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Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
Pay pal
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Pay pal

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  • 1. PayPal<br />By <br />Fred Foster and Nene Oruche<br />
  • 2. Agenda<br />Company Background<br />Problem PayPal is facing<br />Possible Solutions<br />Evaluation<br />Recommended Solution<br />
  • 3. PayPal Background<br />
  • 4. Where it all started<br />1998<br />
  • 5. PayPal and Ebay<br />JAN of 2000 = 100K Accounts<br />OCT of 2002<br />1.5 Billion<br />MAR of 2000 = 1 Million Accounts!<br />
  • 6. How PayPal works<br />
  • 7. Competition<br />
  • 8. PayPal goes International<br />2007<br />ASIA<br />190<br />EUROPE<br />232 Million<br />Accounts<br />
  • 9. Other Innovations<br />CAPTCHAS<br />Y<br />P<br />A<br />A<br />P<br />L<br />
  • 10. Problem<br />
  • 11. PayPal Goes International<br />
  • 12. Localized Content and Translations<br />Czech<br />České<br />German<br />Deutsch<br />Thai<br />ภาษาไทย<br />French<br />Français<br />Korean<br />한국<br />
  • 13. Customer Expectations<br />
  • 14. Language Problem<br />Courses of Action<br />
  • 15. Human Translation<br />Pros:<br />More natural<br />Increased customer satisfaction<br />Multiple language options for customers<br />Focus on core business<br />Cons:<br />Expensive<br />Slow<br />Quality concerns<br />Industry standard – No market advantage<br />
  • 16. Machine Translation<br />Pros:<br />Much faster translations<br />Cheaper than translators<br />No software to develop<br />Focus on core business<br />Cons:<br />Software not customizable<br />Stilted website – not natural feeling<br />No significant market advantage<br />
  • 17. Hybrid Translation<br />Pros:<br />Customized solution<br />Existing staff capable of development<br />Centralized solution for all PayPal locations<br />Much faster translations<br />Cheaper than translators<br />Potential for market advantage<br />Cons:<br />Large investment in time, manpower, and money<br />Focus moves away from core business<br />Software or service to buy <br />Organizational concerns<br />Project may fail<br />
  • 18. Decision Matrix <br />Simple placement scoring<br />1 thru 3 with three being the best <br />Importance <br />Value consideration to company<br />1 thru 10 with 10 being highly important to the company<br />
  • 19. Simple Scoring<br />
  • 20. Business Importance<br />
  • 21. Recommended Solution<br />Hybrid Translation<br />
  • 22. Reasons for Hybrid Translation<br />Reduced costs over time<br />Translation speed and quality<br />Customer usability <br /> and satisfaction<br />
  • 23. References<br />Articles<br />Balko, R. (2005). Who killed PayPal?. Reason Magazine, August/September 2005. Retrieved from http://www.reason.com/0508/cr.rb.who.shtml<br />Bodow, S. (2001). The money shot. Wired, September. Retrieved from http://www.wired.com/wired/archive/9.09/paypal.html?pg=5&topic=&topic_set= <br />Schneider, B. How PayPal Makes Money With Your Money.  About PayPal. Retrieved from http://www.aboutpaypal.org/how_paypal_makes_money_with_your_money<br />Weinberg, A. (2002). PayPal runs up against competition. Forbes, August 8. Retrieved from http://www.forbes.com/2002/03/08/0308paypalPayPal_2.html<br />Wilson, R. (2002). Assessing criticism of PayPal. Web Commerce Today, March 15. Retrieved from http://www.wilsonweb.com/wct5/paypal_assess.htm<br />PayPal Inc. (2011). Corporate Backgrounder. Retrieved from https://www.paypal-media.com/assets/pdf/fact_sheet/CorporateBackgrounder2010.pdf<br />PayPal Inc. (2011). History. Retrieved from https://www.paypal-media.com/history<br />Locklear, F. (2001). PayPal picks up steam. arstechnica, December 5. Retrieved from http://arstechnica.com/old/content/2001/12/2499.ars<br />Logos and Images <br />Stanford Logo, Big S. Retrieved from http://www.stanford.edu/~djenter/<br />Stanford Logo, School name. Retrieved from http://www.gostanford.com/index-main.html<br />PayPal Logo. Retrieved from https://www.paypal.com/uk/cgi-bin/webscr?cmd=xpt/Marketing/general/AcceptanceMarkLogos-outside<br />EbayLogo. Retrieved from http://symbolphotos.blogspot.com/2010/07/ebay-logo-photos.html<br />Yahoo logo. Retrieved from - http://www.digitaltrends.com/computing/yahoo-confirms-more-less-drastic-layoffs/<br />Western Union logo. Retrieved from - http://menexis.com/payment-news/2010/07/26/family-dollar-and-western-union-ink-agreement-to-offer-western-union-gocash/<br />Internet Explorer logo. Retrieved from - http://thenextweb.com/microsoft/2011/01/28/internet-explorer-9-rc-set-to-launch-on-february-10/<br />Iphone image. Retrieved from - http://www.mclibrary.duke.edu/training/mobiledevices/apple<br />PayPal website screenshots retrieved 10 Mar 2011 from http://www.paypal.de/de ; https://www.paypal.com/cn ; http://www.paypal.jp/jp<br />Photo of Peter Thiel. Retrieved from - http://www.nypost.com/p/news/business/thiel_facing_big_loss_5uBnDnncMbzrf1yL6cFbOI<br />Photo of Max Levchin. Retrieved from - http://money.cnn.com/galleries/2009/fortune/0910/gallery.biggest_mistake_40_under_40.fortune/7.html<br />Photo of Luke Nosek. Retrieved from - http://halcyonmolecular.com/2009/09/24/paypal-co-founder-luke-nosek-joins-halcyon-as-president/<br />Photo of Ken Howery. Retrieved from - http://blogs.reuters.com/small-business/2010/08/04/hot-prospects-ken-howery-founders-fund/<br />Palm Pilot image. Retrieved from - http://mrwriteon.wordpress.com/2010/01/03/hows-your-palm-pilot-working-these-days/<br />Prius image. Retrieved from - http://www.toyota.com/sem/prius.html?srchid=K610_p394130994<br />

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