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Blogpreneur  Be Remarkable With Your Blog By: Fikry Fatullah
… Yes, but does it sells?
What To Sell??
How To Sell It??
How To Sell It??
DIRECT VS INDIRECT <ul><li>The Differences </li></ul>
Direct <ul><li>Menerima Income Langsung Dari Pihak Yang Menikmati Produk Kita. </li></ul><ul><li>Biasanya Menerima Income ...
Indirect <ul><li>Menerima Income Tidak Langsung Dari Pihak Yang Menikmati Produk Kita. </li></ul><ul><li>Tidak Menerima In...
Which One?
The Big “E” In Blogging: Menerapkan Entrepreneurship Dalam Blog
Basic Elements of Entrepreneur
The Devine Rule
1 st  Element: Idea
Content That Sells <ul><li>Character. </li></ul><ul><li>Tell A Great Story. </li></ul><ul><li>Solve Problem(s). </li></ul>...
Character: Adventurous
Based On True Story
Solve Problem(s) With Insanely Great Content
Context – Wrap Your Content
Elements Of Context
1. Result
2. User
3. Brand
4. Timing
5. Forum/ Channels
Time To Spread The Idea
2 nd  Element: Network = Market
THE PROBLEM.. <ul><li>Pasar Di Era Digital </li></ul>
The World Revolves Around Me
Kondisi Saat Ini
..They Just Don’t Care
The Fire Truck’s Dilemma In Blog
THE SOLUTIONS… <ul><li>Ayo Cari Solusinya.. </li></ul>
Find The Right Crowd
Define Personal Not Segmented Market
Listen
Don’t Play It Safe
Be Remarkable
Create Social Object
Write Ultra-Specific Content
Sell To The People Who Care.. <ul><li>  ..And Maybe They Tell their Friends </li></ul>
Temukan Faktor Kali
Be Patient!!!
Introducing Freemium Model
Freemium Is… <ul><li>Memberikan Buku Secara Gratis…. </li></ul><ul><li>… .Untuk Menjual Seminarnya </li></ul>
Freemium Is… <ul><li>Memberikan Musik Gratis Untuk Di Download… </li></ul><ul><li>… Untuk Menjual Tiket Konsernya </li></ul>
Freemium Is… <ul><li>Memberikan Akses Gratis Seumur Hidup… </li></ul><ul><li>… Untuk Menjual Kekuatan Komunitas </li></ul>
Freemium Is… <ul><li>Memberikan Telekomunikasi Gratis Ke Sesama Komputer… </li></ul><ul><li>… Untuk Menjual Komunikasi Kem...
Berimajinasilah…
Do It NOW!!
Make The World A Better Place
@FIKRYFATULLAH <ul><li>Terima kasih </li></ul>
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Blogpreneur - Be Remarkable With Your Blog

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How to be remarkable with your blog.

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Transcript of "Blogpreneur - Be Remarkable With Your Blog"

  1. 1. Blogpreneur Be Remarkable With Your Blog By: Fikry Fatullah
  2. 2. … Yes, but does it sells?
  3. 3. What To Sell??
  4. 4. How To Sell It??
  5. 5. How To Sell It??
  6. 6. DIRECT VS INDIRECT <ul><li>The Differences </li></ul>
  7. 7. Direct <ul><li>Menerima Income Langsung Dari Pihak Yang Menikmati Produk Kita. </li></ul><ul><li>Biasanya Menerima Income Melalui Transaksi langsung. </li></ul><ul><li>Income Biasanya Berbentuk Uang. </li></ul><ul><li>Contoh: e-Commerce, Afiliasi, PPC (Adwords.) </li></ul>
  8. 8. Indirect <ul><li>Menerima Income Tidak Langsung Dari Pihak Yang Menikmati Produk Kita. </li></ul><ul><li>Tidak Menerima Income Saat Itu Juga. </li></ul><ul><li>Income Berbentuk Kepercayaan Terlebih Dahulu. </li></ul><ul><li>Contoh: Kaskus, PPP (Article Review). </li></ul>
  9. 9. Which One?
  10. 10. The Big “E” In Blogging: Menerapkan Entrepreneurship Dalam Blog
  11. 11. Basic Elements of Entrepreneur
  12. 12. The Devine Rule
  13. 13. 1 st Element: Idea
  14. 14. Content That Sells <ul><li>Character. </li></ul><ul><li>Tell A Great Story. </li></ul><ul><li>Solve Problem(s). </li></ul><ul><li>Conversational. </li></ul><ul><li>Kiss. </li></ul><ul><li>Scannable. </li></ul><ul><li>Consistent. </li></ul><ul><li>Not About Yourself. </li></ul>
  15. 15. Character: Adventurous
  16. 16. Based On True Story
  17. 17. Solve Problem(s) With Insanely Great Content
  18. 18. Context – Wrap Your Content
  19. 19. Elements Of Context
  20. 20. 1. Result
  21. 21. 2. User
  22. 22. 3. Brand
  23. 23. 4. Timing
  24. 24. 5. Forum/ Channels
  25. 25. Time To Spread The Idea
  26. 26. 2 nd Element: Network = Market
  27. 27. THE PROBLEM.. <ul><li>Pasar Di Era Digital </li></ul>
  28. 28. The World Revolves Around Me
  29. 29. Kondisi Saat Ini
  30. 30. ..They Just Don’t Care
  31. 31. The Fire Truck’s Dilemma In Blog
  32. 32. THE SOLUTIONS… <ul><li>Ayo Cari Solusinya.. </li></ul>
  33. 33. Find The Right Crowd
  34. 34. Define Personal Not Segmented Market
  35. 35. Listen
  36. 36. Don’t Play It Safe
  37. 37. Be Remarkable
  38. 38. Create Social Object
  39. 39. Write Ultra-Specific Content
  40. 40. Sell To The People Who Care.. <ul><li> ..And Maybe They Tell their Friends </li></ul>
  41. 41. Temukan Faktor Kali
  42. 42. Be Patient!!!
  43. 43. Introducing Freemium Model
  44. 44. Freemium Is… <ul><li>Memberikan Buku Secara Gratis…. </li></ul><ul><li>… .Untuk Menjual Seminarnya </li></ul>
  45. 45. Freemium Is… <ul><li>Memberikan Musik Gratis Untuk Di Download… </li></ul><ul><li>… Untuk Menjual Tiket Konsernya </li></ul>
  46. 46. Freemium Is… <ul><li>Memberikan Akses Gratis Seumur Hidup… </li></ul><ul><li>… Untuk Menjual Kekuatan Komunitas </li></ul>
  47. 47. Freemium Is… <ul><li>Memberikan Telekomunikasi Gratis Ke Sesama Komputer… </li></ul><ul><li>… Untuk Menjual Komunikasi Kemana Saja </li></ul>
  48. 48. Berimajinasilah…
  49. 49. Do It NOW!!
  50. 50. Make The World A Better Place
  51. 51. @FIKRYFATULLAH <ul><li>Terima kasih </li></ul>
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