Chances and risks of streaming platforms

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Chances and risks of streaming platforms

  1. 1. What are the chances/risks for the product oriented music industry that „all-you-can-eat“ streaming services like Spotify, Deezer, Steereo, etc. bring?
  2. 2. Consumer center stage
  3. 3. Consumer‘s best wishes <ul><li>Catalogue </li></ul><ul><li>Usability </li></ul><ul><li>Cheap </li></ul><ul><li>Interoperability </li></ul>
  4. 4. Illegal Filesharing Services vs. „All-you-can-eat“ Streaming Services ??? First Conclusion
  5. 5. „ All-u-can-eat“ streaming services
  6. 6. Chances <ul><li>Revenues </li></ul><ul><li>Promotional Effect </li></ul><ul><li>Attention </li></ul><ul><li>Experience good </li></ul>
  7. 7. Risks <ul><li>Lower revenues </li></ul><ul><li>Statement hurly-burly </li></ul><ul><li>No more incentives </li></ul><ul><li>Just access, no products </li></ul><ul><li>Loss in value </li></ul>
  8. 8. Conclusion

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