New Media 101
       Christopher S. Penn
      Co-Founder, PodCamp
 Producer, the Financial Aid Podcast
Who Am I?
YOU HAVE
PERMISSION
YOU ARE
  BEING
RECORDED
old media
model
scarcity
change
$1,393,000
$3,000
access
affordability
 abundance
except
Why?
Voice reach
Voice authority
People's Republic of China
            India
     European Union
 United States of America
         Indonesia
           B...
MySpace   296,215,201
enjoy
Apple iTunes
Apple iTunes
MP3   MP4
participate
206-350-1208
create
brand you
Computer
                Web Site
Microphone
                   Blog
 (Camera)
               File storage
  Internet




...
understand
  enjoy
participate
  create
yes YOU can
FinancialAidPodcast.com
 ChristopherSPenn.com
MarketingOverCoffee.com
      PodCamp.org

      206-350-1208
financialaidpod...
Photo Credits!
http://www.flickr.com/photos/42minus71         http://www.flickr.com/photos/dongkwan             http://www.fl...
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
New Media 101 - NewBCamp 2008
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New Media 101 - NewBCamp 2008

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Christopher S. Penn - New Media 101 - looking at how old and new media can be made to work for you.

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Transcript of "New Media 101 - NewBCamp 2008"

  1. 1. New Media 101 Christopher S. Penn Co-Founder, PodCamp Producer, the Financial Aid Podcast
  2. 2. Who Am I?
  3. 3. YOU HAVE PERMISSION
  4. 4. YOU ARE BEING RECORDED
  5. 5. old media
  6. 6. model
  7. 7. scarcity
  8. 8. change
  9. 9. $1,393,000
  10. 10. $3,000
  11. 11. access affordability abundance
  12. 12. except
  13. 13. Why?
  14. 14. Voice reach
  15. 15. Voice authority
  16. 16. People's Republic of China India European Union United States of America Indonesia Brazil Pakistan Bangladesh Nigeria Russia Japan (127,750,000) iPods sold : 119M 10/07 Mexico (106,535,00)
  17. 17. MySpace 296,215,201
  18. 18. enjoy
  19. 19. Apple iTunes
  20. 20. Apple iTunes
  21. 21. MP3 MP4
  22. 22. participate
  23. 23. 206-350-1208
  24. 24. create
  25. 25. brand you
  26. 26. Computer Web Site Microphone Blog (Camera) File storage Internet Show notes Your community
  27. 27. understand enjoy participate create
  28. 28. yes YOU can
  29. 29. FinancialAidPodcast.com ChristopherSPenn.com MarketingOverCoffee.com PodCamp.org 206-350-1208 financialaidpodcast@gmail
  30. 30. Photo Credits! http://www.flickr.com/photos/42minus71 http://www.flickr.com/photos/dongkwan http://www.flickr.com/photos/marilynjane http://www.flickr.com/photos/alexa627 http://www.flickr.com/photos/doughaslam http://www.flickr.com/photos/matthewebel http://www.flickr.com/photos/amberlrhea http://www.flickr.com/photos/elsie http://www.flickr.com/photos/mccrusius http://www.flickr.com/photos/anjibee http://www.flickr.com/photos/epauly http://www.flickr.com/photos/methad http://www.flickr.com/photos/banky177 http://www.flickr.com/photos/financialaidpodcast http://www.flickr.com/photos/mhedusa http://www.flickr.com/photos/beckytwinley http://www.flickr.com/photos/fotosmontt http://www.flickr.com/photos/myrddins http://www.flickr.com/photos/benstephenson http://www.flickr.com/photos/friends http://www.flickr.com/photos/nightthree http://www.flickr.com/photos/bitterjug http://www.flickr.com/photos/gaetanlee http://www.flickr.com/photos/patriotworld http://www.flickr.com/photos/bobandaj http://www.flickr.com/photos/gkaitz http://www.flickr.com/photos/pistachiolaura http://www.flickr.com/photos/cadmanof50s http://www.flickr.com/photos/jasonpratt http://www.flickr.com/photos/pup http://www.flickr.com/photos/cameronparkins http://www.flickr.com/photos/jasperyue http://www.flickr.com/photos/qtea http://www.flickr.com/photos/cameronreilly http://www.flickr.com/photos/jeffpulver http://www.flickr.com/photos/r80o http://www.flickr.com/photos/cc_chapman http://www.flickr.com/photos/jetheriot http://www.flickr.com/photos/roland http://www.flickr.com/photos/charcoalheather http://www.flickr.com/photos/jgh http://www.flickr.com/photos/roney http://www.flickr.com/photos/chelpixie http://www.flickr.com/photos/jmoonah http://www.flickr.com/photos/rossination http://www.flickr.com/photos/chipgriffin http://www.flickr.com/photos/juliapatriciaroy http://www.flickr.com/photos/russbrady22 http://www.flickr.com/photos/chrisbrogan http://www.flickr.com/photos/justinwong http://www.flickr.com/photos/scriptingnews http://www.flickr.com/photos/consumerist http://www.flickr.com/photos/kabren http://www.flickr.com/photos/sis http://www.flickr.com/photos/crazyeddie http://www.flickr.com/photos/laffy4k http://www.flickr.com/photos/stevegarfield http://www.flickr.com/photos/danielnguyen http://www.flickr.com/photos/lenblumin http://www.flickr.com/photos/suneko http://www.flickr.com/photos/daveparker http://www.flickr.com/photos/lisa_yarost http://www.flickr.com/photos/timjoyfamily http://www.flickr.com/photos/dayngr http://www.flickr.com/photos/lordzarcon http://www.flickr.com/photos/wakalani http://www.flickr.com/photos/luzbonita http://www.flickr.com/photos/wili http://www.flickr.com/photos/madphysicist http://www.flickr.com/photos/yghelloworld I’m not 100% sure I actually used Creative Commons photos from each of these individuals, but better to credit than not.
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