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codes and conventions to opening film sequence

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codes and conventions to opening film sequence codes and conventions to opening film sequence Presentation Transcript

  • The opening sequence for the Avengers starts offwith a series of page flicking showing one cartoonimage from another which is assumed to be from acomic book.. As this is happening the text“MARVEL” superimposes into the shot drawing thefocus to the fact that the film is based on a marvelaction comic. With this established, the audience isable to assume that this film is action, Sci fi, fantasyetc, similarly to other marvel action films. Based onthe opening sequence, you know that the targetaudience is primarily male, 13 to 20; which you cantell from the colours used (red, black and orange -which are quite masculine colours).The text Marvel stays superimposed while thebackground fades into red, and the text is panned into the background. The opening sequences uses alot of camera movement which is conventional in anaction film as it conveys the tension and suspensethat is present in action films.
  • The opening sequence then involves the camerapanning into an ident showing the audience theproduction company of the film, this is conventionaland is seen through most film. The shot the thenpans out to show the image of the blue cube. As wellas that camera movements, it also fades into a shotthat tracks the stairs.In the opening a lot of panning and tracking is usedto build the suspense and the visuals is synchronisedwith a voice over, which is played by a deep voice,following the fantasy, sci fi theme.
  • The mise en scene in the screen shot conveys amessage that the film will have elements of dangerand mystery while the prop used shows that the filmhas a supernatural edge to it.Again the shot pans out and cuts to a different scenewhere selective sound is used to emphasise thehelicopter sound which helps establish theatmosphere of the scene and the setting, shown bythe establishing shot of a distant view of the city. Inconjunction with that, the non diegetic sound playedthrough the opening uses an orchestra which isslowly built to help alongside the tense atmosphere.Following that, the scene also involves a shot of armysoldiers running around, again supporting the actionpart of the film.Overall the opening sequence to the avengers issomewhat conventional and somewhat not. Firstly itfollows it by showing who the production company,but has not shown who is casted in it or othermembers that has helped made the film e.g.director, writer etc. Nevertheless the opening still hasa lot of camera movements which helps the flow ofeverything but also conveying the action, mystery and
  • The opening sequence starts off with an ident showing the production company,Lionsgate. Following that the shot cuts to a black background where the openingcredits begin. This is conventional and is shown in most films which allows theaudience to know who was involved in making the film. Along with that, a typewriting sound is used in sync with the writing on the shot, which conveys a quirkyfeel to the film and establishes the fact the genre of the film is a teen drama. Thetarget audience is predominantly female age 13 to 18.
  • The shot also shows the main casts in the openingsequence and while doing so there is reverse trackingshot showing the motorway and road. The scene hasnothing to do with the actual content of the film butthis is very common in films, as the openingsequence is there to set the atmosphere and toestablish what the film is about. Judging by thereverse tracking shot, the audience can expect thefilm not to have any action as the shot portrays acalm and peaceful tone which can be shown throughthe lighting which is dimmed and shows the skyduring the night. What the audience can expect thatthe film will have elements of drama and possiblysome romance. The non diegetic music played insync with the visuals, which is a soft guitar, is used inthe opening and portrays a romantic feel whichshows the audience that the genre of the film is alsoromance.
  • It then jump cuts to a shot of the same area but shows the ceiling. Thereverse tracking shot continues all the way through showing the peoplewho helped made it e.g. Costume designer, music supervisor, it thencuts to the shot of the camera coming out of the tunnel while itcontinues to show the dark sky. The very last credit shows the directorof the film, which shows the importance of him.After that the shot fades to a black background for a few seconds thenfades and shows the main character with an over the shoulder shot. Asthe camera pans out to show a long shot of him, a voice over is playedand it is of the main character saying what he is writing in his letter.The mid shot gives a closer look to him and the lamp gives a moreintimate and personalised atmosphere. The scene is calm and gives aninsight to what the character is like, which the audience can assumesomeone who keeps to himself and sensible. Already from this sceneyou know that the film will have drama and tackle problems faced byteens by the voice narration “I havent talked to anybody outside of myfamily”
  • It then jump cuts to a shot of the same area but shows the ceiling. Thereverse tracking shot continues all the way through showing the peoplewho helped made it e.g. Costume designer, music supervisor, it thencuts to the shot of the camera coming out of the tunnel while itcontinues to show the dark sky. The very last credit shows the directorof the film, which shows the importance of him.After that the shot fades to a black background for a few seconds thenfades and shows the main character with an over the shoulder shot. Asthe camera pans out to show a long shot of him, a voice over is playedand it is of the main character saying what he is writing in his letter.The mid shot gives a closer look to him and the lamp gives a moreintimate and personalised atmosphere. The scene is calm and gives aninsight to what the character is like, which the audience can assumesomeone who keeps to himself and sensible. Already from this sceneyou know that the film will have drama and tackle problems faced byteens by the voice narration “I havent talked to anybody outside of myfamily”