams x 5 people1 animator per team
    27. 27. 1st game Cette technique (conçue par Fritz Zwicky) consiste à définir lescomposantes dun produit, dun système, dun service ou dun projetet à identifier pour chacun deux un certain nombre de variantes et desynonymes pouvant conduire à de nouveaux concepts ou solutions. L’analyse des caractéristiques d’un objet porte généralement surles composantes suivantes : fonction, forme, texture, couleur, goût,senteur, espace, temps, substance, structure. Fonctions Composantes Fonction 1 Fonction 2 Fonction 3 C1 C2 C3
    28. 28. Example : new lamp
    29. 29. Etapes :1. Lister toutes les fonctions* et composantes. (3 fonctions max, 7 composantes max),2, trouver des variantes pour chaque élément. (10 max),3. Chaque personne qui groupe propose une solution globale en reliant les différents composantes choisies.4. Consensus autour d’une solution.5. Représentation de la solution (dessin).* La fonction «téléphoner » est considérée comme acquise.
    30. 30. Les résultats
    31. 31. Opticalsensors
    32. 32. Transparent phone
    33. 33. Bracelet +projection
    34. 34. bracelet 3G LTE GMT
    35. 35. Phone imbrication
    36. 36. Keyboard projection
    37. 37. Flexible screen
    38. 38. ReferencesAznar G, 2006, “Préciser le sens du mot “créativité””. http://www.creativite-conseils.comBrooke D. M.. , 2010, “Creativity & Innovation in Business 2010 Teaching the Application of Design Thinking to Business”, CollaborativeInnovation Networks Conference, Procedia social and Behoavioral Sciences 2 (2010) 6532-6538.Crea Business Idea “Manuel de créativité en entreprise”. creativite@gers.cci.frDe Bono E, 2004, La boite à outils de la créativité, Ed. dOrganisation, Paris, 452 pages.De Brabandere, A. Iny , 2010,“Scenarios and creativity: Thinking in new boxes”, Technological Forecasting & Social Change 77 (2010) 1506-1512.Durand R, 2006, “Créativité organisationnelle”, Revue Française de Gestion, 2006/2 – no 161, 91-64.EPFL, 2003. “Analysis of creativity methods”, EPFL - Swiss Federal Institute of Technology. June 2003Guilford J. P, 1968, "Intelligence, Creativity and their Educational implications “, San Diego: Robert R. Knapp.Finke R.A., Ward T.B. and Smith S.M., “Creative Cognition : Theory, Research and Applications”. Published by Bradford, the MIT Press, Paper1996.Mitchell, W., & Kowalik, T., 1989, Creative problem solving workbook. SUNY-Binghamton Press.Matimore B. “Ideation Techniques”, College of Engineering , Marquette UniversityMnisri k. 2007, “La créativité appliquée à l’organisation: apports et les limites, proposition d’un cadre d’analyse”, 5ème congrès International del’Académie de l’Entrepreneuriat.Montuori Alfonso, 2003, “Frnak Barron : A creator on Creating”, Journal of humanistic Psychology 2003;43;7.Ozkan I., 2010, “A path to critical thinking”. Science Direct, Procedia Social and Behavioral Sciences 3 (2010) 210-212.Shaughnessy M.F., 1998 “An Interview with E. Paul Torrance: About Creativity”, Education Psychology Review, Vol. 10, No. 4.Wenger W, 2007, “La méthode socratique: l’une des grandes idées du XXIe siècle”. http://www.winwenger.com/socmetfrench.pdfhttp://creatingminds.org/tools/tools.htm (classement d’outils de créativité).
    39. 39. Sabina Klimentovasabina.klimentova@tudor.lu
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