Festivals Blueprint

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Festivals Blueprint

  1. 1. BLUEPRINT Service blueprints are a way to specify and detail each 1. Start with the customer journey. This is the easiest way to individual aspect of a service. They are visual documents that detail the process of how a service operates can detail the entire process and actions involved in consuming 2. Start to highlight touchpoints involved in the customer and delivering a service. journeys so that you can look at what needs to be created to deliver the service It follows a customer’s actions across multiple touchpoints. 3. You can then generate multiple journeys to start pulling It can also detail staff actions and back stage processes. out different touchpoints as they occur on different channels. FINDING OUT WHAT ARE PLANNING WHAT IS THE FINDING OUT MAKING A RECEIVING GO TO FESTIVAL FESTIVAL MORE EXIT FEEDBACK / WHAT’S ON - THE EXTERNAL PURCHASING THE FESTIVAL USER DOING? FESTIVAL EXISTS DECISION TICKETS VENUE NAVIGATION IN MOTION INFORMATION FESTIVAL FOLLOW UP SCOPING FACTORS? EXPERIENCE CUSTOMER JOURNEY MAP HIGHLIGHT THE TOUCHPOINTS CHANNELS POST SMARTPHONE PHONE EMAIL SPACES PRINT WEBLINE OF VISIBILITY 1 STAFF ACTIVITYLINE OF VISIBILITY 2 SYSTEM ACTIVITY FESTIVAL DESIGN DNA

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