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FREE REPORT: Germany restaurant chains
 

FREE REPORT: Germany restaurant chains

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Greman Food Service industry analysis with focus on insights on restaurant chains in Germany

Greman Food Service industry analysis with focus on insights on restaurant chains in Germany

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    FREE REPORT: Germany restaurant chains FREE REPORT: Germany restaurant chains Presentation Transcript

    • AMATI & Associates 1 GERMAN RESTAURANT CHAINS: First Insights
    • AMATI & Associates 2 Food service Market in Germany Commercial restaurants represent more then 50% of the food service in Germany, and they are expected to grow by 1,8% by 2016 Food Service Commercial Collective Travel Hotels Other Value Share E 2011-16 35,950 M EUR 19,835 M EUR 3,250 M EUR 6,550 M EUR 3,200 M EUR Description +1.8% +1.18% +2.2% +0,5% +2% Independents, Chains, Groups Schools, In- company, Hospitals Petrol Stations, Roadside Restaurants Hotels Vending
    • AMATI & Associates 2006 2007 2008 2009 2010 2011 Mn Transactions (Total Market) 2006 2007 2008 2009 2010 2011 # of outlets (Total Market) 3 Restaurant Market in Germany Since 2006 Restaurant market in Germany is growing in volume but not in value +2% -6% •  2010 has been an important year because the negative trend on both revenues and volume has reversed. •  Transactions are at higher level then 2006, despite being lower in 09-10 •  Revenues decline seem to have come to an halt, but 2006 levels are far away •  Ticket per transaction is also lower, but absolute data seems to be in generally high 2006 2007 2008 2009 2010 2011 Ticket per Transaction (Total Market) -6% 2006 2007 2008 2009 2010 2011 Revenues M EUR (Total Market) -4%
    • AMATI & Associates 2006 2007 2008 2009 2010 2011 Mn Transaction (Chains) 2006 2007 2008 2009 2010 2011 # of outlets (Chains) 4 Restaurant Market in Germany: Chains Chains in Germany are growing both in volume and in value, whereas average ticket is declining +10% •  Revenues are growing steadily in the past 3 years, above 2006 levels •  Transaction – which had slowed in 2008 – have been growing year over year ever since •  Average ticket price (which also seems very high) is lower and lower •  Number of outlets grew by 6% since 2006, although there has been a decline between 10 and 11 2006 2007 2008 2009 2010 2011 Ticket per Transaction (Chains) -3% +6% 2006 2007 2008 2009 2010 2011 Revenues (Chains) +6%
    • AMATI & Associates 5 Restaurant Market in Germany: Trends Casual Dining Chains are growing both in transactions and outlets, although not on average ticket size •  In the period 2006-2011 growth was driven by either increment in number of transactions or in average transaction size, never through both concurrently Asian Independents Casual Dining Chain Europeans Chain Europeans Independents Latin-American Chain Latin-American Independents Middle Eastern Independents North American Chain Other Independents Pizza Chain Pizza Independents Total 90 95 100 105 110 115 120 90 95 100 105 110 115 Index No. of Outlets 2006-2011 IndexTransaction2006-2011 Asian Independents Casual Dining Chain Europeans Chain Europeans Independents Latin- American Chain Latin- American Independents Middle Eastern Independents North American Chain Other Independents Pizza Chain Pizza Independents Total Market 90 95 100 105 110 115 90 95 100 105 110 115 120 Index No. of Transaction per Outlet 2006-2011 IndexAverageTicketSize2006-2011
    • AMATI & Associates 6 Restaurant Market in Germany: Average turn-over per POS Casual Dining have strong revenues per outlet yet feeble growth •  North and South American chains, lead the set although the latter have lost ground in the past 5 years (-10%) •  Casual Dining it’s a strong third, although with small growth •  Biggest growth of turnover per outlet is registered among the pizza chains •  Other type of format grew up to 5% in the period 2006-2011 North  American  Chain   La0nAmerican  Chain   Casual  Dining  Chain   Pizza  Chain   Other  Indipendents   La0nAmerican  Indipendents   Europeans  Chain   Middle  Eastern  Indipendents   Pizza  Indipendents   Europeans  Indipendents   Asian  Indipendents   EUR per Outlet - 2011 Difference 06-11
    • AMATI & Associates 7 Restaurant Market in Germany: Chains by offering European chains dominate the market in distribution, volume and value •  European Chains: include local food, Italian, Spanish and French •  North American are not including Fast Food chains •  Latin American are mostly Mexican chains (Full Service Restaurants) Europeans   Chain   La0n-­‐ American   Chain   12%   Pizza  Chain   North   American   Chain   No. of Outlets (2011) Europeans   Chain   La0nAmeric an  Chain   Pizza  Chain   North   American   Chain   Mn Transactions (2011) Europeans   Chain   La0nAmeric an  Chain   Pizza  Chain   North   American   Chain   Revenues (2011 EUR)
    • AMATI & Associates 8 Restaurant Market in Germany: Chains by offering European chains dominate the market in distribution, volume and value McDonald   Burger  King   LSG  (Lu5hansa)   Tank  &   Rast   Nordsee  Subway   SSSP  DE   Ikea   Aral   Yum!   Others   Chains: Share of Market 2011 McDonald   Burger  King   Nordsee   Subway   Yum   Marché   Vapiano   Joey's  Pizza   Kamps   Hallo  Pizza   FAST FOOD (M EUR) Block Gruppe Kuffler Maredo Gastro & Soul Laggner Haberl AGG Schweinske Wienerwald Pongratz TRADITIONAL RESTO CHAINS (M EUR)
    • AMATI & Associates AMATI & Associates Registered address: ul. Pułku Baszta 4A lok. 26, 02-649 Warszawa, polska nip: pl 5213627346 url: www.filibertoamati.com 9