CSR
Upcoming SlideShare
Loading in...5
×
 

CSR

on

  • 239 views

A presentation I made in class

A presentation I made in class

Statistics

Views

Total Views
239
Views on SlideShare
239
Embed Views
0

Actions

Likes
0
Downloads
1
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    CSR CSR Presentation Transcript

    • Introduction to Corporate Social Responsibility By: Chua, Fiona Jean V.
    • Ethics Principles  Deontological ~distinguishing right from wrong  Teleontological ~only outcomes matter in deciding whether it is right or wrong  Utilitarianism ~distinguishing right from good (where “right” covers actions that maximize the good)
    • Ethics Principles  Ethical Relativism ~no universally valid moral principles  Ethical Objectivism ~moral principles vary from different countries, but some still have similarity
    • Corporate Behavior      involves legal rules, ethical codes of conduct, and social responsibility principles. affects economy plays a large role for company success gives the corporation sustainability long-term survival in the corporate world
    • Corporate Behavior
    • Increasing Importance  Carroll(1979):“ the social responsibility of business encompasses the economic, legal, ethical, and discretionary expectations that society has of organizations at a given point in time”  Whetten et al.(2002):“societal expectations of corporate behavior; a behavior that is alleged by a stakeholder to be expected by society or morally required and is therefore, justifiably demanded of a business”
    • Corporate Reputation
    • Corporate Reputation Most significant factor in gaining competitive advantage   Benefits: Improves Shareholder Value Improves confidence in investors Increased customer loyalty Attracts partnerships and strategic alliances Shields company from criticism
    • Conclusion      Ethics in decisionmaking processes  ensures a more effective, productive, an d profitable utilization of economic resources  Corporate Social Responsibility indicates concern with social and environmental effects of organizational behavior Corporate Behavior affects responsible and proper economic and institutional improvement an influence to society and a common benefit Crowther, D., & Aras, G. (2008). Corporate Social Responsibility. Copenhagen: Ventus Publishing.