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AUSTRALIAN CINEMA
Un
petite
apprêt




Craig
Kirkwood
Chief
Executive,
Fearless
Media

Craig
Kirkwood
|
Fearless
Media
|
www.fearless.net.au
|
Tel
0411
135
256
|
craig@fearless.net.au
About Me


   Founded
Flickerfest
in
Sydney
in
1991.
   Set
up
Fearless
Promotions
in
1992.
   Ran
festivals
in
Australia,
Europe
through
1990s.
    ‐   BeatPix
in
Amsterdam.
Short
Poppies.
Anzacs.
   Operated
the
Australian
Film,
Television
and

   Radio
School
state
office
for
6
years
(1998‐2004)
   Established
Fearless
Media
in
2000
–
media

   training,
production
and
web
development.

Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   2
AUSTRALIAN CINEMA

   First
boom:
1910
saw
4
narrative
films.

   ‐   51
films
in
1911,
30
in
1912,
and
17
in
1913.
   1970s
Govt.
funding
+
tax
break
=
New
Boom:
   ‐ 1975:
Australian
Film
Commission
established.
   ‐ Picnic
at
Hanging
Rock
(75),
Mad
Max
(79).

   1980s
Govt.
funding
+
investment
=
better
place
   ‐ Crocodile
Dundee
(1986).
   ‐ 1988:
Film
Finance
Corporation
established.

   2008
Screen
Australia
established.
Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   3
The australian Context


    No
real
studio
system.
    No
large
production
companies.
    Small
domestic
market
–
little
chance
of
return.
    Government
subsidised
production.
    Threat
of
international
content.
    Opportunity
of
international
markets.
    The
new
level
playing
field...

Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   4
cinema nouveau


    Television
C'est
N'est
Pas
Television!
    ‐   Is
television
the
new
cinema?
        •   Television
is
changing
        •   No
longer
“pushed”
to
the
user
        •   On
demand
        •   On
the
web
        •   On
the
mobile
phone


Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   5
Australian Television


    Secret
Life
of
Us
    ‐   Twenty‐something
    Love
My
Way
    ‐   Thirty‐something
    Comedy
    ‐ Very
Small
Business
    ‐ Chandon
Pictures


Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   6
Opportunities


    Lower
budgets
mean
democracy!
    ‐   Australia
(and
Brussels)
have
equal

        opportunity
with
France
and
USA
    Web
Television
has
a
greater
audience

    ‐ Flash
Forward
    ‐ Mafia
Wars




Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   7
Merci Beucoup


    craig@fearless.net.au
    Twitter:
fearless_ck

    Facebook:
Craig
Kirkwood,
Canberra
    Blog:
moonlet.posterous.com




Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au   8

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Australian Films

  • 2. About Me Founded
Flickerfest
in
Sydney
in
1991. Set
up
Fearless
Promotions
in
1992. Ran
festivals
in
Australia,
Europe
through
1990s. ‐ BeatPix
in
Amsterdam.
Short
Poppies.
Anzacs. Operated
the
Australian
Film,
Television
and
 Radio
School
state
office
for
6
years
(1998‐2004) Established
Fearless
Media
in
2000
–
media
 training,
production
and
web
development. Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 2
  • 3. AUSTRALIAN CINEMA First
boom:
1910
saw
4
narrative
films.
 ‐ 51
films
in
1911,
30
in
1912,
and
17
in
1913. 1970s
Govt.
funding
+
tax
break
=
New
Boom: ‐ 1975:
Australian
Film
Commission
established. ‐ Picnic
at
Hanging
Rock
(75),
Mad
Max
(79). 1980s
Govt.
funding
+
investment
=
better
place ‐ Crocodile
Dundee
(1986). ‐ 1988:
Film
Finance
Corporation
established. 2008
Screen
Australia
established. Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 3
  • 4. The australian Context No
real
studio
system. No
large
production
companies. Small
domestic
market
–
little
chance
of
return. Government
subsidised
production. Threat
of
international
content. Opportunity
of
international
markets. The
new
level
playing
field... Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 4
  • 5. cinema nouveau Television
C'est
N'est
Pas
Television! ‐ Is
television
the
new
cinema? • Television
is
changing • No
longer
“pushed”
to
the
user • On
demand • On
the
web • On
the
mobile
phone Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 5
  • 6. Australian Television Secret
Life
of
Us ‐ Twenty‐something Love
My
Way ‐ Thirty‐something Comedy ‐ Very
Small
Business ‐ Chandon
Pictures Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 6
  • 7. Opportunities Lower
budgets
mean
democracy! ‐ Australia
(and
Brussels)
have
equal
 opportunity
with
France
and
USA Web
Television
has
a
greater
audience
 ‐ Flash
Forward ‐ Mafia
Wars Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 7
  • 8. Merci Beucoup craig@fearless.net.au Twitter:
fearless_ck
 Facebook:
Craig
Kirkwood,
Canberra Blog:
moonlet.posterous.com Craig Kirkwood | Fearless Media | www.fearless.net.au | Tel 0411 135 256 | craig@fearless.net.au 8

Editor's Notes