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#fjordkitchenDoctor, is this normal?Health & Wellness KitchenMatt Shannon, Design Consultant                              ...
A digital service consultancy.HEALTH AND WELLNESS KITCHEN                                    © Fjord 2012..
Digital disruption iseverywhere. HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
MusicRetailNews & PublishingPhotography, Film & TelevisionCommunicationTravelBanking HEALTH AND WELLNESS KITCHEN     © Fjo...
3 waves                        WWW   Social   Mobile HEALTH AND WELLNESS KITCHEN                           © Fjord 2012..
Disruption is everywhere.It’s changing us HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
We    communicate differentlyWe    organise differentlyWe    shop differentlyWe    share differentlyWe    discover differe...
We    communicate differentlyWe    organise differentlyWe    shop differentlyWe    share differentlyWe    discover differe...
Disruption is everywhere.It’s changing usfor the better? HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
More          stressedMore          overweightMore          addictedMore          confusedMore          happy? HEALTH AND ...
Disruption is everywhere.It’s changing usfor the better?enter wellness HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
1980’s
1990’s
TodayHEALTH AND WELLNESS KITCHEN           © Fjord 2012..
HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
Disruption is everywhere.It’s changing usfor the better?enter wellnesshow about health? HEALTH AND WELLNESS KITCHEN   © Fj...
We’re seeing the samechange in systems andattitudes. HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
A democratic system thatwill bridge the gap betweendoctors and patients. HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
PersonaliseEmpowerImprove knowledgeIncrease access HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
We    communicate differentlyWe    organise differentlyWe    shop differentlyWe    share differentlyWe    discover differe...
How do Fjord fit? HEALTH AND WELLNESS KITCHEN   © Fjord 2012..
POLL RESULTSWhat is the biggest challenge your businessfaces when developing new health andwellness services?  HEALTH AND ...
thank you                                #fjordkitchenHEALTH AND WELLNESS KITCHEN                     © Fjord 2012..
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Fjord's introduction to health & wellness

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  • This to frame what we’re focused on. \nBroad audience\nPractitioners, experienced digital.\n\n
  • Digital service design consultancy. \nFormed in 2001. \nStarted in mobile.\nevolved into User Research > Business Design > Design > Technology.\n\n\n
  • Opiions vary on it’s meaning. Disruption to business. \n
  • We’ve worke in these sectors. Theuy’ve all faced disruption\n
  • Mobile is disrupting 2.0, facebook + instagram, news sites next. \n
  • \n
  • \n
  • \n
  • \n
  • More days of due to stress\nMore people on medication\n
  • \n
  • Lizzie Webb\n
  • Derrick Evans\n
  • Connected system. An evolution of keep fit. Signs of a change. \n\nWe’ve worked in this area. Designed a award winning service for Qualcomm that pulls data from your wearables to give you a pitcure knowldege, activity and nutirion \n
  • \n
  • Qualitative vs Quatiative. It’s a shift towards the a disruption.\n\nA sign of behaviour change. Digital can also be the solution.\n
  • Wellness will become an increasing part of health. \n
  • \n
  • An important change that we’ve seen elsewhere. A move towards a more democratic system. \n\n\n
  • This is not strictly new. NHS has been offering much of this information online via NHS direct for a few years.\n
  • Thermometer story\n
  • \n
  • We’re not advocating that all of this is good. But the principle stands that digital is enabling greater access, reducing costs, and in theory improving \n
  • We’re not advocating that all of this is good. But the principle stands that digital is enabling greater access, reducing costs, and in theory improving \n
  • What does this mean? How will this manifest itself?\n
  • Personalise health - orange\nEmpowering - Patients knows best\nImprove knowledge - Mclaren\n
  • \n
  • \n
  • \n
  • \n
  • Questions will come after each speaker\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • Health in the hands of the individual rather than the hands of the institutions\n\nMclaren talking about making meaning from data\nOrange about personalised medicine - a democratic system\nPatients Know Best is ownership of your health record\nWe will ask question after each speaker. Happy to address stuff at that stage\n
  • \n
  • ‘ingestibles’\n
  • \n
  • Many of those business were disrupted by the democratisation of business. Banking is slowly gong that way but the medical world has yet to make that shift.\n\nOur work in bringing together to navigate and win this disruption\n\n
  • Transcript of "Fjord's introduction to health & wellness"

    1. 1. #fjordkitchenDoctor, is this normal?Health & Wellness KitchenMatt Shannon, Design Consultant © Fjord 2012. [CLIENT NAME] Confidential. Page 1
    2. 2. A digital service consultancy.HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    3. 3. Digital disruption iseverywhere. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    4. 4. MusicRetailNews & PublishingPhotography, Film & TelevisionCommunicationTravelBanking HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    5. 5. 3 waves WWW Social Mobile HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    6. 6. Disruption is everywhere.It’s changing us HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    7. 7. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    8. 8. We communicate differentlyWe organise differentlyWe shop differentlyWe share differentlyWe discover differentlyWe read differentlyWe fall in love differently HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    9. 9. We communicate differentlyWe organise differentlyWe shop differentlyWe share differentlyWe discover differentlyWe read differentlyWe fall in love differentlyWe live differently HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    10. 10. Disruption is everywhere.It’s changing usfor the better? HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    11. 11. More stressedMore overweightMore addictedMore confusedMore happy? HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    12. 12. Disruption is everywhere.It’s changing usfor the better?enter wellness HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    13. 13. 1980’s
    14. 14. 1990’s
    15. 15. TodayHEALTH AND WELLNESS KITCHEN © Fjord 2012..
    16. 16. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    17. 17. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    18. 18. Disruption is everywhere.It’s changing usfor the better?enter wellnesshow about health? HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    19. 19. We’re seeing the samechange in systems andattitudes. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    20. 20. A democratic system thatwill bridge the gap betweendoctors and patients. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    21. 21. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    22. 22. PersonaliseEmpowerImprove knowledgeIncrease access HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    23. 23. HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    24. 24. We communicate differentlyWe organise differentlyWe shop differentlyWe share differentlyWe discover differentlyWe read differentlyWe fall in love differentlyWe will care differently HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    25. 25. How do Fjord fit? HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    26. 26. POLL RESULTSWhat is the biggest challenge your businessfaces when developing new health andwellness services? HEALTH AND WELLNESS KITCHEN © Fjord 2012..
    27. 27. thank you #fjordkitchenHEALTH AND WELLNESS KITCHEN © Fjord 2012..
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