Software Engineering                              Prof.Dr.ir. F. GielenProject Vision Statement  Vakgroep Informatietechno...
Project Time Schedule & Delivery       Week 1 Make teams, topic preview       Week 2 Select & Present Topic       Week 3/4...
The Value Hypothesis                                           Product       Business                                     ...
Incremental & IterativeIdea            NABC                          Project          Business                            ...
Project Visions From an idea to a product definition that  you can implement. Scrum (Agile development):         “Every ...
The Art of seeing things invisible1.    Who is going to buy the product? Who is the      target customer?2.    Which custo...
Project Vision (1/3)1.   Mis s ion: What will we do and why ?        A 2 s e nte nce s u m m ary p roj ct d e s crip tion...
Project Vision (2/3)n   What is the value perceived by the cus tomer    ?       C le ar, com p e lling m e s s age s th a...
Project Vision (3/3)5. Key Technology & Features .     P riority fe atu re s to ge t to m arke t e arly (M VP – top 3)  ...
Additional Resources   QRPD : Quality Rapid Product Development        Paper on Minerva in the Vision folder        Tem...
Vision Workshop   Goal: Create the Vision Statement   Entire team participates – up to 10 people   Max duration: 2-3 hr...
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Pr 003 vision

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Creating Powerfull Project Visions

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  • One or two sentence summary of this project and why we are doing it
  • Pr 003 vision

    1. 1. Software Engineering Prof.Dr.ir. F. GielenProject Vision Statement Vakgroep Informatietechnologie – IBCN
    2. 2. Project Time Schedule & Delivery Week 1 Make teams, topic preview Week 2 Select & Present Topic Week 3/4 State-of-the-art study – Review Week 5 DELIVERY: State-of-art report Week 5/6 Vision document - Review Week 7 DELIVERY: Vision document Week 7/8 Scenario document - Review Week 9 DELIVERY: Scenario document Week 9/10 Architectural views Week 11 DELIVERY: Architecture document Week 12 FINAL : Presentation & MVP Demo p. 2Vakgroep Informatietechnologie – Onderzoeksgroep IBCN
    3. 3. The Value Hypothesis Product Business Partners ModelProduct Strategy CompetitionRoadmap Vision Vakgroep Informatietechnologie – Onderzoeksgroep IBCN p. 3
    4. 4. Incremental & IterativeIdea NABC Project Business Vision Model External: Internal: Run the Elevator Drive the Pitch Team Business Vakgroep Informatietechnologie – Onderzoeksgroep IBCN p. 4
    5. 5. Project Visions From an idea to a product definition that you can implement. Scrum (Agile development): “Every Scrum project needs a product vision that acts as the project’s true north, sets the direction and guides the Scrum team. It is the overarching goal everyone must share – Product Owner, ScrumMaster, team, management, customers and other stakeholders. “ “The minimum plan necessary to start a Scrum project consists of a vision and a Product Backlog. The vision describes why the project is being undertaken and what the desired end state is.”Vakgroep Informatietechnologie – Onderzoeksgroep IBCN p. 5
    6. 6. The Art of seeing things invisible1. Who is going to buy the product? Who is the target customer?2. Which customer needs will the product address?3. Which product attributes are critical to satisfy the needs selected, and therefore for the success of the product?4. How does the product compare against existing products, both from competitors and the same company? What are the product’s unique selling points?5. What is the target timeframe and budget to develop and launch the product?Vakgroep Informatietechnologie – Onderzoeksgroep IBCN p. 6
    7. 7. Project Vision (1/3)1. Mis s ion: What will we do and why ?  A 2 s e nte nce s u m m ary p roj ct d e s crip tion and wh y e you are d oing it.n Who are the cus tomers ?  Wh o are le ad ing cu s tom e rs ?  Wh at are th e m arke t s e gm e nts ?  Wh o are e nd u s e rs ?n What are the primary benefits for them ?  Wh at p rob le m s d o th e y h ave ?  Wh at is you r s olu tion ?  H ow can th e ir s olu tion h e lp th e m (m ake m one y) ?
    8. 8. Project Vision (2/3)n What is the value perceived by the cus tomer ?  C le ar, com p e lling m e s s age s th at s tate wh y you are d iffe re nt from th e com p e tition and worth b u ying.  Th is is th e qu ality of th e s ys te m th e u s e r p ays for.  QUA LITY A TTRUB UTE S  These qualities should be expressed in a quantified, measurable and testable way.  E xam p le s :  Us ability  S ec urity
    9. 9. Project Vision (3/3)5. Key Technology & Features .  P riority fe atu re s to ge t to m arke t e arly (M VP – top 3)  P rod u ct F u nctionality  Te ch nology th at will b e u s e d (cons traints )6. C rucial product factors .  N on fu nctional re qu ire m e nts (m ore qu ality attrib u te s )  O p e rational re qu ire m e nts7. Financials .  E conom ics : cos t only  R e le as e d ate s
    10. 10. Additional Resources QRPD : Quality Rapid Product Development  Paper on Minerva in the Vision folder  Template for writing the Vision  Vision = 2 pages max.Vakgroep Informatietechnologie – Onderzoeksgroep IBCN p. 10
    11. 11. Vision Workshop Goal: Create the Vision Statement Entire team participates – up to 10 people Max duration: 2-3 hrs  15 minutes intro: process  10 minutes per topic – brainstorm mode  Brainstorm = No criticism  10 minutes review per topic  Iterative  Consolidate Be prepared:  Room, flipchart,…  Read documentation Different roles:  Moderator  Scribe  Timekeeper OUTPUT:  2 pagesVakgroep Informatietechnologie – Onderzoeksgroep IBCN p. 11

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