Designing for Civic Engagement

868 views

Published on

A group workshop from Code for America fellows at UX Week 2012.

Published in: Technology, Sports
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
868
On SlideShare
0
From Embeds
0
Number of Embeds
30
Actions
Shares
0
Downloads
22
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Designing for Civic Engagement

  1. 1. Designing for Civic Action:A Collaborative Design Sessionwith Code for AmericaAngel Kittiyachavalit, Elizabeth Hunt, Emily Wright, Sheba Najmi
  2. 2. Hi, Were Code for AmericaA new non-profit that brings the technologyand process of startup culture to citygovernments to make them more transparent,open, and efficient.● 8 cities● 26 fellows● 262 public open-source projects
  3. 3. Angel
  4. 4. Emily
  5. 5. Liz
  6. 6. Sheba
  7. 7. Agenda 9:00 - 9:30 Overview 9:30 - 10:00 Explain design challenge 10:00 - 10:10 Break 10:10 - 11:25 Work on challenge in small teams 11:25 - 11:35 Break 11:35 - 12:30 Discussion and Q&A
  8. 8. Today Well Be Talking About● Opportunities for UX in the gov and civic spaces● Observations and insights weve gained through our fellowship● Defining the new practice of civic engagement
  9. 9. THE OPPORTUNITIES
  10. 10. Government Interfaces
  11. 11. Government Computers
  12. 12. Department of Motor Vehicles
  13. 13. Bus Signage
  14. 14. Missing Sidewalks
  15. 15. OBSERVATIONS + INSIGHTS
  16. 16. Observations● We dont often have user research or input to guide us● We often go from sketches to design or straight to code● We work in pairs (or threes) on a team — designers also code and test● We are always measuring and evaluating
  17. 17. Insights● Build to explore ideas and tactics● Experimentation as process● JFDI (Just F***ing Do It)● Open Source is great!● UX people are needed
  18. 18. THE CHALLENGE:CIVIC ENGAGEMENT
  19. 19. Why Civic Engagement?● Cities are interested because civic engagement can help crowd-source tasks with fewer city resources● Its such a new space that the rules arent defined. Help us define them today!
  20. 20. What We Want To Do TodayCome up with tactics to improve civicengagement● How can we encourage people to help out the city by taking responsibility for a piece of city infrastructure?● How can we keep people interested in doing that over a sustained period of time?
  21. 21. Feature Questions To Consider● Incentives: Do people need incentives? What kind?● Fun: How do we make the activity not feel like work?● Social proof: Can we leverage this need?● Reminders: How do we keep people engaged over a period of time?● Urgency: How do we create a sense of urgency without being burdensome or communicating too often?● Recognition: How can we recognize people who participate?
  22. 22. Experience Questions To Consider● Acquisition: How should people learn about Adopta?● Activation: What things will drive people to sign up?● Retention: What things will drive people to continue participating?● Referral: How can we leverage existing users? What could we use that leverage to do?● Revenue: What types of business models might exist for Adopta?
  23. 23. Idea-starters● Take away the important parts● What would your closest friend do?● Make it more sensual● Change specifics to ambiguities● Make whats perfect more human● Voice your suspicions● Use an old idea● Faced with a choice, do both● Use "unqualified" people
  24. 24. 10 min Break
  25. 25. Design Challenge - 1.25 hours
  26. 26. Discussion + Q&A - 1 hour
  27. 27. Thank You Angel - angel@codeforamerica.org // @angelkEmily - emily@codeforamerica.org // @emilyville Liz - liz@codeforamerica.org // @ezoehuntSheba - sheba@codeforamerica.org // @snajmi

×