Service Market model - your personal market

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This is the basic input for a Service market model to be implemented on a SQL database.

I really appreciate if you take time to rate, share, comment this document.
Your suggestions help me expand and correct it, and i will quote any contribution.
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Reaching B2B Customers is tough, but if you sell them, you are building your personal market.
Your product installed fleet will become soon your best market, sheltered from competition, profitable ( normal contribution margins average 40% … or more ) and the first referrals source . With few software lines, you can size your service market since the beginning, and be ready to exploit it in full. This is the basic input for a Service market model to be implemented on a SQL database.
For any further detail: call me.

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Service Market model - your personal market

  1. 1. Business Exploration® We appreciate your feedback, comments, suggestions and encouragement: Write to: flavio@ingtosi.it, we will do our best to answer promptly. Note to the Reader: This e‐Book is free. You can duplicate it and share it it. You can download it at www.business‐exploration.com. You can copy part of it, or reproduce part of it, quoting the author: Flavio Tosi and the web site: www.business‐exploration.com. Business Exploration Roadmaps are copyrighted by Flavio Tosi – Business Exploration®. © 2011 – ing. Flavio Tosi – Albo Ingg. Firenze #3581 ‐ Business Exploration ® ‐ all rights reserved. About the author: Flavio Tosi is a Business Consultant who helps entrepreneurs turn ideas into money, filling the gaps of competence, resources and methodology in marketing innovation. With more than 15 years experience in the h h tech equipment industry, Flavio’s work l f h span h h h high h d l ’ k life has R&D design Engineering, Project Management, Business Process Re‐engineering, Strategic Marketing and Business Development. He holds an MBA from SDA Bocconi – Milano, a Ms in Aeronautical Engineering from Politecnico di , g g Milano, is a certified Project Manager by IAFE School of ENI and a certified Six Sigma Black Belt and Green Belt by General Electric. You can find more about Flavio Tosi and his services on: www.business‐exploration.com. b i l ti www.business‐exploration.coming. Flavio Tosi  – Albo ingg.  Firenze # 3581                                                                                                             ©2009  ‐ all rights reserved ‐ free to be distributed
  2. 2. Service market Model This is the basic input for a Service market model to be  implemented on a SQL database. For any further detail: call us.  Installed fleet Service Level Potential  X = Market 1. 1 Product 1. 1 Product How Much…   Value  How Much Value 2. Installation date 2. Service Type When…    it is generated 3. Service frequency What…       service  4. Service value To which… Client INSTALLAZION PDT PDT TYPE Frequency VALUE 120 2001 A A 1 0 10 100 2002 A A 2 1 50 2002 B A 3 3 100 80 3 2003 C 60 2 2004 A 40 1 2005 C 2005 D 20 0 2001 2002 2003 2004 2005 www.business‐exploration.coming. Flavio Tosi  – Albo ingg.  Firenze # 3581                                                                                                             ©2009  ‐ all rights reserved ‐ free to be distributed

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