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OpenID & OAuth for the
Consumer Web
Chris Messina
David Primmer
Eric Sachs

Ping Cloud Identity Summit
Keystone, CO
July 20, 2010
Agenda
• The Value
• The Technology
• The Future


• Breakouts
Agenda
• The Value
• The Technology
• The Future


• Breakouts
The Value
What
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
chris.messina@gmail.com

••••••••••
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
Why support third party auth?
(Answers that relying parties should care about!)
• Who do you want to be, in this context?
• Who do you want to hang out with (in this context)?
• How can we be instantly relevant and meet your needs
  with minimal effort?
• What kind of handles and scaffolding can we provide to make it
  easier to create social interaction?




22
Why
Plaxo’s 92% Success Story
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
Spot the problem?
Second Brain
Evil Bad Brain
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
Plaxo’s 92% success story
• specially-crafted email to Gmail users
• Gmail users likely to have Google profile & address book
• one-click sign up and address book import
• also requests name, verified email address
Plaxo’s 92% success story
• Better for the user: higher success rate with no password anti-
  pattern
• Better for the provider: Happy users and no automated data
  scraping
• Better for the site: Higher conversion rate; more informed social
  graph
+   + Portable Contacts
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
Photo by Teresa Stanton
Unique OpenID Relying Parties
    As of July 1, 2009


                50,000

                40,000

                30,000

                20,000

                10,000

                    0
                          5

                               06


                                    06


                                         06


                                               6

                                                    07


                                                         07


                                                              07


                                                                    7

                                                                         08


                                                                              08


                                                                                   08


                                                                                         8

                                                                                              09


                                                                                                   09
                          /0




                                               /0




                                                                    /0




                                                                                         /0
                               1/


                                    4/


                                         7/




                                                    1/


                                                         4/


                                                              7/




                                                                         1/


                                                                              4/


                                                                                   7/




                                                                                              1/


                                                                                                   7/
                         10




                                              10




                                                                   10




Data from Janrain
                                                                                        10
1 Billion+ OpenIDs
Janrain
OpenID usage trends (Janrain)
   OpenID Providers on UserVoice




       34%                                                   33%




                                                       10%
                     15%
                                         8%

                 Google       Facebook        Yahoo!    Other
                 Twitter




Data from Janrain, May 2010
OpenID usage trends (Janrain)
   OpenID Providers on Interscope Records

                              8%



              12%




   12%
                                                             52%




              6%




                           10%


                 Google          Facebook   Yahoo!   Other
                 Twitter         MySpace




Data from Janrain, May 2010
OpenID usage trends (Janrain)
    OpenID Providers on sulit.com.ph

                                              10%

                 24%




   1%




                                                 64%



                 Google            Facebook   Yahoo!   Other




Chart from Janrain, January 2009
OpenID usage trends (Janrain)
   Sign in preferences across all properties


                                      23.5%

                                                      Google
   38.8%
                                                      Facebook
                                                      Yahoo!
                                                      Other (MySpace, Windows Live, AOL, etc)
                                              13.0%
                                                      Twitter

                      5.8%
                              18.9%




Data from Janrain, May 2010
Gigya
Third-party authentication usage trends (Gigya)
   Sign in preferences across all Gigya properties




Source: Gigya, June 2010
Third-party authentication usage trends (Gigya)
   Sign in preferences across entertainment sites




Source: Gigya, June 2010
Third-party authentication usage trends (Gigya)
   Sign in preferences across news sites




Source: Gigya, June 2010
Third-party authentication usage trends (Gigya)
   Sign in preferences across B2B sites




Source: Gigya, June 2010
Echo
Source: Echo, March 2010
What does this tell us?




54
What does this tell us?

• People use different identities for different purposes




54
What does this tell us?

• People use different identities for different purposes
• Ultimately choice and competition is a good thing to foster in this
  early landscape




54
What does this tell us?

• People use different identities for different purposes
• Ultimately choice and competition is a good thing to foster in this
  early landscape
• Digital identity is in its infancy; it’s too early to pick the winners




54
What does this tell us?




         Basecamp         Lady Gaga
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
+
Totals

         Janrain    OAuth   32%

                   OpenID   48%+


         Gigya      OAuth   62%

                   OpenID   38%


         Echo       OAuth   35%

                   OpenID   64%
It’s inevitable
conversion, convenience, costs
service
How
NASCAR
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
Photo by larry wfu
Photo by Vaguely Artistic
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
XAuth
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
WebFinger
WebFinger
The Hammer Stack
Discovery for the open web
How WebFinger works




           Enter email:   Email   Lookup
How WebFinger works




           Enter email:   chris.messina@gmail.com   Lookup
How WebFinger works




           Enter email:   chris.messina@gmail.com   Lookup
How WebFinger works
Discovering a user’s WebFinger profile




                           chris.messina@gmail.com
How WebFinger works
Discovering a user’s WebFinger profile




                           chris.messina@gmail.com




                                        {
                                      domain
How WebFinger works
Discovering a user’s WebFinger profile




                           chris.messina@gmail.com




                                        {
                                      domain
How WebFinger works
Use host meta to retrieve an LRDD document




            $curl http://gmail.com/.well-known/host-meta
How WebFinger works
Use host meta to retrieve an LRDD document




            $curl http://gmail.com/.well-known/host-meta
How WebFinger works
Use host meta to retrieve an LRDD document




            $curl http://gmail.com/.well-known/host-meta
How WebFinger works
Server returns LRDD document




   <?xml version='1.0' encoding='UTF-8'?>
   <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'
        xmlns:hm='http://host-meta.net/xrd/1.0'>
     <hm:Host xmlns='http://host-meta.net/xrd/1.0'>gmail.com</hm:Host>
     <Link rel='lrdd'
           template='http://www.google.com/s2/webfinger/?q={uri}'>
       <Title>Resource Descriptor</Title>
     </Link>
   </XRD>
How WebFinger works
Server returns LRDD document




   <?xml version='1.0' encoding='UTF-8'?>
   <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'
        xmlns:hm='http://host-meta.net/xrd/1.0'>
     <hm:Host xmlns='http://host-meta.net/xrd/1.0'>gmail.com</hm:Host>
     <Link rel='lrdd'
           template='http://www.google.com/s2/webfinger/?q={uri}'>
       <Title>Resource Descriptor</Title>
     </Link>
   </XRD>
How WebFinger works
Plugin acct: into URI Template




                     http://www.google.com/s2/webfinger/?q={uri}
How WebFinger works
Plugin acct: into URI Template




                            chris.messina@gmail.com



                     http://www.google.com/s2/webfinger/?q={uri}
How WebFinger works
Plugin acct: into URI Template




                         acct:chris.messina@gmail.com



                     http://www.google.com/s2/webfinger/?q={uri}
How WebFinger works
Plugin acct: into URI Template




        http://www.google.com/s2/webfinger/?q={uri}
                                              acct:chris.messina@gmail.com
How WebFinger works
Plugin acct: into URI Template




        http://www.google.com/s2/webfinger/?q={uri}
                                              acct:chris.messina@gmail.com
How WebFinger works
Retrieve WebFinger document




   $curl http://www.google.com/s2/webfinger/?q=acct:chris.messina@gmail.com
How WebFinger works
Retrieve WebFinger document




   $curl http://www.google.com/s2/webfinger/?q=acct:chris.messina@gmail.com
How WebFinger works
Retrieve WebFinger document




   $curl http://www.google.com/s2/webfinger/?q=acct:chris.messina@gmail.com
How WebFinger works
XRD Profile
<?xml version='1.0'?>
<XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'>
    <Subject>acct:chris.messina@gmail.com</Subject>
    <Alias>http://www.google.com/profiles/chris.messina</Alias>
    <Link rel='http://portablecontacts.net/spec/1.0'
      href='http://www-opensocial.googleusercontent.com/api/people/'/>
    <Link rel='http://webfinger.net/rel/profile-page'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://microformats.org/profile/hcard'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://gmpg.org/xfn/11'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://specs.openid.net/auth/2.0/provider'
      href='http://www.google.com/profiles/chris.messina'/>
    <Link rel='describedby'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='describedby'
      href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf'
      type='application/rdf+xml'/>
    <Link rel='http://schemas.google.com/g/2010#updates-from'
      href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted'
      type='application/atom+xml'/>
</XRD>
How WebFinger works
XRD Profile
<?xml version='1.0'?>
<XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'>
    <Subject>acct:chris.messina@gmail.com</Subject>
    <Alias>http://www.google.com/profiles/chris.messina</Alias>
    <Link rel='http://portablecontacts.net/spec/1.0'
      href='http://www-opensocial.googleusercontent.com/api/people/'/>
    <Link rel='http://webfinger.net/rel/profile-page'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://microformats.org/profile/hcard'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://gmpg.org/xfn/11'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://specs.openid.net/auth/2.0/provider'
      href='http://www.google.com/profiles/chris.messina'/>
    <Link rel='describedby'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='describedby'
      href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf'
      type='application/rdf+xml'/>
    <Link rel='http://schemas.google.com/g/2010#updates-from'
      href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted'
      type='application/atom+xml'/>
</XRD>
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
How WebFinger works
XRD Profile
<?xml version='1.0'?>
<XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'>
    <Subject>acct:chris.messina@gmail.com</Subject>
    <Alias>http://www.google.com/profiles/chris.messina</Alias>
    <Link rel='http://portablecontacts.net/spec/1.0'
      href='http://www-opensocial.googleusercontent.com/api/people/'/>
    <Link rel='http://webfinger.net/rel/profile-page'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://microformats.org/profile/hcard'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://gmpg.org/xfn/11'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://specs.openid.net/auth/2.0/provider'
      href='http://www.google.com/profiles/chris.messina'/>
    <Link rel='describedby'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='describedby'
      href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf'
      type='application/rdf+xml'/>
    <Link rel='http://schemas.google.com/g/2010#updates-from'
      href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted'
      type='application/atom+xml'/>
</XRD>
How WebFinger works
XRD Profile
<?xml version='1.0'?>
<XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'>
    <Subject>acct:chris.messina@gmail.com</Subject>
    <Alias>http://www.google.com/profiles/chris.messina</Alias>
    <Link rel='http://portablecontacts.net/spec/1.0'
      href='http://www-opensocial.googleusercontent.com/api/people/'/>
    <Link rel='http://webfinger.net/rel/profile-page'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://microformats.org/profile/hcard'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://gmpg.org/xfn/11'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='http://specs.openid.net/auth/2.0/provider'
      href='http://www.google.com/profiles/chris.messina'/>
    <Link rel='describedby'
      href='http://www.google.com/profiles/chris.messina'
      type='text/html'/>
    <Link rel='describedby'
      href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf'
      type='application/rdf+xml'/>
    <Link rel='http://schemas.google.com/g/2010#updates-from'
      href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted'
      type='application/atom+xml'/>
</XRD>
Putting it together
Making OpenID easier using an email address




                 Enter email:   Email         Connect
                                              Lookup
Putting it together
Making OpenID easier using an email address




                 Enter email:   Email         Connect
Putting it together
Making OpenID easier using an email address




                 Enter email:   chris.messina@gmail.com   Connect
Putting it together
Making OpenID easier using an email address




                 Enter email:   chris.messina@gmail.com   Connect
OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3
Putting it together
Making OpenID easier using an email address




                  Signed in as: Chris Messina

                                                
Putting it together
Making OpenID easier using an email address




                  Signed in as: Chris Messina

                                                
Connect
The anatomy of connect
...according to David Recordon




95   Source O’Reilly Radar.
The anatomy of connect
...according to David Recordon
• Profile (identity, accounts, profiles)




95   Source O’Reilly Radar.
The anatomy of connect
...according to David Recordon
• Profile (identity, accounts, profiles)
• Relationships (followers, friends, contacts)




95   Source O’Reilly Radar.
The anatomy of connect
...according to David Recordon
• Profile (identity, accounts, profiles)
• Relationships (followers, friends, contacts)
• Content (posts, photos, videos, links)




95   Source O’Reilly Radar.
The anatomy of connect
...according to David Recordon
• Profile (identity, accounts, profiles)
• Relationships (followers, friends, contacts)
• Content (posts, photos, videos, links)
• Activity (poked, bought, shared, blogged)




95   Source O’Reilly Radar.
The anatomy of connect
...according to David Recordon
• Profile (identity, accounts, profiles)
• Relationships (followers, friends, contacts)
• Content (posts, photos, videos, links)
• Activity (poked, bought, shared, blogged)


• Goal: Discovery of new people and content




95   Source O’Reilly Radar.
Connect
Agenda
• The Value
• The Technology
• The Future


• Breakouts

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OpenID & OAuth for the Consumer Web Workshop, Part 1 of 3

  • 1. OpenID & OAuth for the Consumer Web Chris Messina David Primmer Eric Sachs Ping Cloud Identity Summit Keystone, CO July 20, 2010
  • 2. Agenda • The Value • The Technology • The Future • Breakouts
  • 3. Agenda • The Value • The Technology • The Future • Breakouts
  • 22. Why support third party auth? (Answers that relying parties should care about!) • Who do you want to be, in this context? • Who do you want to hang out with (in this context)? • How can we be instantly relevant and meet your needs with minimal effort? • What kind of handles and scaffolding can we provide to make it easier to create social interaction? 22
  • 23. Why
  • 36. Plaxo’s 92% success story • specially-crafted email to Gmail users • Gmail users likely to have Google profile & address book • one-click sign up and address book import • also requests name, verified email address
  • 37. Plaxo’s 92% success story • Better for the user: higher success rate with no password anti- pattern • Better for the provider: Happy users and no automated data scraping • Better for the site: Higher conversion rate; more informed social graph
  • 38. + + Portable Contacts
  • 40. Photo by Teresa Stanton
  • 41. Unique OpenID Relying Parties As of July 1, 2009 50,000 40,000 30,000 20,000 10,000 0 5 06 06 06 6 07 07 07 7 08 08 08 8 09 09 /0 /0 /0 /0 1/ 4/ 7/ 1/ 4/ 7/ 1/ 4/ 7/ 1/ 7/ 10 10 10 Data from Janrain 10
  • 44. OpenID usage trends (Janrain) OpenID Providers on UserVoice 34% 33% 10% 15% 8% Google Facebook Yahoo! Other Twitter Data from Janrain, May 2010
  • 45. OpenID usage trends (Janrain) OpenID Providers on Interscope Records 8% 12% 12% 52% 6% 10% Google Facebook Yahoo! Other Twitter MySpace Data from Janrain, May 2010
  • 46. OpenID usage trends (Janrain) OpenID Providers on sulit.com.ph 10% 24% 1% 64% Google Facebook Yahoo! Other Chart from Janrain, January 2009
  • 47. OpenID usage trends (Janrain) Sign in preferences across all properties 23.5% Google 38.8% Facebook Yahoo! Other (MySpace, Windows Live, AOL, etc) 13.0% Twitter 5.8% 18.9% Data from Janrain, May 2010
  • 48. Gigya
  • 49. Third-party authentication usage trends (Gigya) Sign in preferences across all Gigya properties Source: Gigya, June 2010
  • 50. Third-party authentication usage trends (Gigya) Sign in preferences across entertainment sites Source: Gigya, June 2010
  • 51. Third-party authentication usage trends (Gigya) Sign in preferences across news sites Source: Gigya, June 2010
  • 52. Third-party authentication usage trends (Gigya) Sign in preferences across B2B sites Source: Gigya, June 2010
  • 53. Echo
  • 55. What does this tell us? 54
  • 56. What does this tell us? • People use different identities for different purposes 54
  • 57. What does this tell us? • People use different identities for different purposes • Ultimately choice and competition is a good thing to foster in this early landscape 54
  • 58. What does this tell us? • People use different identities for different purposes • Ultimately choice and competition is a good thing to foster in this early landscape • Digital identity is in its infancy; it’s too early to pick the winners 54
  • 59. What does this tell us? Basecamp Lady Gaga
  • 61. +
  • 62. Totals Janrain OAuth 32% OpenID 48%+ Gigya OAuth 62% OpenID 38% Echo OAuth 35% OpenID 64%
  • 66. How
  • 73. Photo by Vaguely Artistic
  • 85. XAuth
  • 93. The Hammer Stack Discovery for the open web
  • 94. How WebFinger works Enter email: Email Lookup
  • 95. How WebFinger works Enter email: chris.messina@gmail.com Lookup
  • 96. How WebFinger works Enter email: chris.messina@gmail.com Lookup
  • 97. How WebFinger works Discovering a user’s WebFinger profile chris.messina@gmail.com
  • 98. How WebFinger works Discovering a user’s WebFinger profile chris.messina@gmail.com { domain
  • 99. How WebFinger works Discovering a user’s WebFinger profile chris.messina@gmail.com { domain
  • 100. How WebFinger works Use host meta to retrieve an LRDD document $curl http://gmail.com/.well-known/host-meta
  • 101. How WebFinger works Use host meta to retrieve an LRDD document $curl http://gmail.com/.well-known/host-meta
  • 102. How WebFinger works Use host meta to retrieve an LRDD document $curl http://gmail.com/.well-known/host-meta
  • 103. How WebFinger works Server returns LRDD document <?xml version='1.0' encoding='UTF-8'?> <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'      xmlns:hm='http://host-meta.net/xrd/1.0'>   <hm:Host xmlns='http://host-meta.net/xrd/1.0'>gmail.com</hm:Host>   <Link rel='lrdd'         template='http://www.google.com/s2/webfinger/?q={uri}'>     <Title>Resource Descriptor</Title>   </Link> </XRD>
  • 104. How WebFinger works Server returns LRDD document <?xml version='1.0' encoding='UTF-8'?> <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'      xmlns:hm='http://host-meta.net/xrd/1.0'>   <hm:Host xmlns='http://host-meta.net/xrd/1.0'>gmail.com</hm:Host>   <Link rel='lrdd'         template='http://www.google.com/s2/webfinger/?q={uri}'>     <Title>Resource Descriptor</Title>   </Link> </XRD>
  • 105. How WebFinger works Plugin acct: into URI Template http://www.google.com/s2/webfinger/?q={uri}
  • 106. How WebFinger works Plugin acct: into URI Template chris.messina@gmail.com http://www.google.com/s2/webfinger/?q={uri}
  • 107. How WebFinger works Plugin acct: into URI Template acct:chris.messina@gmail.com http://www.google.com/s2/webfinger/?q={uri}
  • 108. How WebFinger works Plugin acct: into URI Template http://www.google.com/s2/webfinger/?q={uri} acct:chris.messina@gmail.com
  • 109. How WebFinger works Plugin acct: into URI Template http://www.google.com/s2/webfinger/?q={uri} acct:chris.messina@gmail.com
  • 110. How WebFinger works Retrieve WebFinger document $curl http://www.google.com/s2/webfinger/?q=acct:chris.messina@gmail.com
  • 111. How WebFinger works Retrieve WebFinger document $curl http://www.google.com/s2/webfinger/?q=acct:chris.messina@gmail.com
  • 112. How WebFinger works Retrieve WebFinger document $curl http://www.google.com/s2/webfinger/?q=acct:chris.messina@gmail.com
  • 113. How WebFinger works XRD Profile <?xml version='1.0'?> <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'> <Subject>acct:chris.messina@gmail.com</Subject> <Alias>http://www.google.com/profiles/chris.messina</Alias> <Link rel='http://portablecontacts.net/spec/1.0' href='http://www-opensocial.googleusercontent.com/api/people/'/> <Link rel='http://webfinger.net/rel/profile-page' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://microformats.org/profile/hcard' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://gmpg.org/xfn/11' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://specs.openid.net/auth/2.0/provider' href='http://www.google.com/profiles/chris.messina'/> <Link rel='describedby' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='describedby' href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf' type='application/rdf+xml'/> <Link rel='http://schemas.google.com/g/2010#updates-from' href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted' type='application/atom+xml'/> </XRD>
  • 114. How WebFinger works XRD Profile <?xml version='1.0'?> <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'> <Subject>acct:chris.messina@gmail.com</Subject> <Alias>http://www.google.com/profiles/chris.messina</Alias> <Link rel='http://portablecontacts.net/spec/1.0' href='http://www-opensocial.googleusercontent.com/api/people/'/> <Link rel='http://webfinger.net/rel/profile-page' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://microformats.org/profile/hcard' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://gmpg.org/xfn/11' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://specs.openid.net/auth/2.0/provider' href='http://www.google.com/profiles/chris.messina'/> <Link rel='describedby' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='describedby' href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf' type='application/rdf+xml'/> <Link rel='http://schemas.google.com/g/2010#updates-from' href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted' type='application/atom+xml'/> </XRD>
  • 116. How WebFinger works XRD Profile <?xml version='1.0'?> <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'> <Subject>acct:chris.messina@gmail.com</Subject> <Alias>http://www.google.com/profiles/chris.messina</Alias> <Link rel='http://portablecontacts.net/spec/1.0' href='http://www-opensocial.googleusercontent.com/api/people/'/> <Link rel='http://webfinger.net/rel/profile-page' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://microformats.org/profile/hcard' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://gmpg.org/xfn/11' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://specs.openid.net/auth/2.0/provider' href='http://www.google.com/profiles/chris.messina'/> <Link rel='describedby' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='describedby' href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf' type='application/rdf+xml'/> <Link rel='http://schemas.google.com/g/2010#updates-from' href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted' type='application/atom+xml'/> </XRD>
  • 117. How WebFinger works XRD Profile <?xml version='1.0'?> <XRD xmlns='http://docs.oasis-open.org/ns/xri/xrd-1.0'> <Subject>acct:chris.messina@gmail.com</Subject> <Alias>http://www.google.com/profiles/chris.messina</Alias> <Link rel='http://portablecontacts.net/spec/1.0' href='http://www-opensocial.googleusercontent.com/api/people/'/> <Link rel='http://webfinger.net/rel/profile-page' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://microformats.org/profile/hcard' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://gmpg.org/xfn/11' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='http://specs.openid.net/auth/2.0/provider' href='http://www.google.com/profiles/chris.messina'/> <Link rel='describedby' href='http://www.google.com/profiles/chris.messina' type='text/html'/> <Link rel='describedby' href='http://s2.googleusercontent.com/webfinger/?q=chris.messina%40gmail.com&amp;fmt=foaf' type='application/rdf+xml'/> <Link rel='http://schemas.google.com/g/2010#updates-from' href='http://buzz.googleapis.com/feeds/102034052532213921839/public/posted' type='application/atom+xml'/> </XRD>
  • 118. Putting it together Making OpenID easier using an email address Enter email: Email Connect Lookup
  • 119. Putting it together Making OpenID easier using an email address Enter email: Email Connect
  • 120. Putting it together Making OpenID easier using an email address Enter email: chris.messina@gmail.com Connect
  • 121. Putting it together Making OpenID easier using an email address Enter email: chris.messina@gmail.com Connect
  • 123. Putting it together Making OpenID easier using an email address Signed in as: Chris Messina 
  • 124. Putting it together Making OpenID easier using an email address Signed in as: Chris Messina 
  • 126. The anatomy of connect ...according to David Recordon 95 Source O’Reilly Radar.
  • 127. The anatomy of connect ...according to David Recordon • Profile (identity, accounts, profiles) 95 Source O’Reilly Radar.
  • 128. The anatomy of connect ...according to David Recordon • Profile (identity, accounts, profiles) • Relationships (followers, friends, contacts) 95 Source O’Reilly Radar.
  • 129. The anatomy of connect ...according to David Recordon • Profile (identity, accounts, profiles) • Relationships (followers, friends, contacts) • Content (posts, photos, videos, links) 95 Source O’Reilly Radar.
  • 130. The anatomy of connect ...according to David Recordon • Profile (identity, accounts, profiles) • Relationships (followers, friends, contacts) • Content (posts, photos, videos, links) • Activity (poked, bought, shared, blogged) 95 Source O’Reilly Radar.
  • 131. The anatomy of connect ...according to David Recordon • Profile (identity, accounts, profiles) • Relationships (followers, friends, contacts) • Content (posts, photos, videos, links) • Activity (poked, bought, shared, blogged) • Goal: Discovery of new people and content 95 Source O’Reilly Radar.
  • 133. Agenda • The Value • The Technology • The Future • Breakouts