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In the Analytics visitor overview you can see the total visits to the site, as well as the number of unique visitors. You can also see the average time on site and average number of pages that each visited.
Of the visitors to the site, Analytics will show you who came from directly entering the URL, who came from organic search (by search engine) and what sites or online advertising sent referrals to your site. You can also track time on site here to see the effectiveness of each medium.
Geographic breakdown of your visitors provide great insight to your best target markets and highest brand awareness.
shows you how many new visitors came to the site in the designated time frame for the report. You can also view if you have repeat visitors and how often they visit in the given time frame. Analytics shows you the average visit length which give you a good idea of the amount of qualified traffic coming to your site.
Each Analytics account allows for 4 goals to be set at one time.
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