Customers: governments, business companies, charities, TV stations etc.
Remixable Idea is what distinguishes us from other studios
Synopsis of the Project
What it is:
It is a video show for Australian Open Tennis Championships 2010. By boosting this video, we promote the fame of our studio as well as our investors.
Audience and platforms
Target Audience: the general public in Australia and every tennis fans all around the world
Platforms: TV Stations, internet and DVDs
Win-Win program—Elevating the fame of both my investors and Mclean studio world-widely
Organising Committee of Australian Open
TV Stations, mainly the official TV station who has the broadcast right
Compete for glory in tennis arena instead of wars
In a chronicle sequence, compare and contrast of wars and tennis matches, warriors and tennis players, battlefield and tennis arena, weapons and tennis rackets. We will describe the development of war—from ancient war to modern war, and at last, to a tennis match…using mash-ups of images as well as video clips.
From ancient times, the weapons used in the war are sword, axe, morning star, club, mere, mace etc.
In contemporary wars, the weapons are guns, pistols, rifles atomic bomb and so on
On the tennis arena, the “weapons” are the rackets in the hands of the players
The image of weapons and rackets are similar so that they can be put together using montage or mash-ups
But the weapons kill human beings, causing huge disasters to the human world, while rackets can beat competitors and win your honor
Weapons in hand
The Meaning of Victory and Tears
Increase your popularity
Unique remixable idea brightens your company image
Peace-favor image shows responsibility to the society and world